Otros libros que te pueden interesar

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  The Money Shot - The...

  Crystal D. Gifford

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  Having a Massive Revenue Strategy™ is critical to athletes heading into the pros; The International Center for Athletic Financial Development™ is the foundation where college and professional athletes find guidance to develop powerful financial strategies that allow them to fully enjoy their earnings both now and in the future. This book is a compilation of those strategies. Dr. Gifford brings the difficult and often taboo topic of finances to clients in an easy-to-understand, applicable format; for over 15 years she has helped clients maximize the impact of their success and live their dreams and luxury lifestyles through financial development and efficient resource planning. The Money Shot addresses a unique and underserved market, and provides clear-cut tactics in a voice that is credible.

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  The 24 Minutes of Le Mans

  Gyles Brandreth

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  The "24 Minutes of Le Mans" are our tribute to the 919 Hybrid. An audiobook, filled with 24 breathtaking stories from the history of Porsche in Le Mans - with contributions from Le Mans legends like Hans-Joachim Stuck, Derek Bell or Hans Herrmann.

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  Fishing Forever - Tales from the...

  David Churchill

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  A brilliant collection of exciting fishing stories for teenage readers.
  
  
  Ken says, 'Come fishing tomorrow Dave,' and because there's no football, Dave goes.
  
  
   
  
  
  From that day on, he's hooked by the magic of the river, with its battling barbel and primitive pike, big chub and shining roach.
  
  
   
  
  
  But the river has mysteries too. Is a ghost fishing between them on the Bank? who's drowning on the day they skive school? How wise can it be to explore an underground lake where something very big swims in the dark? Have the lads discovered an irresistible bait? And how much in love do you have to be to let a girl challenge you to a match?
  
  
   
  
  
  One thing is sure - whatever happens, he'll be fishing forever.

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  GO! The Bettenhausen Story

  Carl Hungness

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  If “Top Gun: Maverick” or “Ford Versus Ferrari” kept your attention, “Go! The Bettenhausen Story” will keep you riveted.  What prompts these men to climb into small spaces and propel themselves at death defying speeds?  Subtitled “A Race Against A Dream,” this audiobook attempts to answer that question through the eyes of the Bettenhausen family, one of the greatest racing families in the history of the sport of automobile racing.  Whether a casual or passionate racing fan, you’ll be fascinated at the closeup of the racing industry as this book chronicles its growth from the 1930s to the 1980s through the eyes of patriarch Tony Bettenhausen and his three racing sons as they conduct “A Race Against A Dream.”As the author Carl Hungness writes, “It’s not the win at Indy the racers want, it’s the challenge.  The way of life.  It’s the feeling that can’t be conveyed until it’s experienced.  What makes the breed of man they call a race car driver tick?  Some respect them and others pity them.  Don’t pity them; they’ve seen the consequences.  They all think they’ll beat the odds.  For some, driving in the race is living and everything else is just waiting.  They’re more alive inside the car than out of it.”A very small percentage of humans will experience the peril and thrill of the Indy 500, an annual spectacle that fuels the dreams of men and women alike seeking the thunderous adrenaline rush that the race provides.  This audiobook dares to drive you close to experiencing “the aura surrounding the fervor for driving a race car.”  Buckle up- it’s quite a ride.

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  The Driver - My Dangerous...

  Alexander Roy

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  The seven-time Road Rally champion delivers a riveting autobiography that’s “more than a testosterone cocktail of a memoir. It’s a joy ride” (Los Angeles Times). 
   
  Alex Roy’s father, while on his deathbed, hints about the notorious, utterly illegal cross-country drive from Los Angeles to New York of the 1970s, which then inspired his young son to enter the mysterious world of underground road rallies. Tantalized by the legend of the Driver—the anonymous, possibly nonexistent organizer of the world’s ultimate secret race—Roy set out to become a force to be reckoned with. At speeds approaching 200 mph, he sped from London to Morocco, from Budapest to Rome, from San Francisco to Miami, in his highly modified BMW M5, culminating in a new record for the infamous Los Angeles to New York run: 32:07. 
   
  Sexy, funny, and shocking, The Driver is a never-before-told, behind-the-wheel look at an unbelievably fast and dangerous society that has long been off-limits to ordinary mortals. 
   
  “[A] highly entertaining insider’s look at the world of high-stakes, high-octane, high-risk road rallies . . . Roy writes with enthusiasm and with a novelist’s sense of pacing and character. The book is so good, so filled with color and adrenaline, that it plays out like a movie in your mind.” —Booklist (starred review)

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  Beyond the Jumbotron - Creating...

  James Giglio

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  Beyond the Jumbotron: Using Immersive Technology to Transform the Fan Experience A simple guidebook for navigating the new world of sports marketing and brand managementThe modern consumer, today’s fan, is no longer passive. Over three quarters of millennials say they prefer experiences over traditional advertising. Old approaches won’t work. Yard barkers handing out free towels. A stadium plastered with billboards. Maybe a new Jumbotron. Today’s fan is looking for something more engaging, more interactive, and more immersive.Industry pioneer, James Giglio, the founder of MVP Interactive, takes us through his fascinating decade-long journey, starting out with a vision for immersive experiences, well before anyone had ever heard of virtual reality. Over that time, he has had the opportunity to work with many leading sports teams, professional leagues, advertising agencies, and consumer brands, to completely redefine the fan experience and now he shares those lessons with us.James also takes us through his own personal story of building a startup, from growing up as a daydreaming kid in Ocean County, New Jersey, to working with an advertising agency in New York and recognizing that three themes were emerging: the iPhone app explosion, the increased use of digital signage or so-called “street furniture,” and the emergence of “pop up events” by leading brands. He began to wonder how these three trends could be brought together. What if the immersive technology on our iPhone could be brought to the streetscape? What if those digital displays could become interactive? And what if brands could attract consumers to them rather them just hawking them promotions and free stuff? The result was MVP Interactive. But like any startup, there were bumps along the way and James’ story is a heartfelt, honest tale of making many... let’s just say, learning a lot of lessons along the way.The timing could not be better. Post Covid, events are back and back big. During the pandemic, we all went fully remote and realized it was just way too much screentime. But we are also not going back to the way it was. Beyond the Jumbotron lies a new, hybrid world where human interaction and technology combine. James takes us through not only the why — the dramatic changes in consumer attitudes and behavior that are driving the adoption of immersive technology, but more importantly the how — how to bring these projects to life and lead to real, measurable result after case study and shows the possibilities of new technology are not only endless, but also just the beginning. lts for sports properties and brands. James and his team at MVP Interactive have completed over 200 immersive technology projects and the book is filled with case study after case study and shows the possibilities of new technology are not only endless, but also just the beginning.

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