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  HIRE - The Complete Hiring...

  Brian Icenhower

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  Hire the right person for the job, and they will make you money, ease your life, and eliminate the need to rehire another person for the same job. Hire the wrong person, and they will not only cost you time, money, and well-being, but you will have to go through the hiring process time and again until you get the right person in place. Even then, they might not stay long enough to make your efforts worthwhile. No busy professional can afford that sort of loss of time, resources, and money. So, how do you hire the right person? This book answers that question. 
   
  In nine simple but vital steps, this book talks you through the optimal hiring process so that you can get the right person hired the first time around. The whole hiring process is designed for busy professionals who don’t have a lot of time to invest in hiring but still need to make a smart and selective hire. Our strategy includes generating hundreds of applicants and quickly whittling them down, through carefully designed eliminative criteria, until you get to the golden needle in the haystack that you’re looking for. 
   
  Your time is primarily spent on the most talented final candidates generated by this funneled hiring process and never wasted on unqualified applicants. Whether you’re hiring administrative staff or commission-based sales agents, we talk you through every step carefully and completely and make the entire process very simple and accessible. 
   
  Brian Icenhower is the author of several business performance training books and is the CEO and founder of Icenhower Coaching & Consulting (ICC). ICC has established its elite status by consulting many of the real estate industry’s top performing companies and organizations. The principles contained in this book are ingrained in every member of the ICC coaching staff and implemented with their clients. Now, Hire can serve as your organization’s hiring operations manual to allow you to make smart and strategic hires in the future. Visit IcenhowerCoaching.com.

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  The Secrets of Job Search Success

  Brad Cole

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  Are you having a hard time landing your dream job? Do your exceptional and hire-worthy qualities constantly go unnoticed? Then you need to keep reading...The job-hunting landscape has shifted drastically over the last decade. Transparency has become vital, self-marketing has become key, and technology now plays a powerful and unavoidable role. In today’s job market, it takes a lot to stand out. Great interview skills and negotiation tactics are just the beginning of a very long list. You’ll need to master what your competitors are doing – and let me tell you, they are playing a strong game.In this book, you’ll discover:- Expert tips for standing out in a highly competitive market. (Follow this groundbreaking advice and employers will immediately start recognizing what makes you unique!)- The ten most important job interview questions you MUST know how to answer.- Smart strategies for successful self-marketing.- How to create an irresistible online portfolio that gets you hired.- The EXACT formula to succeed at networking if you’re an introvert.- Seven crucial techniques for negotiating the salary you desire.- Four little-known ways that you’re sabotaging your job search. (Stop yourself from making these mistakes and you’ll see INSTANT results!)And much, much more...Even if you've never had a job before or feel utterly hopeless about transitioning into your ideal career, the extensive research behind this guide will help you cultivate networking skills, defeat self-sabotaging habits, and identify the next steps on the path to your dream career.By relying on the expert knowledge in Job research, you’ll finally break free from a monotonous, unfruitful job search and learn exactly how to get recognized for your unique hire-worthy attributes.If you want to access these advanced tips and finally make strides towards a career you can be proud of, then you should start this book!

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  Beyond Digital - How Great...

  Paul Leinwand, Mahadeva Matt Mani

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  Based on a research study of more than a dozen leading companies, two world-renowned strategists detail the seven leadership imperatives for transforming companies for success in the digital era.For companies to succeed in this digital age they must reimagine their businesses before they reimagine being digital, and courageously shed the past to rethink their place in the world and how they compete and collaborate with others to create value.In their new book, Paul Leinwand and Mahadeva Matt Mani, both members of the PwC US partnership and the Strategy& global team, help leaders navigate these profound and historical shifts and provide a roadmap for reshaping their companies. Building on major new body of research, along with case studies of companies on the vanguard of this major shift, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: reimagine your company's place in the world; build privileged insights into your customers; create value through ecosystems; break up the traditional organization; reposition your leadership team; reinvent the social contract with your people; and disrupt you own leadership approach. Together these seven imperatives comprise a playbook for architecting and executing the transformations that are required to succeed in the digital age.

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  Crystallizing Public Opinion -...

  Edward Bernays, Mitch Horowitz

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  The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you.  His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising. Bernays, who believes the public behaves like a herd of animals, shows how ideas about what to eat, and how we should look and dress can easily be put into our heads. He outlines how the masses can be controlled in whatever way the influencer chooses.This original and complete edition includes a new Introduction by PEN Award-winning historian, Mitch Horowitz.By adapting the ideas that this pioneering PR strategist, who considered himself part of an intellectual and economic elite entitled to govern public opinion and global policy, governments and advertisers have been able to “regiment the mind.” His work explains the popularity of today’s TV news shout-fests and angry social media posts because, as Bernays observed, crowds love a contest. This crowd-contest dynamic fuels the hostile and sarcastic comment chains that populate Twitter, Facebook, and other social media outlets.We know that beliefs can gain sudden popularity based on the public’s proclivity for seven factors: “flight-fear, repulsion-disgust, curiosity-wonder, pugnacity-anger, self-display-elation, self-abasement-subjection, parental-love-tenderness.”Named as one of the 100 most influential Americans of the 20th Century by Life magazine, Bernays’ clients included the American Tobacco Company, several U.S. presidents and the opponents of the Guatemalan revolution. This Austrian-born nephew of Sigmund Freud made a study of the different ways to use propaganda.  "Crystallizing Public Opinion" was his first major effort to sell himself and his philosophy of public relations.

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  Investing for Beginners: 30...

  Alvin Williams

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  Make Money Work for You! Learn the 30 Best Lessons to Kickstart your Investing Journey! It is not a secret that the wealthiest people in the world leverage their money to produce additional streams of income. It is not possible, in fact, to produce prosperity without making your money work for you. However, how can a beginner start investing? This is the main question the book tries to answer. Often times, people save money but when it comes to investing it, they do not know how to proceed. Especially in the early stages, where the capital is not so big, it is important to follow specific rules and strategies that have been proved over time. This is why the book offers an atypical approach from other titles. After a general overview of the standard terms and concepts, the book explains the right mindset to acquire and the strategies to apply in 30 valuable lessons. Furthermore, the manual provides the reader with a list of the 15 most common mistakes beginners make when starting investing, along with practical ways to avoid them. Thanks to this innovative approach, the reader will be able to "get his hands dirty" from the start and acquire the necessary knowledge to make conscious decisions. During the course of the book, the reader will learn about: The difference between saving and investing; The 5 most common excuses that broke people make to avoid learning about money; The 15 most popular mistakes made by beginners and how to avoid them; 30 Premium Rules for investing in the right way from the start (with advice from some of the richest people on the planet); Different type of investments; The criteria to select the perfect stock to invest in. It is important to note that the book does not offer "get rich quick solutions".

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  Summary: The Hypomanic Edge -...

  Brooks Bryant

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  DISCLAIMER: THIS IS NOT THE OFFICIAL BOOK; IT IS A SUMMARY & IT DOES NOT ACCOMPANY THE OFFICIAL BOOK! 
  Whether you are entirely new to the concept of hypomania or seeking to understand its role in human success, this summarized version of "The Hypomanic Edge" will offer:Insight into the reasons why America, a land of immigrants, has been the ideal environment for those with hypomanic dispositions.Detailed case studies of famous American figures like Alexander Hamilton, Andrew Carnegie, and Ted Turner, highlighting how their hypomanic traits drove their achievements.An understanding of the connection between hypomania and entrepreneurial success, creativity, and risk-taking.The darker side of hypomania, discussing how the same qualities that can drive innovation and success can also lead to tragic consequences.An exploration of how the hypomanic edge could be harnessed for beneficial outcomes, without succumbing to its potential pitfalls. 
  With our summary, you'll uncover the fascinating world of hypomania and its potential influence on success, creativity, and the relentless pursuit of the American Dream.

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