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Summary of Robert B Cialdini’s PhD Influence
Falcon Press
Narrador Brian Smith
Editora: Falcon Press LLC
Sinopse
Summary of Robert B. Cialdini’s PhD Influence examines the compliance methods by which marketers, salespeople, and others, such as cult leaders, pressure people into doing things they would not otherwise do. There are six basic compliance tools: reciprocity, consistency, social proof, liking, authority, and scarcity. Readers can learn specific techniques to resist each…
Duração: 23 minutos (00:22:47) Data de publicação: 14/05/2021; Unabridged; Copyright Year: — Copyright Statment: —
