Other books that might interest you

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  Public Sector Marketing Pro -...

  Joanne Sweeney

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  Do you need to transform your communications department into a specialist digital and social media team? The newly revised Public Sector Marketing Pro is the definitive guide for government and public sector agencies, politicians, political parties and NGOs on how to successfully reach and engage with the public in the Digital Age. With over 20 years' experience in journalism, digital marketing, and communications, Joanne Sweeney highlights how communication has changed in our post-pandemic world. New and updated chapters include case studies from public health officials on how they modified their tactics as the public demanded more information quicker than ever before. This crash course in digital public engagement will teach you how to: 
  - Transform outdated communications strategy into agile digital plans 
  - Respond to the public in real time on social media-even if you're understaffed 
  - Effectively respond to crises online 
  - Leverage digital communications to meet your organisation's larger objectives 
  - Understand and adapt to the changes that occurred during the pandemic 
  Public Sector Marketing Pro is your ultimate training manual to becoming a skilled leader in your field and online.

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  The Prince

  Niccolò Machiavelli

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  “It is not titles that honor men, but men that honor titles.” 
  How can a prince rise to power? 
  What must he do to remain in it? 
  What is expected of a good ruler? 
  Which is better—to be feared or to be loved? 
  Offering an explicit insight into the minds of a ruler, here is a practical handbook and a political treatise exploring the attainment, maintenance and utilization of political power in the Western world. It warns that if a state is not governed properly it shall collapse on the ruler. 
  It describes the art and craft of war. It elaborates on the qualities of a prince and his prudence. It gives lessons in statesmanship and on judging the strength of principalities. 
  The world’s most influential—and controversial—treatise on politics 
  Composed in exile and published posthumously, The Prince is Niccolò Machiavelli’s legacy and the foundation of modern political theory. Drawing on his firsthand experiences as a diplomat and military commander in the Florentine Republic, Machiavelli disregards the rhetorical flourishes and sentimentality typically found in sixteenth-century mirrors for princes—guides instructing noblemen in the fine art of ruling—and gets straight to practical matters: how to eliminate rivals, when to use force, whether it is better to be loved or feared.

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  The Olive Branch from Palestine

  Jerome M. Segal

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  The Olive Branch from Palestine provides a new narrative of the Palestinian effort to end the Israeli-Palestinian conflict and offers a bold plan for ending this conflict today, a proposal that focuses on Palestinian agency and the power of the Palestinians to bring about the two-state solution, even in the absence of a fully committed Israeli partner. In part 1, Jerome Segal provides an analytical and historical study of the 1988 Palestinian Declaration of Independence, a remarkable act of unilateral peacemaking through which the PLO accepted the legitimacy of the 1947 Partition Resolution and thereby redefined Palestinian nationalism. In part 2, he proposes a new strategy in which, outside of negotiations, the Palestinians would advance, in full detail, the end-of-claims/end-of-conflict peace plan they are prepared to sign, one that powerfully addresses the Palestinian refugee question and is supported by the refugees themselves yet does not undermine Israel as a Jewish-majority state. Extended Edition with Maps

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  Modern Economics

  Ben Bailey

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  This is an intement portrait of a future economic system that is geared to the everyday listener. It incorporates old economic principles established in a modern era. Some newer inclusions are the creating and deleting of money, inflation degradation, and supporting of a culture that can uphold and learn from the past inequities and problems that have plagued the prior attempts to create money. This economy works in the prevailing future in which an occupation is not a necessity but an option and freedom from a job is the commonplace. It is a system that would grant $3680 to a family of 4 without using taxation and can safely launch the United States and the world into the next generation of machines supplied by money creation and inflation negation.

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  Somebody's Gotta Do It - Why...

  Adrienne Martini

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  Somebody's Gotta Do It is a humorous (and instructive) memoir about a progressive woman who runs for very small-town elected office in a red county—and wins (yay!)—and then realizes the critical importance of the job. Back in the fall of 2016, before casting her vote for Hillary Clinton, Adrienne Martini, a knitter, a runner, a mom, and a resident of rural Otsego County in snowy upstate New York, knew who her Senators were, wasn't too sure who her Congressman was, and had only vague inklings about who her state reps were. She's always thought of politicians as . . . oily. Then she spent election night curled in bed, texting her husband, who was at work, unable to stop shaking. And after the presidential inauguration, she reached out to Dave, a friend of a friend, who was involved in the Otsego County Democratic Party. Maybe she could help out with phone calls or fundraising? But Dave's idea was: she should run for office. Someone had to do it. And so, in the year that 26,000 women (up from 920 the year before) contacted Emily's List about running for offices large and small, Adrienne Martini ran for the District 12 seat on the Otsego County Board. And became one of the 14 delegates who collectively serve one rural American county, overseeing a budget of $130 million. Highway repair? Soil and water conservation? Child safety? Want wifi? Need a coroner? It turns out, local office matters. A lot.

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  The Edge of Disaster -...

  Stephen Flynn

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  Americans have been shocked in the past few years to discover how vulnerable our nation is to disaster, be it terrorist attack or act of God. But what's truly shocking, argues leading security expert Stephen Flynn, is how little we have learned from the cataclysms of September 11 and Hurricane Katrina. When it comes to catastrophe, America is living on borrowed time-and squandering it. In this eye-opening, vitally important new book, Flynn issues an overdue wake-up call demanding that we shake off our denial and sense of helplessness and start preparing immediately for a safer future.With chilling frankness and clarity, Flynn describes how we have become increasingly vulnerable to disaster by grossly neglecting the complex infrastructure that provides our water, food, health care, electricity, and transportation. Through a series of realistic scenarios, he dramatizes the prime areas of documented risk. An attack on a northern New Jersey chemical plant could kill untold thousands and cripple our largest urban area. A bio-pathogen secretly introduced into the cattle-feeder facilities concentrated around Amarillo, Texas, would turn the nation's food supply into an agent of death. The destruction of a ship with a cargo of explosive fuels in Los Angeles harbor could bring the West Coast economy to its knees.Horrifying as another terrorist attack would be, Flynn insists that due to our woeful lack of preparedness for foreseeable disasters, the wrath of Mother Nature may be our gravest threat. We have been taking for granted infrastructure bequeathed to us by earlier generations, which are now crumbling. Decades of skimping on public health leave us dangerously exposed to a flupandemic that could kill millions. Massive flooding could knock out Depression-era canal locks on the Upper Mississippi, starving power plants of the coal they need to generate electricity. The next earthquake in San Francisco could destroy century-old levees, contaminating the fresh water supply that millions of Californians rely on for their survival.But it doesn't have to be this way. After examining why we are more vulnerable to disaster than ever before, Flynn turns the tables and explores what we can do about it, as individuals and as a society. He outlines a detailed, pragmatic program we can embrace right now to enhance our preparedness across the board and ensure true national security.Hard-hitting yet ultimately optimistic, The Edge of Disaster is a passionate call to make resiliency to disaster our top national priority. With the wounds of recent national tragedies still unhealed, this is a book no American can afford to ignore.

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