Outros livros que poderiam interessá-lo

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  Shared Sisterhood - How to Take...

  Tina Opie, Beth A. Livingston

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  Gender equity can't happen without racial equity. We need Shared Sisterhood. 
   
   
   
  Bias persists in organizations and society. Despite efforts that have been made in the last few decades, gender and racioethnic equity still hasn't been achieved. What's worse, Black, Indigenous, Asian, and Latina women are being held back more than their White counterparts. 
   
   
   
  Professor Tina Opie first started Shared Sisterhood as a movement to drive gender and racial equity in organizations. Since then, she and professor Beth A. Livingston have worked together to spread the word to leaders across organizations, with thousands of followers joining the cause. In this book, they explain how to use vulnerability, trust, empathy, and risk-taking to build Shared Sisterhood and break down three key parts of the process: 
   
   
   
  1. Dig into your own assumptions around racioethnicity, gender, and power 
   
   
   
  2. Bridge the divide between women of all backgrounds through authentic relationships 
   
   
   
  3. Advance all women across the organization and beyond 
   
   
   
  Balancing a mix of history, research, and real-life examples—including the authors' own experiences—this book encourages everyone to join Shared Sisterhood and advance equity for all.

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  The Growth Dilemma - Managing...

  Ryan Hamilton, Anne Wilson

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  You always want to grow your brand, but there's a dilemma: The more customer segments you target and serve, the harder it becomes to manage their diverse preferences and behaviors. Sometimes, you do such a good job building a loyal customer base that attempts to attract other customers feels like a betrayal to your core audience. Other times, a new segment adopts your products without your courting, and it creates tension with existing customers. 
   
   
   
  Welcome to "the conflict zone," where brands must navigate incompatibilities between customer segments to achieve growth, or risk losing more customers than they gain. How did Supreme's attempts to crossover into fashion cost the brand its coveted reputation among skateboarders? How did Apple lose one of its most devoted customer bases when it updated a piece of software? What did Tiffany do when its silver jewelry became too popular with teenagers? 
   
   
   
  Marketing experts and professors Annie Wilson and Ryan Hamilton answer these questions, and through dozens more cases provide insight into how brands can drive growth by attracting new segments without alienating or losing their current customers. They also explore how brands can more strategically select and manage customer segments to drive high velocity growth and symbiotic segment relationships.

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  Spot Lies Like a CIA Pro with...

  Quentin Fenwick

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  Spot Lies Like a CIA Pro with These Secrets 
  ⭐⭐ Simplified Guide & Explanations Included ⭐⭐ 
  Are you ready to advance in your career and enhance your skills by mastering the art of detecting deception? 
  Looking for an all-encompassing guide that offers everything you need to uncover truths hidden by others and sharpen your intuition? 
  Your search stops here! 
  This guide is your essential partner for deepening your insights, honing your abilities, and engaging in practical exercises. With this resource, you are primed for success. 
  Key features of this insightful guide: 
  - In-depth insights into the art of lie detection 
  - Comprehensive explanations of techniques used by top professionals 
  - Effective strategies for mastering the skills of observation and intuition 
  What sets our guide apart is its thorough coverage, which is crucial for your success. Concepts are not just touched upon; they are explored in detail, ensuring a robust understanding. 
  Please note that this guide is an independent resource and is not affiliated with any official entity. 
  Crafted with a clear structure and straightforward language, our guide guarantees seamless transitions between topics. Say goodbye to confusing jargon and embrace clear, accurate, and accessible content. 
  So, why wait? Click the BUY NOW button to secure your guide and embark on your journey to uncovering truths and empowering your intuition!

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  Tightwads and Spendthrifts -...

  Scott Rick

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  A revolutionary guide to navigating the financial aspects of real relationshipsHave you ever asked yourself “What if I’m a tightwad and my significant other is a spendthrift?” or vice versa? Scott Rick, a behavioral scientist at the University of Michigan’s Ross School of Business, knows that many people do. He also knows that the financial aspects of an intimate relationship can become a money minefield if couples try to navigate it without first discussing all of the financial issues between them, especially if those two people have different approaches to spending.Tightwads and Spendthrifts is a science-based guide to understanding and transforming how we manage money, both on our own and in relationships. Building on his original research, and surveying a vast body of interdisciplinary work, Tightwads and Spendthrifts will help you understand your own financial psychology and how it plays out in your relationships. Can tightwads and spendthrifts live together in harmony? Rick says “yes,” but not without first asking hard questions about whose opinion should count most when making a financial decision. After all of the issues have been aired, he tells listeners how to create a game plan for navigating financial decision making that both Tightwads and Spendthrifts can rely on for a happy life together.A Macmillan Audio production from St. Martin’s Press.

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  Video Translation by AI - A...

  Malik LEFFAD

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  In 'Video Translation by AI: A Threat to the Film and Dubbing Industry,' the author delves deep into the seismic shifts brought about by artificial intelligence in the realms of cinema and voice-over. As groundbreaking technologies like HeyGen redefine the boundaries of video translation, this book navigates the intricate balance between innovation and tradition. Through meticulous analysis, firsthand accounts, and compelling case studies, it examines the potential risks and rewards of AI's growing influence. From the apprehensions of actors and dubbing artists to the broader implications for global storytelling, this book is a definitive guide to an industry in flux. Essential reading for film buffs, technologists, and industry insiders.

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  Trading Psychology - Emotional...

  Joseph Barrel

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  Success in trading isn’t just about strategy; it’s about mastering your mindset. This comprehensive guide explores the psychological barriers that traders face, from fear and greed to overconfidence and indecision. You’ll discover practical techniques to manage stress, stay disciplined, and maintain focus, even in volatile markets. Learn how to build a trading routine that fosters emotional balance and long-term success. With insights from psychology and real-life trading experiences, this book helps you develop the mental resilience needed to overcome setbacks, stick to your plan, and achieve consistent results in any market environment.

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