Otros libros que te pueden interesar

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  Sweet Leads - Harness the...

  Dancho Dimkov

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  If you are a B2B high-ticket service provider seeking to grow, you need cost-effective outreach to your ideal clients.
  Sweet Leads is the perfect guide to identifying, approaching and nurturing prospects who need your solutions or you are looking to partner with. Using the proven six-step ZZ Framework, this concise handbook gives you the tools and know-how to plan, execute and optimise your outreach campaign.
  Listen to this audiobook to discover how to:
  
  - Simplify your B2B prospecting process
  - Attract and engage with strong, quality leads
  - Create an effective message strategy and copy framework
  - Build lasting relationships with your target clients
  - Take your business to the next level

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  Obstacles Welcome - How to Turn...

  Ralph De La Vega

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  Ralph de la Vega, President and CEO of AT&T Mobility and Consumer Markets, shares the lessons learned in business and in life along the journey from Cuba to Corporate America. 
  Ralph de la Vega arrived in the United States from Cuba in 1962. He was alone. He was scared. He was 10. Separated from his parents by Cuban authorities just moments before they were to board a plane to Miami, de la Vega was baptized early—and abruptly—in the waters of adversity. It would be four long years before his mother, father, and sister gained legal passage to America. But while the boy would never have chosen such circumstance, it's the man who can look back and say he would not have changed it. 
  In Obstacles Welcome, de la Vega recounts his journey as a young Cuban immigrant to president and CEO of AT&T Mobility and Consumer Markets, a subsidiary of AT&T Inc. (NYSE: T). A frontliner in the converging worlds of technology and communications, de la Vega takes readers behind the scenes of the Internet revolution, shares insights from the nation's top technology companies, and chronicles the incredible obstacles intrinsic to successfully merging the largest wireless operations in U.S. history. 
  Obstacles Welcome is an innovation manifesto for those committed to bigger thinking and greater results both professionally and personally. He clearly defines how to:Create a detailed action plan to boost successIdentify and take calculated risks without fearCreate a values-centric, decisive leadership styleTransform vision into measurable resultsRecognize opportunities and overcome obstaclesCommunicate well and build alignmentUnlearn thinking that hinders innovationDream big and throw off mental limits once and for all 
    
  Opening a powerful cache of business strategy and in-the-trenches wisdom, de la Vega illustrates that within each obstacle we encounter, there's an opportunity that carries the potential to transform our thinking, our organizations, our communities, and our world. 
  Accompanying photos, graphics, and appendix are included in the audiobook companion PDF download. 
  PRAISE FOR OBSTACLES WELCOME 
  PRAISE FOR OBSTACLES WELCOME 
  “. . . [T]hrough his compelling story, Ralph shows how to turn almost any challenge into the opportunity of a lifetime. This is great insight for any professional or any young person aspiring to learn how to overcome obstacles and accept new challenges.” — Randall Stephenson, Chairman & CEO, AT&T, Inc. 
  “I recommend this book to those looking to improve their opportunities, as well as those providing leadership in this diverse society.” — Ambassador Andrew Young, former US Ambassador to the United Nations, former Mayor of Atlanta, former president of the National Council of Churches 
  “His journey is an inspirational story of leadership vision and the ability to achieve success in the face of enormous challenges and obstacles.” — Gerry Czarnecki, President, CEO & Managing Partner, O2Media 
  “This book is a must-read for anyone not afraid to make your dreams come true, regardless of where you are in your professional or personal life.” — Ernest Bromley, Chairman and CEO, Bromley Communications, LLC 
  “Without a doubt, this is one of the most inspiring books and one of the best business publications that I’ve read in my 40-plus years in the communications business.” — John Graham, Chairman, Fleishman-Hillard Inc. 
  “Ralph de la Vega tells an All-American story for our times.” — Henry Cisneros, Executive Chairman, CityView; former US Secretary of Housing and Urban Development; former Mayor of San Antonio 
   

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  Summary of Robert T Kiyosaki's...

  Falcon Press

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  Buy now to get the main key ideas from Robert T. Kiyosaki's Unfair Advantage 
    
  The economy is changing, and you should change with it. In Unfair Advantage (2011), Robert T. Kiyosaki highlights the importance of letting go of traditional get-rich strategies and adopting new ones that will make you financially free. Only the things that put money in your pocket are assets, and you should educate yourself thoroughly on which ones to invest in. The right financial education will give you an unfair advantage over most people. Kiyosaki teaches how, even in a financial crisis, you can learn to take advantage and become richer.

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  Essential Natural Law The...

  Samuel Gregg

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  Few ideas have been as influential in the development of moral, political, legal, and economic thought in the broad Western tradition as the idea of natural law. It is also true that the understanding of natural law and its influence on specific norms and institutions—rights, justice, private property, rule of law, limited government, etc.—is not anywhere near as widespread in the twenty-first century as it was just 100 years ago. This book aims to help rectify this deficit by explaining the basic principles of natural law and highlighting significant contributions that key natural law scholars have made to ideas and concepts that have encouraged the growth of free societies. 
  The idea of natural law holds that all people, whatever their ethnicity, culture, or religion, can know the difference between good and evil, right and wrong. The idea, for example, of the Golden Rule—do unto others as you would have them do unto you—is understood as a principle of moral conduct that everyone can know. While such beliefs are applied to different and changing conditions and problems, the core principles always apply. 
  However, natural law is not a static tradition of thought. It has developed over time, partly through natural law theorists clarifying particular concepts, and partly through its proponents responding to ongoing intellectual challenges to its positions and changes in the realm of politics, society, and the economy. Whether it was the encounter between Europeans and the peoples of the New World in the late fifteenth century, or questions about what justice meant in the context of emerging market economies in the late eighteenth century, natural law scholars have applied natural law principles to discern how people should choose and act in these changing contexts.

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  The Year in Tech 2024 - The...

  Harvard Business Review

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  A year of HBR's essential thinking on tech—all in one place. 
   
   
   
  Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? 
   
   
   
  The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment. 
   
   
   
  Business is changing. Will you adapt or be left behind? 
   
   
   
  Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

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  Personalized - Customer Strategy...

  Mark Abraham, David C. Edelman

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  Consumers want personalized experiences, but few companies are rising to the challenge. To be done effectively, personalization must be a critical element of an organization's strategy. 
   
   
   
  Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization: Empower Me: Understand each customer's needs and how best to meet them. Know Me: Win customers' trust and permission to use their data to improve their experience. Reach Me: Reach out to the right customer, in the right channel, at the right time. Show Me: Tailor unique content to be relevant to each customer, enabled by generative AI. Delight Me: Design new ways of working and ensure continuous improvement, so a customer's experience feels magical. 
   
   
   
  With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

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