Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Yellow - How to create a culture of service and stand up for the customers - cover

Yellow - How to create a culture of service and stand up for the customers

David Gómez

Translator Paul Jaramillo Birmaher

Publisher: Bien Pensado

  • 0
  • 0
  • 0

Summary

YELLOW
How to create a culture of service and stand up for the customers.
A business parable inspired by real-life events.

STOP COMPLAINING AND MAKE THINGS HAPPEN
Companies make great efforts to win a client, only to lose it later because of a poor service attitude. Different areas work internally like silos, disconnected from reality and the needs of the people they claim to serve.
But, what if after an exhausting day, you take a taxi and what happens inside the vehicle transforms the way you see your job? What if somebody showed you that it's possible to change your reality if you change your attitude? What if reality is not a cause, but a consequence? What if we got up every morning happy to do our jobs because it's not merely a monotonous task, but it fulfills a higher purpose? What then?
What if a humble cab driver became our greatest teacher? Welcome to Yellow, a journey through our own reality.
YELLOW is based on a real experience, with a real taxi driver; someone who despite all the adversities decided to make the difference for his passengers and make his work meaningful. This is the story of Miguel Gonzalez, a driver whose teachings transformed the lives of Neptune Packaging employees, a business like any other that needed desperately to connect with and get passionate about that weird specimen called the customer.
Available since: 08/03/2018.

Other books that might interest you

  • Wealthier - The Investing Field Guide for Millennials - cover

    Wealthier - The Investing Field...

    Daniel R. Solin

    • 0
    • 0
    • 0
    Wealthier: A Field Guide to Financial Freedom empowers millennials to be responsible and intelligent DIY investors and financial planners without using a financial advisor. It’s helpful to readers at all levels of investing experience. 
    You’ll learn: 
    A simple investing strategy using just two exchange-traded funds that will outperform most professionals. 
    Why financial planning is overhyped and oversold. 
    How the securities industry acts as an anti-investor lobbying machine, spewing misinformation to make you believe you need their help. 
    How the financial media spews misinformation and inspires fear and greed, all for the benefit of its advertisers–not you. 
    Why the authoritative-looking experts who opine on the direction of the market and how to pick stock “winners” are emperors with no clothes. 
    A mind-blowing secret about life insurance commissions the insurance industry is terrified you’ll learn. 
    Whether you should buy a home or rent. 
    Why adjustable rate mortgages are often preferable to fixed-rate mortgages. 
    How your brain works against you to keep you from reaching your financial goals. 
    How to choose the right financial advisor when you need one. 
    Why the practice of Stoicism is the key to reaching your lifetime goals. 
    ....and much more.
    Show book
  • Full-Time Spiritual Business: A Guide to Launching and Scaling Your Spiritual Practice as a Psychic Medium or Healer - cover

    Full-Time Spiritual Business: A...

    Johan Poulsen

    • 0
    • 0
    • 0
    Within everyone is an inner spark calling us toward a higher purpose. For some, that purpose is all about becoming a spiritual practitioner—using our mediumship, psychic, or healing abilities to help others and positively impact the world. This calling is impossible to ignore; a persistent pull that keeps showing up, time and time again. 
    In this book, we’ll dive into the journey of the spiritual practitioner and discover how to turn this calling into a rewarding, full-time career. You’ll learn how a functioning spiritual practice works, as well as how to attract clients and fill up your booking calendar. By the end of this book, you’ll know what clients expect from you, how to get paid adequately for your work, and how to build a stable foundation, so you won’t have to worry about surviving financially. Most importantly, you’ll discover your ideal customer (and it's probably not who you think it is). 
    Full-time Spiritual Business: A Guide to Launching and Scaling Your Spiritual Practice as a Psychic, Medium, or Healer is Johan's second book based on his 14-year career as a psychic medium. Drawing from his experience of working with thousands of clients to date, doing private readings, educating students, and starring in Warner Bros' Swedish Mediums, he uncovers the major misconceptions existing in our industry today and shows you, step-by-step, how to turn your spiritual calling into a fulfilling full-time business. 
    www.developmediumship.com
    Show book
  • House Hacking Strategies - Life-Changing Secrets of Real Estate Learn How You Can Live for Free - cover

    House Hacking Strategies -...

    James A. Wilson

    • 0
    • 0
    • 0
    The real estate industry is huge. According to federal statistics, the industry contributed more than $2.7 trillion to the U.S. economy in 2018, or about 13 percent of GDP. It employs more than 2 million people and generates more than $10 billion in corporate profits. With the ever-growing population of America and the world at large, real estate will continue to grow and will always remain essential. 
    If this is the case, it is a no-brainer that many people would want to have a share of what this industry has to offer, whether they come in the form of agents, mortgage providers, investors, homeowners, and so on. 
    Because of the dynamics surrounding the real estate industry and how much it is affected by many external economic events, the price of owning real estate properties continues to increase. That puts a barrier to entry into the sector for investors. 
    Additionally, Families who want to buy a home of their own might have to put a lot of capital down to purchase their choice of property, even if they’re buying on a mortgage. 
    This situation begs for a way out, which is what House hacking provides. House hacking is an excellent solution to the expensive cost of owning a house in the 21st century, and it allows homeowners to live for almost free or even make real estate income for themselves. 
    This book is written to expose you – whether you intend to go into real estate or want to live free – to the benefits of House hacking and how you can make it work for you. In this book, you’ll get detailed information on how to hack your housing, and at the end of the book, you’d have learned more than enough to succeed in your house hacking journey.
    Show book
  • The Google Model - Managing Continuous Innovation in a Rapidly Changing World - cover

    The Google Model - Managing...

    Annika Steiber

    • 0
    • 0
    • 0
    This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive one-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.
    Show book
  • Your Money Narrative - Understanding Your Story to Build a Stronger Financial Future - cover

    Your Money Narrative -...

    Amy Cook

    • 0
    • 0
    • 0
    We all have a unique relationship with money, formed by our upbringing, experiences, and values. For many of us, it’s a deeply - imbedded narrative that is often difficult to recognize. By exploring and understanding our money narratives, and utilizing the tools and resources in this book, readers can build a stronger future and achieve their long - term goals. Amy Cook CFP ® brings a variety of common money stories to the surface and dissects the reasons behind the narratives that often dictate our lives. Whether you are starting your first job or you are settling into retirement, it’s never too late to take control of your future. Yo ur Money Narrative is a book that will empower individuals to unlock the power of their financial futures by helping them understand and reshape their personal money stories to build a lasting legacy.
    Show book
  • The Reputation Economy - How to Optimize Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset - cover

    The Reputation Economy - How to...

    Michael Fertik, David C. Thompson

    • 0
    • 0
    • 0
    Reputation is power. 
    Your reputation defines how people see you and what they will do for you. It determines whether your bank will lend you money to buy a house or car; whether your landlord will accept you as a tenant; which employers will hire you and how much they will pay you. It can even affect your marriage prospects. 
    And in the coming Reputation Economy, it’s getting more powerful than ever. Because today, thanks to rapid advances in digital technology, anyone access huge troves of information about you—your buying habits, your finances, your professional and personal networks, and even your physical whereabouts—at any time. In a world where technology allows companies and individuals alike to not only gather all this data but also aggregate it and analyze it with frightening speed, accuracy, and sophistication, our digital reputations are fast becoming our most valuable currency. 
    Here, Michael Fertik, CEO of Reputation.com and one of Silicon Valley’s leading futurists will draw on the insider tools, insights, research, and secrets that has make Reputation.com the leading reputation management firm, to show how to capitalize on the trends the Reputation Economy will trigger to improve your professional, financial, and even social prospects. 
    You will learn: 
    • What keywords to put in your resume, performance review, and LinkedIn profile to come up at the top of potential employers' search results.• How to curate your on and offline activity in way that will reduce the premiums calculated by insurers, lenders, and investors.• Tricks that will get you express or VIP treatment at banks, hotels, and other exclusive special offers.• Ways to improve your review or rating on sharing or peer review sites like Yelp or Angie’s List, or your standing—as buyer or seller—on sharing economy sites like AirBnB or Uber.• How to create false tails and digital smokescreens to hide the negative information that's out there. 
    With a good digital footprint, the world is your oyster. This audiobook will show you how to control, curate, and optimize your digital reputation to become “rich” in a world where your reputation is as valuable as the cash in your wallet.
    Show book