Otros libros que te pueden interesar

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  Reputation Capital - How to...

  T.J. Winick

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  A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand. 
   
   
  In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football scandal, the Catholic priest molestation scandal, and the Toyota recall of 2009-2010. The biggest mistake he's seen organizations make in their crisis communication is to try to "make it go away" by refusing to apologize, declining to comment, or going on the attack-anything to deflect attention. 
   
  Instead, Winick argues for communicating ethically, with transparency, honesty, authenticity, and empathy. Handled correctly, the way you address an egregious violation of your standards can increase your reputation capital. It can remind people of what those standards are and how strongly you believe in them. 
   
  Drawing on his intimate insider knowledge of how the media works, Winick addresses every aspect of how to respond to a scandal. He includes the Ten Crisis Commandments-universal dos and don'ts. And he gives practical advice on who you should talk to and when, who should do the talking, how to form a crisis communication team, what tone you should strike in your message, how to work with the media, and much more.

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  Spending Money and Having Fun -...

  Bradly J. Gotto, RICP

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  After years of hard work, long hours, and countless sacrifices, you’re at the threshold of a monumental milestone: retirement. Are you ready?Sure, you’ve hired the right advisors and learned how to stockpile money. You’ve thought about taxes, healthcare, Medicare, and Social Security. But how will you make your paycheck last forever? What’s your plan to turn savings into income? How will you spend your days without work commitments or obligatory schedules?You’ve saved money for a lifetime. Now it’s time to spend it. In Spending Money and Having Fun, Retirement Income Certified Professional Brad Gotto teaches you how to be smart about spending so you can stop worrying and live the life you want. Old habits are hard to break, but Brad helps you embrace the counterintuitive and build new habits to support your next chapter. You’ll learn how to change your mindset around spending, create boundaries that buy you freedom, and gain peace of mind with concepts that take the guesswork out of your financial requirements. Whether you’re preparing for retirement or recently retired, Spending Money and Having Fun is the practical guide you need to unlock personal empowerment through responsible spending.

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  Wealth Habits - Six Ordinary...

  Candy Valentino

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  How do wealthy people do it? Are they geniuses? Lucky? We tend to think something special must be going on because it looks like magic. But nothing could be further from the truth. Wealthy people have simply adopted six key, yet ordinary, habits . . . and they do them extraordinarily well. 
   
   
   
  Candy Valentino opened her first brick-and-mortar store at nineteen—no college, no connections, no money—and built it into a seven-figure business before most of her friends graduated college. Over two decades of success as a serial entrepreneur and real estate investor, she has labored relentlessly to crack the code of the super-wealthy, and in doing so, has unearthed six simple habits that directly contribute to those who become part of the self-made millionaire class. 
   
   
   
  In Wealth Habits, Valentino reveals all six habits, and shows you how you can put them to work for you: long-term investing strategies; how to recession-proof your business; ways to keep money out of the IRS's hands; what to teach your children about money; how to establish financial protection and security; and the secrets to keep more of the money you make (so you can invest more). "Think and get rich" will only get you so far. It's time to do and become wealthy . . . and set yourself up for a lifetime of true financial freedom.

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  How to Change Habits: 7 Easy...

  Miles Toole

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  Are you carrying out the right kind of habits you need to succeed in life? If you aren’t, what can you do to change that? 
    
  The power of small actions repeated daily overtime can have a tremendous impact on our lives. The only problem is, we often underestimate that power and as such, have trouble sticking to or changing our habits for the better.  
    
  “How to Change Habits” is not your average guide that is filled with vague steps on how to get things done. It walks you through a detailed, 7 step approach to effectively implement change in your routine and better yet, get these habits to stick long-term. Changing your habits does not have to be a struggle, not when you know the right techniques required to get the job done. 
    
  If physical strength can be built no matter what your body shape or size, so too can your mental strength. It’s about the determination, discipline, and perseverance aspect more so than the decision to adopt a new habit. If you can commit to what you set out to do no matter how hard it is for you, you can do anything that you set your mind to. 
    
  YOU WILL LEARN:How to develop the growth mindset in 7 easy steps.How to stop sabotaging yourself.How to create and set SMART goals.How to eliminate your procrastination addiction.How to develop the positive psychology and change your mindset.How to create your perfect routine with habit-stacking.How to track your progress to ensure lasting success. 
    
  Every day is an opportunity for a fresh start and a chance to develop the positive psychology, habit-building, and productive routines you need to ultimately cultivate that successful mindset you’ve always wanted. If you don’t learn to change your habits and break away from the ones that are holding you back, you’re always going to find it difficult to achieve success!

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  Cloud Calling Secrets - The...

  Ben Rife

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  Ready to unlock the secrets to seamless communication? 
  Future-proof your business with cloud-based communication solutions today! 
  In Cloud Calling Secrets, Ben Rife, CEO of Bullfrog Group, reveals the insider strategies that have helped thousands of businesses smoothly transition to cloud communication. If you're overwhelmed by the shift to the cloud or unsure how to choose between platforms like Webex Calling, Microsoft Teams, or RingCentral, this book is your essential guide. 
  Ben Rife, with decades of experience helping businesses upgrade to secure, scalable cloud systems, offers practical advice that simplifies the process and maximizes ROI. 
  In this book, you will:Learn why NOW is the right time to move to the cloud.Discover how to choose the best cloud platform for your needs.Follow a step-by-step guide for a seamless migration.Avoid common mistakes and pitfalls during your transition.Understand the ROI of cloud-calling solutions for your business. 
  Cloud Calling Secrets empowers businesses to modernize their communication strategies and embrace the future of collaboration. 
  Don’t let outdated systems hold you back—unlock the benefits of cloud calling today and future-proof your business. Grab your copy now!

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  Turning Small Talk into Big Talk

  Jan ura

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  In Turning Small Talk into Big Talk, Jan Janura helps readers move below the surface and experience deep, meaningful conversations that are not only interesting, but even life-changing.Small talk is awful, awkward, and ultimately useless—and everyone knows it.When is the last time you had a significant conversation with your spouse, your kids, your best friend, your neighbor, or a close business associate? No, not small talk. We do enough of that with our fingers in five-word text “conversations” or in dull, surface-level, face-to-face interactions. Small talk isn’t getting us anywhere. What we need today more than ever is “Big Talk,” real conversations in which we dig deep into our souls and discuss intriguing topics that truly shape the world and impact our daily lives. Conversation is undoubtedly the most important part of a relationship, whether it’s business, personal, or spiritual. It’s the only way to truly get to know someone, and it’s the best method in strengthening your bond with a business partner, spouse, friends, your children, and even God.Each of us wants to interact with others, and all of us want to be heard. The conversations we each have can truly change the world—or destroy it—and the words, questions, and answers each of us use (or don’t use) can alter our own life and the lives of everyone around us. So, why wouldn’t we choose to make our conversations as impactful and memorable as we can?            In Turning Small Talk into Big Talk, Jan Janura unpacks the simple, easy-to-apply method he’s used throughout his career to turn dinner parties and other gatherings into fun, interesting, sometimes life- and career-changing experiences. If you find yourself desperate for deeper connection in your most important relationships, or if you find yourself responsible for regularly hosting clients or co-workers, this book is the missing tool in your tackle box!

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