Editorial: BookRix
What is happening today is very surprising. Is it because people are only out to enrich themselves and to oppress others. It should also be a peaceful coexistence and not always just wars and other conflicts.
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times. Ben Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which they were raised often shapes them—yet a few leaders have managed to shape their times. In What You Do Is Who You Are, he turns his attention to a question crucial to every organization: how do you create and sustain the culture you want? To Horowitz, culture is how a company makes decisions. It is the set of assumptions employees use to resolve everyday problems: should I stay at the Red Roof Inn, or the Four Seasons? Should we discuss the color of this product for five minutes or thirty hours? If culture is not purposeful, it will be an accident or a mistake. What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building—the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, a man convicted of murder who ran the most formidable prison gang in the yard and ultimately transformed prison culture. Horowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture. What You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted? Who you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do. This book aims to help you do the things you need to become the kind of leader you want to be—and others want to follow.Ver libro
The Hanseatic League, often simply referred to as the Hansa, emerged during the late Middle Ages as a powerful and influential commercial and defensive confederation of merchant guilds and market towns in northern Europe. Its origins can be traced back to the 12th century, a time when trade across Europe was expanding, and the need for security, consistency, and cooperation among merchants became more apparent. In this period of growing urbanization and shifting political structures, the groundwork was laid for what would become one of the most successful trade networks of the medieval world. Before the League formally took shape, various Germanic merchants had already been engaged in trade across the North and Baltic Seas. These early trade routes connected regions like modern-day Germany, the Netherlands, Scandinavia, and the Baltic states. Merchant groups began forming guilds—organized associations that provided mutual protection, standardized trade practices, and a collective voice in foreign cities. These early guilds were critical in shaping the cooperative ethos that would later define the Hanseatic League. The political and economic environment of medieval Europe also contributed to the League's formation. The decline of centralized imperial authority, particularly in the Holy Roman Empire, left towns and cities to manage their own economic affairs. This autonomy encouraged local leaders and merchants to seek regional alliances to protect trade interests and ensure the safe passage of goods and people. At the same time, the Crusades had opened new routes and markets, boosting the importance of northern European trade centers.Ver libro
"See the World of Marketing: A Fresh Perspective Awaits" Are you eager to advance your career in marketing and solidify your understanding by exploring cutting-edge concepts? Looking for a guide that offers all the tools you need to transform your marketing strategies? Your search ends here! This guide serves as your ultimate companion for deepening your marketing knowledge, applying new skills, and engaging in practical exercises. Get ready for success in marketing. Updated with the latest marketing trends and strategies. Key features of this enhanced guide: - In-depth insights into reshaping your marketing strategies - Comprehensive explanations of innovative marketing concepts - Effective strategies for preparation and application Our guide distinguishes itself with thorough coverage, crucial for your success in marketing. Concepts are explored with precision rather than merely touched upon. Please note this guide is an independent resource meant solely to benefit you. Designed with a clear structure and easy-to-understand language, our marketing guide ensures seamless transitions between topics. Say goodbye to complex jargon and welcome clear, precise, and technically accurate content. So, why wait? Click the BUY NOW button, secure your guide, and embark on your journey to marketing success!Ver libro
The blueprint that top CEOs use to transform their companies from promising startups into industry powerhouses Success in business isn’t just about hard work; it’s about mastering the strategies that take your company from startup to industry leader. When Grit Is Not Enough is the ultimate tactical playbook for entrepreneurs looking to scale their operations, navigate constant technological shifts, and build resilient teams that thrive in an ever-changing world. In today’s competitive landscape, relying solely on grit won’t ensure your success. Author and tech CEO Dean Guida, who transformed his startup into a thriving multinational company, shares over three decades of hard-earned wisdom to help you overcome the challenges of scaling your business. Whether you’re struggling with team alignment, data-driven decision-making, or strategic planning, this book offers actionable insights and proven strategies to empower your business to compete—and win—against well-funded rivals. What You’ll Learn: Create Organizational Alignment: Align your team’s efforts with your business goals to maximize efficiency and impact. Set Meaningful Goals: Establish clear, measurable objectives that drive growth and keep your team focused. Build a Data-Driven Culture: Leverage data to make informed decisions, optimize performance, and stay ahead of the competition. Run Effective Meetings: Master the art of productive meetings that drive action and accountability. Strategic Planning: Develop and execute strategic plans that keep your business on the path to success. Leadership and Coaching: Lead with confidence, inspire your team, and foster a culture of continuous learning. Tackle Tough Conversations: Handle difficult discussions with grace, ensuring positive outcomes for your business. Hire and Retain Top Talent: Attract, develop, and keep the best people to fuel your company’s growth. If you’re a CEO or entrepreneur whose hard work and determination have laid the foundation for your business, but you’re ready to scale to new heights, When Grit Is Not Enough is your blueprint for sustainable growth. This book will guide you in enhancing your company’s performance, achieving your goals, and finding fulfillment on your leadership journey. Don’t just play the game—change it. Order When Grit Is Not Enough today and discover the strategies that will transform your company into a market leader. Bonus: Take your learnings further with Slingshotapp.io. Everything you master in this book can be seamlessly implemented within the app to supercharge your business growth.Ver libro
Do you want to learn more about cryptocurrencies but need help figuring out where to start? Look nowhere else! Your entryway into the revolutionary realm of digital assets is "Crypto Foundations: Demystifying Cryptocurrencies - Your Path to Financial Empowerment." This book provides a thorough and straightforward introduction to cryptocurrencies and their potential impact on your financial journey, whether you are a tech enthusiast, investor, or simply curious about the future of finance. We take you on a fascinating journey of the history of cryptocurrencies in this book, examining the rise of Bitcoin, the birth of altcoins, and the revolutionary potential of blockchain technology. Learn about the core ideas behind cryptocurrencies, the technologies underpinning them, and how they are transforming how we conduct business. Imagine having complete financial independence and direct access to international markets. You can gain access to the information required to embrace cryptocurrency ethically with the help of this book. Discover how to move about the cryptocurrency landscape, protect your funds with safe wallets, and decide on investments with knowledge. Today, take the first step toward financial empowerment! "Crypto Foundations: Demystifying Cryptocurrencies - Your Path to Financial Empowerment" will give you the knowledge you need to engage with cryptocurrencies, regardless of your experience level, confidently. Embrace the financial future and set out on a path to financial empowerment. Get your copy right away to start utilizing cryptocurrency to improve your financial future!Ver libro
A proven six-step process for acquiring the style, flair, and credibility needed to make it to the top According to a recent Wall Street Journal article, managers who do not exude an all encompassing self-confidence, style, poise, and energy, in short, "executive presence", are highly unlikely to make it to the corner office. Unfortunately, the vast majority of managers, even the most talented and ambitious ones, are not born with these personal qualities. In this breakthrough book, bestselling author and world-renowned executive development coach D. A. Benton helps listeners acquire executive charisma. In Executive Charisma, Benton outlines a proven six-step approach for learning how to think, act, and relate to others like an executive. She provides powerful tools for fine-tuning the complete executive charisma skill set, including: interpersonal communications; managing upwards; confidence-building; business humor; executive-bearing; and more. Drawing upon her experience coaching clients at American Express, Century 21, Merrill Lynch, Nabisco, Viacom, Pepsi, and other top companies worldwide, Benton clearly defines executive charisma and explains why projecting a commanding professional demeanor is so fundamental to corporate success.Ver libro
