Other books that might interest you

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  The Zombie Business Cure - How...

  PhD Julie Lellis, Melissa Eggleston

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  Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. 
   
  Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity. A lack of focus on identity negatively affects your bottom line and can damage your reputation. 
   
  The best organizations are simply more like humans and less like zombies. Humans realize the importance of having a strong sense of self, maintaining a consistent message, and communicating effectively to build relationships. The Zombie Business Cure will help you:Realize identity is the foundation for success.Discover identity problems that commonly lead to communication failures.Prevent zombie-like behavior by tackling the five most common zombie traits.Approach new communication efforts in a more mindful way.You'll learn from real-life case studies and also gain practical tips and exercises that will help your business. The Zombie Business Cure is the antidote for lifeless communication that repels customers. By using the principles in this book, you'll attract the right audiences and increase your success.

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  Murder at First Principles

  Ben Wiener

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  From venture capitalist Ben Wiener comes a rollicking debut novel that artfully blends business strategy with murder mystery, and keeps you guessing to the very end. 
  Addie Morita, a frustrated young crime researcher, finally gets her big career break when a serial killer targets her successful former classmates from an elite San Francisco Bay Area college. Addie must match wits with both the taunting killer and the intimidating Special Agent assigned to the case, racing to decipher key clues buried in a famous startup strategy book — before it’s too late. 
  Murder at First Principles is the debut Startup Fiction novel by successful venture capitalist Ben Wiener. Written as a murder mystery, the plot is designed to enlighten and entertain, introducing readers to Hamilton Helmer’s iconic work, 7 Powers, and its seven market-proven strategies for sustained competitive advantage. Every suspect in this story is hiding something — strap yourself in and try to uncover their secrets while discovering the secret “powers” innovative businesses harness to create persistent differential returns. 
  “A well-designed thriller that I didn’t want to put down! Ben Wiener's incisive, fast-paced novel balances plot and well-developed characters with strategy lessons drawn from Hamilton Helmers’ renowned 7 Powers.” — NICOLAS COLIN, cofounder of The Family, writer at European Straits, author of Hedge: A Greater Safety Net for the Entrepreneurial Age 
  “Ben Wiener has a gift for weaving together clever, captivating narrative and essential startup principles.” — IAN HATHAWAY, Co-Author of The Startup Community Way 
  “An educating, entertaining, and captivating book for novices and executives alike. A fun read!” — JOSEPH LIPUMA, Senior Lecturer and Global Entrepreneurship Faculty, Boston University Questrom School of Business

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  Ecommerce With WooCommerce

  Jim Stephens

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  Ecommerce With WooCommerce is one of dozens of Courses Focusing On Hot Internet Marketing & Make Money Topics.

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  Successful Negotiating

  Henry Calero, Jack Anderson,...

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  Henry Calero is President of C-M Associates specializing in presentations on Negotiating, interpersonal relations and high performance human achievement. His personal expertise centers on non-verbal communications.   Jack Anderson, a well-known Washington newspaper columnist, syndicated by National Features Syndicate and syndicated radio show.  For 9 years he was also a commentator on ABC’s Good Morning America.  He is a Pulitzer Prize winning author for his National Reporting.   Edward Caprialian. Holds his PhD in Public Administration from USC in Los Angeles.

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  Breaking Through Bias (Second...

  Andrea S. Kramer, Alton B. Harris

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  Since Breaking Through Bias was published in 2016, the #MeToo movement has exposed just how pervasive sexual harassment is in the workplace; the increase in public misogynistic comments has made clear that explicit gender bias is not a thing of the past; and stay-at-home orders and school closings due to Covid-19 have brought into even sharper focus the discriminatory impact of the unequal division of child care and household responsibilities between most couples. In this Second Edition of Breaking Through Bias, the authors, Kramer and Harris, explain how these recent developments fit into a larger pattern of implicit or unconscious gender bias that imposes serious obstacles to women's career advancement. They argue persuasively, however, that while this bias is the result of deeply rooted gender stereotypes, women can avoid or overcome its discriminatory consequences by the effective use of "attuned gender communication" to manage the impressions other people have of them. Kramer and Harris illustrate the use of attuned gender communication in each of the contexts in which gender bias manifests itself: negative bias (women are not as talented as men), benevolent bias (women need men's support), age bias (older women are not effective workers), motherhood bias (women with children are not committed to their careers), and self-limiting bias (women believing themselves not suited for particular roles). Drawing on decades of experience supervising, training, evaluating, mentoring, and sponsoring thousands of women as well as exhaustive social science research, Kramer and Harris present in this updated and fully revised Second Edition unique, practical, and highly effective advice women can use to break through bias and achieve the career success they desire and deserve.

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  The Illusion of Invincibility -...

  Andreas Krebs, Paul Williams

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  A GLIMPSE BEHIND THE FACADE OF SUCCESSIn The Illusion of Invincibility, Paul Williams and Andreas Krebs take a no-punches-held look at the stories we tell ourselves about business success. The rags-to-riches tale is tempting, but we don’t have to search far to see that most organizations rise for a time, only to experience a dramatic fall from grace. Just look at some of the companies that used to be household names: Nokia, AOL, Pan Am, Woolworth and Blockbuster.Move from good to great: You’ll learn the secrets to clear-eyed, value-driven leadership with stories from top managers from international companies, major family businesses, start-ups, consulting firms, the public sector, and NGOs. They offer lessons on how to be a successful and reflective boss in an age of digitization and disruption. Each chapter includes a “stress test” to help you to take an honest look at your own organization and yourself.Can leaders today be inspired by the Incas? You may be surprised. When the authors added a few days to a business trip to Peru, instead of relaxing, they found themselves exploring one of the greatest civilizations in human history...with unexpected lessons about successful businesses and great leadership.The Illusion of Invincibility examines the why of success and failure. It’s a smart, funny, and radical look at how to build and sustain a great organization, inspired by those who have done it well...in today's world and five hundred years ago.

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