Other books that might interest you

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  Getting What We Deserve - Health...

  Alfred Sommer

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  A leading public health expert presents a frank diagnosis of the U.S. healthcare system and the role we all play in our own wellness. 
   
  Through his groundbreaking work in clinical medicine and public health, Alfred Sommer has saved countless lives. But doctors can only do so much. In this blunt assessment of the American healthcare system, Sommer argues that human behavior has a stronger effect on wellness than almost any other factor. 
   
  Despite exciting advances in genomic research and cutting-edge medicine, the best defense against most illness remains simple, low-tech habits such as proper hand washing, regular exercise, a balanced diet, and not smoking. But rather than focusing on wellness, many Americans would rather wait for medical science to cure them once they become sick. Sommer argues that this overconfidence in medical technology comes at a terrible cost. 
   
  The benefits of almost all newly developed treatments are marginal, while their costs are high. The United States spends nearly twice as much on health care as the rest of the developed world, yet has higher infant mortality rates and shorter longevity than most nations. In this engaging and well-informed study, Sommer makes a persuasive chase for changing the way Americans approach healthcare.

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  Solid Start-ups

  Scott Mcdowell

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   Gain clarity and make business simple again. 
   Are you sick of all the latest hype business models? 
   Have you wasted part of your life trying to become the gurus next success story and barely changed your life? 
   I know how you feel if that story is true for you, the real truth is there is no one size fits all opportunity out there. 
   You have to find what works for you! What your good at, what your skilled at. You can’t expect to win playing someone else’s game.   
   This book was made with the intention of making it easy for almost anyone to get started and win! straight out of the gate. 
   This is not a get rich quick scheme but it’s also not an I hope to make money style book, it’s a go to get the money and how much type of book. 
   You will read some of the things inside and know you can make sales in whatever business works for you. And that’s what a business is, making sales. 
   Making enough sales with your product/service is the whole puzzle of a successful business, that’s it. After that it’s just scaling up. 
   Learn over a hundred start-up models that require little or no tech skill, low start-up costs, and can be scaled without the need for you to be a genius.  
   You don’t have to be a graphic designer, ecommerce expert, advertising expert, copywriter and web developer just to make a lot of money. 
   Did you know that there are millionaire dry cleaners, did you know that simple service businesses like lawn maintenance and window cleaning can make you rich? 
   It’s time to create a winning business that sustains your life. You will have no excuses after this.

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  Costovation - Innovation That...

  Stephen Wunker, Jennifer Luo Law

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  Cutting costs is a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can you stay competitive and satisfy customers? 
  This book's revolutionary approach broadens the definition of innovation beyond products to the business model itself. With costovation, you let go of assumptions, take a fresh look at the market, and relentlessly focus on what customers really want. 
  Consider Planet Fitness--it grew to 7.3 million members by concentrating on casual exercisers. They want easy, low-cost access to good equipment. Although it's inexpensive to run, Planet Fitness ranks highest in gym satisfaction. 
  Packed with examples and interactive exercises, Costovation explores cost innovation strategies that work for big and small companies alike including:open innovation and cost-sharing,simplifying products and turning waste into new offerings,how rivals are carving out niches, protecting positions, and dominating industries. 
  Innovation and cost-cutting are not opposites. Combined, they expose untapped opportunities to outsmart and underspend competitors.

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  The Contrarian Salesperson - A...

  Jody Williamson

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  800 CEO Read's Business Book Best Seller 
  To keep his job, struggling salesperson Alan Atleaster must master the Eight Rules of the Contrarian Salesperson - the essential elements of non-traditional selling. 
  In this fast-paced business parable, fed-up boss Harvey Hardnose sends a struggling salesperson, Alan Atleaster, into the care of eccentric sales coach Carl Contrario. Over the next eight weekends, Alan strives to hold on to his job by learning, and living, the Eight Rules of the Contrarian Salesperson:Zig When Others ZagSell Adult To AdultEverything Is An IcebergNo CoastingManage Behavior, Not ResultsUse A Sales ProcessEmbrace Deliberate PracticeIf You Feel It, Say it 
  Based on the field-tested principles of the Sandler Selling System, The Contrarian Salesperson gives sales professionals a compulsively readable primer on the eight essential elements of non-traditional selling. As Carl Contrario puts it: "Contrarian Salespeople are all about doing the opposite of what other salespeople do, because if you act like every other salesperson, you're going to be treated like every other salesperson!"

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  Home Business Models Exposed -...

  Jim Stephens

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  Home business is the way the world is going to go in the near future. Gone are the days when people slaved over their office desks. This is the age where the concept of career liberalization is really going to gain root. 
  Are you going to be a part of it as early as you can or are you going to wait and watch till everyone has tried it out first? 
  The ideal way is to get into this as soon as possible and make a name for yourself in the home business genre as soon as you can. 
  This eBook has all the grist you would need to launch your domestic corporate!

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  The Moral Underground - How...

  Lisa Dodson

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  A “fascinating” look at the disconnect between corporate policies and workers’ real lives—and the everyday heroes who try to help (Publishers Weekly).   For the poor, there are challenges every day that they don’t have extra money to solve: a sick kid, car trouble, an unexpected dentist bill. The obstacles can make it harder to hold on to a job—but a job loss would be catastrophic. However, there are countless unsung heroes who bend or break the rules to help those millions of Americans with impossible schedules, paychecks, and lives make it from paycheck to paycheck. This book tells their stories.   Whether it’s a nurse choosing to treat an uninsured child, a supervisor deciding to overlook infractions, or a restaurant manager sneaking food to a worker’s children, middle-class Americans are secretly refusing to be complicit in a fundamentally unfair system that puts a decent life beyond the reach of the working poor.   In this tale of a kind of economic disobedience—told in whispers to Lisa Dodson over the course of eight years of research across the country—hundreds of supervisors, teachers, and health care professionals describe intentional acts of defiance that together tell the story of a quiet revolt, of a moral underground that has grown in response to an immoral economy. It documents a whole new phenomenon—people reaching across America’s economic fault line—and provides an account of the human consequences and lives behind the business-page headlines.   “If only this book had been published in 2007. Then the hundreds of people interviewed by Lisa Dodson would have been able to pass along an important piece of advice: What’s good for business is not necessarily good for America.” —Time

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