Extended Summary - Hooked - Based On The Book By Nir Eyal

Everbook Summaries

Sinopse

EXTENDED SUMMARY 
  
HOOKED 
BASED ON THE BOOK BY NIR EYAL 
  
SUMMARY WRITTEN BY: EVERBOOK SUMMARIES 
  
CONTENT 
The Basics of Habits 
Triggers 
Action 
Variable Reward 
Investment 
The Manipulation Matrix 
Habit Testing 
Habit-Forming Opportunities 
Applying the Hooked Model 
General Analysis 
  
ABOUT THE ORIGINAL BOOK 
"Hooked: How to Build Habit-Forming Products" by Nir Eyal, explores the psychology behind products that create user habits. The book introduces the Hooked Model, a four-phase process of trigger, action, variable reward, and investment, explaining how these elements work together to connect a user's problem with a solution frequently enough to form a habit. It guides product designers and entrepreneurs in creating engaging experiences that keep users returning. The framework helps to understand user behavior and build products that seamlessly integrate into users' daily routines. The book also touches upon the ethical considerations of building habit-forming products, encouraging creators to reflect on the impact and morality behind their creations.

Duração: 18 minutos (00:18:14)
Data de publicação: 07/02/2025; Unabridged; Copyright Year: — Copyright Statment: —