Junte-se a nós em uma viagem ao mundo dos livros!
Adicionar este livro à prateleira
Grey
Deixe um novo comentário Default profile 50px
Grey
Assine para ler o livro completo ou leia as primeiras páginas de graça!
All characters reduced
Digital Marketing Mastery 2025 - The Complete Playbook for Beginners to Experts - cover
LER

Digital Marketing Mastery 2025 - The Complete Playbook for Beginners to Experts

Brian Ward

Editora: Publishdrive

  • 0
  • 0
  • 0

Sinopse

Digital Marketing Mastery 2025 is a field-tested, up-to-the-minute playbook that turns today’s chaotic digital landscape into a clear, repeatable growth system. Whether you’re launching your first campaign or scaling an established brand, this book shows you exactly how to design strategy, deploy AI, and execute across channels to lower acquisition costs, lift conversions, and build a high-ROI marketing engine. What makes it different? It’s relentlessly practical. Every chapter moves from why to how, pairing modern frameworks with step-by-step execution, tool stacks, and real-world case studies—from e-commerce CRO to enterprise analytics. You’ll go beyond buzzwords and learn to orchestrate cohesive customer journeys that work in 2025’s privacy-first, AI-driven reality. Inside, you’ll learn how to:- Build a winning strategy fast:Use the RACE framework (Reach, Act, Convert, Engage) to align channels, content, and budgets with clear, measurable goals.- Harness AI where it counts: Deploy generative, predictive, and automation tools to scale content, personalize experiences, and optimize campaigns in real time.- Win search with intent: Master SGE/AI overviews, voice queries, and topic clusters to capture high-converting traffic—not just rankings.- Create content that sells 24/7:Turn thought leadership into a pipeline with formats that educate, entertain, and convert across video, interactive, and written media.- Master social prospecting: Use platform-specific playbooks for LinkedIn, TikTok, Instagram, YouTube, and X to build community, spark demand, and drive revenue.- Turn email into a digital sales call:Architect lifecycle automation (welcome, nurture, hot lead, trial, renewal, and upsell) that feels personal at scale.- Double e-commerce revenue without more traffic: Apply CRO psychology, product page best practices, and checkout optimization to unlock immediate gains.- Make influencer partnerships perform: Select authentic partners, co-create content that resonates, and prove ROI with airtight attribution.- Become truly data-driven: Build dashboards that matter, implement multi-touch attribution, and apply analytics for faster, smarter decisions.- Integrate for compounding advantage: Stand up a CDP, unify tech, and follow a 12-month roadmap to omnichannel orchestration that reduces CAC and boosts LTV. You also get a curated tools directory, ready-to-use frameworks and checklists, a case study template, and a compliance primer—so you can implement with confidence. If you want a single, comprehensive resource to plan, execute, measure, and scale modern marketing—this is the playbook. Read it, apply it, and watch your acquisition costs fall while revenue, retention, and lifetime value rise.
Disponível desde: 09/08/2025.
Comprimento de impressão: 196 páginas.

Outros livros que poderiam interessá-lo

  • Flip Your Script - Own your story & unlock the positive power of social media - cover

    Flip Your Script - Own your...

    Kristi Piehl

    • 0
    • 0
    • 0
    Own your story, grow your influence, and use social media for good — starting today! Narrated by Kristi Piehl, Emmy Award-winning journalist and CEO, this audiobook blends powerful personal storytelling with a practical playbook for leaders and professionals who want to use social media as a force for good. 
    Through heartfelt reflections, including excerpts from her grandmother’s diaries and the vulnerable story of her son’s cancer diagnosis, Piehl shows how storytelling can bring light to dark seasons, strengthen connections, and leave a lasting legacy. Listeners will discover how to build a personal brand that reflects your values, create meaningful digital connections, and turn challenges into stories of resilience and hope. 
    Perfect for your commute, workout, or quiet moments of reflection, Flip Your Script will leave you inspired, motivated, and equipped to take control of your story. All proceeds from this book benefit the Cancer and Blood Disorders Program at Children’s Minnesota.
    Ver livro
  • Wealth and Climate Competitiveness - The New Narrative on Business and Society - cover

    Wealth and Climate...

    Bruce Piasecki

    • 0
    • 0
    • 0
    Many of the central concerns of the twenty-first century—racial inequity, white supremacy movements, greater inclusiveness of diverse peoples—are rooted in facing and overcoming prejudices, both common and hidden. Another great challenge—the role of wealth and innovation in solving the climate crisis—is also riddled with disabling prejudices about how corporations work, and about the rights and needs of consumers and world citizens. 
     
     
     
    In his twenty-first book, Wealth and Climate Competitiveness: The New Narrative on Business and Society, Bruce Piasecki argues that a set of five recurring prejudices, from 1900 to 2020, have held up real progress on climate action. Using the examples of select firms like Trane Technologies, and oil giants like the transforming bp, Piasecki sets out to define climate competitiveness as a path to solutions that decarbonize, decentralize, and digitize our near future. 
     
     
     
    Climate competitiveness involves a responsible, steady, resolve-based focus on lessons derived from human behavior and social movements. By using Robin Hood as a narrative example, this book is designed to give you a deep understanding of the changed landscape we now face, and how you can resolve to embrace climate competitiveness to drive your personal success, and the corporate and institutional success of our world.
    Ver livro
  • The Intentional Leader - How Inner Authority Can Unleash Strong Leadership - cover

    The Intentional Leader - How...

    Tim Hebert

    • 0
    • 0
    • 0
    In The Intentional Leader, Tim Hebert explores the various actions that define and shape leadership. From those decisive moments in which a difficult decision must be made, to the unguarded moments when our emotional, authentic selves manifest themselves for better or worse. 
     
     
     
    We have an overabundance of "leaders" in our world today. But those who truly stand out are the ones who lead in a way that inspires employees to rally behind the organizational cause—whether that be developing cutting-edge technologies or selling fast food. This is Intentional Leadership. Tim defines this as clear, aligned, compassionate guidance delivered with a strong core ideology. It's responsive, not reactionary. It's inclusive, not prejudiced. It's transformational, not transactional. It's innovative, daring, and inspirational leadership. 
     
     
     
    Drawing upon his extensive experience as a business leader and consultant, Tim Hebert provides practical advice and broadly applicable guidance that will bolster business leaders across all industries. With an engaging combination of high-profile case studies, firsthand experiences, and enlightening research, The Intentional Leader is the essential guide to cultivating an authentic, effective, and sustainable approach to leadership.
    Ver livro
  • Science of Getting Rich The - Unabridged 1910's Version - Financial Success Through Creative Though - cover

    Science of Getting Rich The -...

    Wallace D. Wattles

    • 0
    • 0
    • 0
    Creating wealth is more than learning finance. It’s unlocking the universe’s own desire to give, and give abundantly. 
    Have you ever wondered why some people effortlessly attract wealth while others struggle endlessly? What’s their secret? Is it luck, privilege, or something else entirely?  
    In The Science of Getting Rich, author and thought leader Wallace D. Wattles reveals his secret to getting rich—not by luck or privilege or even sheer hard work, but through repeatable steps that anyone can master. With a practical, step-by-step guide to achieving financial success through the power of creative thought and a positive mindset, you’ll discover how to:Develop a frame of mind that actually attracts abundance.Create habits of persistent action that enable you to capture wealth.Add value to others while enriching your own life.Align your actions with your highest values and purpose. 
    By following the simple, easy to understand principles of The Science of "thinking in the Certain Way" and "acting in the Certain Way," you can unlock limitless possibilities, become the best version of yourself, and create the prosperous life you envision and deserve. 
    Combining the philosophy of James Allen's As a Man Thinketh, the psychology of Napoleon Hill's Think and Grow Rich, and the spiritual approach of Rhonda Byrne's The Secret, this is the essential read for anyone who wants to build a life that transcends finance and creates real wealth and value. Grab your copy, and master The Science of Getting Rich today!
    Ver livro
  • The New Superior - cover

    The New Superior

    John M. Collins

    • 0
    • 0
    • 0
    LEADERSHIP AND TEAMWORK ARE NOT NATURAL, unlike hierarchies and the dominance behaviors that are common within them. True leaders are those who've experienced the critical transformations needed to develop a naturally high capacity for influencing the members of a team in a way that inspires collaboration. If they haven't, their efforts to influence are awkward, careless, and damaging. The good news, however, is that this transformation is always within reach, no matter how much or how little leadership experience you have. But it begins by confronting centuries-old attitudes about what it means to be....a superior. THE NEW SUPERIOR is a bold but heartfelt tutorial on the fundamentals of contemporary high-stakes leadership, drawn from the unique experiences and insights of one of America's most respected forensic laboratory executives who reminds us that urgency is what energizes teams in the face of existential threats. Unfortunately, momentum is often sacrificed by toxic influencers whose need to dominate suppresses collaboration, even in matters of life and death. From the bombing of the 1996 Olympics to the brutal slaying of a young fashion model near Chicago, John M. Collins takes you inside of pressure-packed situations where two opposing styles of leadership confront each other in a primitive and dangerous struggle. In this struggle you will learn that both styles live within you, but only one will allow you to become the leader that people trust when everything is on the line.
    Ver livro
  • Renewable Energy - A Very Short Introduction 2nd Edition - cover

    Renewable Energy - A Very Short...

    Nick Jelley

    • 0
    • 0
    • 0
    Energy is vital for a good standard of living, and affordable sources of power that do not cause climate change or pollution are crucial. Renewable energy is recognized as providing the answer, with countries from around the world deciding at COP28 in 2023 to aim to triple the global renewable energy capacity by 2030, for the transition away from fossil fields to be on track for net-zero emissions by 2050.This Very Short Introduction describes the main sources of renewable energy—solar PV, wind, hydropower, and biomass—their innovative technologies, and what each could deliver. It also discusses the relatively small contributions expected from tidal, wave, geothermal, and nuclear power, and from carbon capture and storage. Electrification of buildings, industry, and transport for net-zero will roughly triple the supply of electricity, and this can be met predominantly by solar PV and wind power.The learning effect has resulted in a dramatic drop in the price of wind and solar PV power in the last decade, making them the cheapest generators of electricity in most parts of the world. The Very Short Introduction ends by discussing the actions needed that include strong consistent policies, financial initiatives to take advantage of the long-term benefits of renewables, and good community involvement.
    Ver livro