The reputation of business managers is declining due to their disregard for moral decisions and ethical practices. Business students are currently taught only technical knowledge without concern for being compassionately and holistic engaged. However, when entering the business sector these graduates encounter a world which necessitates difficult, personally challenging decisions, ones for which technical knowledge is insufficient. Successful, sustainable resolutions can only be expected to result from a holistic, sustainable approach which accommodates the difficulty in balancing ethical practices with the demands for ever-increasing profits. This unique graduate textbook addresses the issue of business ethics from the perspective of an individual’s internal growth facilitated by a consideration of the principles of depth psychology, spiritual wisdom, meditation, and quantum physics, written by a CEO with an enormous business background. It not only promotes a new ethical approach, but also addresses the implementation of this new approach in the most important business sectors as a replacement for previous ineffective codes of conduct which have failed. It’s a must read for business students with aspirations of becoming managers or entrepreneurs in the economic sector as well as for all young professionals, managers and entrepreneurs to improve their ethical performance and sustainable success. Message from the author This book creates an impetus for change in a business world where unethical practices are rampant by providing a suggested a New Integral Ethics for the economy, an ethical approach based upon inner psychological and spiritual development arising from a serious consideration of Depth Psychology. Readers will learn how adoption of specific Practices, which lead to inner growth and spiritual maturity, will result in ethical, morally sound business practices not because they are mandated, but because once the SELF is actualized, you cannot do otherwise. Laws, appeals and directives which have never successfully resulted in ethical practices become unnecessary, replaced by intrinsically ethical individuals who collectively influence corporate ethical behaviour. This is a giant leap into a new dimension in our globalized, digitized economy. "Business Ethics 3.0, by Erhard Meyer-Galow provides a much needed beacon of light to a segment of our society that seem to be sinking deeper and deeper into darkness. The term "business ethics", once an important topic within the business community, has slowly descended through the fog of profitable ends justifying unprincipled means to become nothing more than a self-contradictory oxymoron -- especially among large international corporations. In Business Ethics 3.0, Erhard Meyer-Galow has taken a fresh approach that appeals to individual personal growth rather than the usual proffering of academic arguments that are not implementable in the real world of relentless Machiavellian competition. Only through raising and improving individual awareness and responsibility can real long-term change have a chance of developing. Business Ethics 3.0 is on the right track with a positive and compelling message…may it succeed where the academics have failed."Thomas Campbell, physicist, consciousness researcher, author of My big TOE Finalist at the 2018 Humanistic Management Book Awards
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