Outros livros que poderiam interessá-lo

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  The 18 Laws of Employer Branding

  James Ellis

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  Employer brand has been “a thing” for more than 30 years. 
  According to LinkedIn (apply your own “grain of salt” rule here), there are 34,000 people who call themselves an employer brander, and 600,000 more who list employer branding as a skill. 
  There are dozens of agencies and scores of consultants in the US alone who specialize in employer branding. 
  So why does it feel like we’re all still fumbling around in the dark looking for a light switch? 
  Now, I have no issue with the idea that there are a million ways to do good employer branding, but without some kind of shared sense of “the basics,” it feels like each new generation of branders figure things out just in time to move onto their next function and fail to pass things down. 
  Heck, in some employer brand forum right now, there is someone with the title of “employer brand manager” asking, “how do you build an employer brand?” You don’t see recruiters asking, “hey, I just got this job: how do I recruit?” 
  So let’s set up some basic laws that can apply to your employer branding, regardless of your approach or school of thought. 
  Hence, the laws of employer branding.

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  The Art of War

  Sun Tzu

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  The Art of War by Sun Tzu is the definitive ancient guide to military strategy, leadership, and psychological warfare — a masterpiece of timeless wisdom as relevant today as it was over 2,000 years ago. 
  Structured as a series of maxims, this foundational text offers insights into the nature of conflict, the value of preparation, and the dynamics of victory and defeat. In this authoritative English translation by Lionel Giles (first published in 1910), the text is presented with clarity, elegance, and scholarly precision. 
  From generals and CEOs to athletes and philosophers, The Art of War has been studied across disciplines for its profound understanding of power, discipline, and adaptability. This audiobook is essential listening for anyone interested in leadership, decision-making, and the strategy of life itself.

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  Claude Code for E-Commerce -...

  Chris Sullivan

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  This audiobook is narrated by an AI Voice. Build Your E-Commerce Store in One Week Using AI—No Coding Experience Required 
   
  Most store owners spend months trapped in development hell, burning thousands on developers who disappear mid-project or platforms that lock them into expensive monthly fees. This book shows you a faster way: using Claude Code, an AI tool that writes production-ready code from plain English instructions. 
   
  What You'll Build in 7 Days: 
   
  Transform from idea to live, revenue-generating store in one focused week. This isn't a template or drag-and-drop builder, it's a real, custom-built store you own completely. 
   
  Complete E-Commerce System Without Writing Code: 
   
  • Set up Claude Code and your development environment in under 2 hours 
  • Build product pages, shopping carts, and checkout flows using Next.js and Supabase 
  • Integrate Stripe payments, automated email sequences, and fulfillment workflows 
  • Create AI-powered product recommendations that increase average order value by 20-30% 
  • Implement Algolia search and SEO optimization for maximum discoverability 
  • Build admin dashboards for managing inventory, orders, and customer data 
  • Deploy autonomous AI agents for customer service, inventory reordering, and pricing 
   
  The Modern E-Commerce Tech Stack: 
   
  Learn to use Next.js, Supabase, Stripe, and Vercel—the same stack powering million-dollar stores. Claude Code handles the technical complexity while you focus on business decisions. 
   
  Automation That Scales Your Business: 
   
  Build AI agents that handle customer inquiries using live order data, automatically reorder inventory when stock runs low, send targeted email sequences, and generate performance reports. Your store runs 24/7 without constant supervision. 
   
  Written for Founders and Non-Coders, Not Developers.

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  The Entrepreneur's Journey - 8...

  Alon Braun

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  Transform your inspiration into global impact 
  The Entrepreneur’s Journey presents a practical, high-leverage framework that helps entrepreneurs focus on the eight fundamental factors that drive business growth. This indispensable blueprint for your journey takes you through the entire process, from inspired idea to making an impact. Read this book to:Discover where you are in the unfolding story of your businessUtilise the decision-making process that cuts to the heart of your challengesIdentify and overcome your blind spotsAlign your psychology and productivityExperience the profound meaningfulness and joy of building a business

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  Social Media Marketing for...

  Samuel Wilson

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  **Master Social Media Marketing and Grow Your Business**   
  Want to dominate social media and gain the trust of your ideal customers? This guide reveals **proven strategies used by top marketing agencies** to help you **boost your brand, increase engagement, and drive sales**.   
  Forget generic advice—this book provides **practical, results-driven tactics** to help you **avoid common mistakes** and **run powerful ad campaigns** that deliver real success.   
  ### **What You’ll Learn:**   
  📌 **Identify your target audience** and attract them using Inbound Marketing.   
  📌 **Choose the right social platforms** for your business goals.   
  📌 **Develop a winning content strategy** that strengthens your brand identity.   
  📌 **Create persuasive and engaging content** to boost your online reputation.   
  📌 **Discover the tools and secrets** top Social Media Managers use.   
  📌 **Avoid the biggest mistakes** that 90% of beginners make.   
  📌 **Launch effective paid advertising campaigns** on Facebook & Instagram.   
  I have **tested every technique** in this book and distilled them into a **clear, actionable, and beginner-friendly guide**. Even if you're starting with **zero experience or a limited budget**, you'll learn how to **leverage social media for real business growth**.   
  🚀 **Ready to take your social media marketing to the next level? Click "Buy Now" and start today!**

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  Disability Friendly - How to...

  John D. Kemp

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  People with disabilities make up at least 15% of the population, yet they are still too often overlooked. Many people with disabilities are highly motivated, create fantastic work, and add tremendous value to organizations. 
   
   
   
  Disability Friendly is a clarion call to businesses around the world to realize the opportunities presented by employing people with disabilities. It explains the potential of disabled employees, how to create a culture of inclusion, and, in the process, help people with disabilities become proud contributors. 
   
   
   
  In this book, you'll find: concrete strategies for redesigning work and its processes to embrace all contributing citizens; ways to incorporate disability supports into a business's diversity and inclusion practices and initiatives; and methods for reducing the massive cost associated with government disability support payments and repurpose these as investments in the human potential of people with disabilities. Ideal for executives, managers, and other business leaders, Disability Friendly will also earn a place in the libraries of Diversity and Inclusion and Human Resources professionals seeking to make an impact on their company and on behalf of a marginalized group.

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