Outros livros que poderiam interessá-lo

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  The Red-Hot Truth About...

  Alexandra Amor

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  Forget the rumors and hype. Here’s the truth about self-publishing. 
  Have you thought about self-publishing a book? Are you curious about why writers are self-publishing? Have you wondered if self-publishing is more or less difficult than it looks? Is self-publishing a passing fad or an easy road to riches? 
  Award-winning author Alexandra Amor answers all these questions and more in The Red-Hot Truth About Self-Publishing a Book. An independent author since 2009, Alexandra shares all the lessons she’s learned and the mistakes she’s made along the way. 
  This is a ‘why to’ rather than a ‘how to’ book in order to help you decide whether self-publishing is the right choice for you. 
  In this book you will learn:exactly what self-publishing isthe skills you need (or need to develop) to successfully self-publishthe scams to steer clear ofhow choosing the right genre will support your successthe roadblocks and set-backs you might encounter and how to not let them stop youthe mindset necessary to self-publishand much more. 
  If you’re on the fence about self-publishing, or are feeling overwhelmed and confused by the contradictory information you’ve read, The Red-Hot Truth About Self-Publishing a Book will cut through the hype and give you just the facts you need to make the decision that’s right for you.

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  Level Up - The fitness...

  Mark Coles

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  Level Up is about becoming the person you want to be, developing the business that you want to run, and creating the life you want to live. For every significant step you take on the journey to achieving these goals, you will have to Level Up.
  This audiobook provides you with three clear Level Up road maps to guide you on your journey:
   
  
  - The Personal – Be More! road map will help you break through personal limitations and strive for excellence
  - The Physical – Learn More! road map will help you improve your coaching skills, knowledge, results and reputation in the fitness industry
  - The Professional – Do More! road map will increase your business acumen, your levels of professionalism, and your understanding of marketing, money and sales

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  Tastes Like Money - RumChata and...

  Tom Maas

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  In Tastes Like Money, veteran liquor industry leader and founder of RumChata—the clever kitchen experiment that became a global phenomena—Tom Maas, delivers a first-hand story that exposes the behind-the-scenes battles, trademark wars, crises, and triumphs that built a world-famous product. 
  The book begins with the day Maas was unceremoniously and unexpectedly dismissed from his role as vice president of marketing and sales at Jim Beam at age forty-nine. From there, the author details the ups and downs of what would turn out to be his true calling: the creation of a drink called RumChata. Tastes Like Money draws generalizable lessons from Maas's wild ride: about passionate selling, brand protection, and the critical importance of never compromising on quality or cutting corners just to make a quick buck. 
  In the book, you'll also find:Specific strategies for building distributor relationships without the benefit of a huge corporate war chestHow to compete against industry titans when you’ve got a target on your backA detailed, unvarnished memoir of from-scratch ingenuity from an entrepreneur who pulled out all the stops in the pursuit of his dream

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  Define Yourself - When Passion...

  Aaron Smith

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  What happens when passion, purpose and business collide? 
  A global fitness franchise is born. 
  After discovering dynamic reformer Pilates in a boutique London studio, Aaron Smith brought the concept back to Australia under his own KX brand, disrupting the fitness industry and building a formidable franchise. But success doesn’t come to those who aren’t willing to sweat. 
  Define Yourself is a dynamic journey through the history of KX Pilates that will show you:How a simple idea can become a BIG businessWhy KX became an unstoppable force in the fitness industryThe value of travel and seeing the worldThe ins and outs of franchising as both a franchisor and franchiseeWhat it really takes to succeed in business and in life 
  KX’s purpose is clear: “We change lives for the better.” 
  Join Aaron on a trip through KX Pilates history. Witness a raw account of every tough decision, every success, every failure. Be inspired to chase your dreams, put in the hard work, and Define Yourself.

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  Essential Robert Nozick The...

  Aeon J. Skoble

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  Robert Nozick was a professor of philosophy at Harvard University who is most famous for his contributions to political philosophy. His 1974 book Anarchy, State, and Utopia helped establish the classical liberal or libertarian perspective as a viable alternative to redistributive egalitarian liberalism and to socialism. Despite many philosophers’ disagreements with Nozick’s arguments, those arguments could not be ignored. 
  Robert Nozick was born in Brooklyn, New York, in 1938, and received his undergraduate degree at Columbia University in 1959. At Columbia he was active in socialist politics, but during his time there and in graduate school at Princeton University, he was exposed to a variety of political perspectives, and he notes in the preface to his most famous book, Anarchy, State, and Utopia, that it was discussions with friends that “led me to take libertarian views seriously enough to want to refute them, and so to pursue the subject further.” This included ideas such as individual rights, the need for limits on government, and the wealth-growing mechanisms of a free market system.

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  Kaizen Theory

  Introbooks Team

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  Adoption of the word gemba has lagged behind adoption of the kaizen concept in the world. This is unfortunate but understandable; being present on the gemba can be a greater mind-set and behavior change than simply doing kaizen. 
  The Cambridge Business English Dictionary is one of a few sources, as of November 2011, to give the definition of gemba as an English word: 
  gemba 
  /’gemb/ noun 
  in Japanese business theory, the place where things happen 
  in manufacturing, used to say that people whose job is to 
  manufacture products are in a good place to make 
  improvements in the manufacturing process 
  This definition captures the spirit of gemba as it pertains to kaizen, but we must first understand gemba in its broader context beyond manufacturing.

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