Other books that might interest you

• 

  Power of Surge - Five Ways to...

  Holly Rollo

  • 0
  • 0
  • 0

  A B2B Software CEO’s Guide to Strategic Modern Marketing That Delivers Results!For CEOs and investors in small to midsize B2B software companies, this book provides a clear blueprint for transforming your marketing to unleash hidden value, especially leading up to a transaction or exit event.Based on over thirty years of experience leading major technology company transformations, the author outlines a strategic approach using the Power of SURGE—Strategy, Unity, Reputation, Gains, and Efficiency. Learn how to develop a customer-centric strategy tailored to your unique business situation, achieve radical alignment across sales and marketing, establish a compelling competitive market position and brand reputation with customers, unlock hidden revenue streams, and build a modern marketing engine for scale and ROI.The book covers common disconnects between CEOs and CMOs that undermine execution, along with advice for finding and keeping the right marketing leader in a competitive talent market. You’ll discover proven methods for driving growth, lowering customer acquisition costs, shortening sales cycles, and boosting valuation. With practical advice from other industry leaders, this playbook provides the key steps to transform your marketing for competitive advantage and transaction success.

  Show book

• 

  International Regulatory Reform...

  Frank Frick

  • 0
  • 0
  • 0

  In recent years, there have been many programs and initiatives focusing on improving the performance, cost-effectiveness and legal quality of regulations. The International Regulatory Reform Report 2008 reviews these developments in five key countries, namely France, Italy, the Netherlands, the United Kingdom and the United States of America. The selected pool of countries shares a variety of initiatives and techniques including reduction of red-tape and economic instruments for regulatory policy-making. The report discusses "better regulation  initiatives, structures and instruments of each country, informing the reader about the economic attractiveness and cost-effectiveness of key regulatory reform countries as well as the accountability and efficiency of their national governments. The study's cross-national approach and its focus on specific strategies and instruments make it relevant to practitioners and academics alike.

  Show book

• 

  Underground Empire - How America...

  Henry Farrell, Abraham Newman

  • 0
  • 0
  • 0

  A deeply researched investigation that reveals how the United States is like a spider at the heart of an international web of surveillance and control, which it weaves in the form of globe-spanning networks such as fiber optic cables and obscure payment systemsAmerica’s security state first started to weaponize these channels after 9/11, when they seemed like necessities to combat terrorism—but now they’re a matter of course. Multinational companies like AT&T and Citicorp build hubs, which they use to make money, but which the government can also deploy as choke points. Today’s headlines about trade wars, sanctions, and technology disputes are merely tremors hinting at far greater seismic shifts beneath the surface.Slowly but surely, Washington has turned the most vital pathways of the world economy into tools of domination over foreign businesses and countries, whether they are rivals or allies, allowing the U.S. to maintain global supremacy. In the process, we have sleepwalked into a new struggle for empire. Using true stories, field-defining findings, and original reporting, Henry Farrell and Abraham Newman show how the most ordinary aspects of the post–Cold War economy have become realms of subterfuge and coercion, and what we must do to ensure that this new arms race doesn’t spiral out of control.A Macmillan Audio production from Henry Holt & Company.

  Show book

• 

  Investing for Beginners - Steps...

  Giovanni Rigters

  • 0
  • 0
  • 0

  Are you feeling stressed out over your financial future? Are you tired of feeling frustrated and confused about investing in general? You might also think you don’t have enough money saved up to start investing. You’re not getting any younger and saving money for your retirement is not going to get any easier. 
  There is too much information available about investing and it’s either too complicated or too boring to take in. You also have to be very careful who you trust with your hard earned money, because the last thing you want is to get swindled by any of these financial con men or investments that will make you go broke. 
  However, it’s time you take control of your financial future, because no one else will. You deserve a stress free and exciting life where you don’t have any worries about money or where it’s going to come from. You should be able to spend your leisure time doing the things you love and enjoy, like going on long vacations in exotic countries, spending quality time with your significant other, swimming, hiking, bike riding or anything you always wanted to spend more time doing. 
  I’ll show you the steps to financial freedom. I go over the basics that you need to know about investing, but I also show you how to analyze investments. You will also learn some of the lingo and financial jargon, which gives you the knowledge and confidence to make the right decisions, whether you invest alone or when talking to a financial adviser.

  Show book

• 

  The Rise of Women and Wealth -...

  Cindy Couyoumjian, R.F. Georgy

  • 0
  • 0
  • 0

  Cindy Couyoumjian—founder of Cinergy Financial, with over 36 years of experience—is on a mission to empower women to stop being spectators and enter the financial arena; to stand up and assert their inalienable right to financial self-determination. Although today in the US, women are making gains in higher education, hold corporate positions, and are successful leaders, men still control most of the household wealth.      Yet women are powerful agents of change with boundless potential in the financial realm. In The Rise of Women and Wealth, Cindy shows that by confronting America’s patriarchal past, women can • become financially literate; • reclaim the power and liberty that have been taken away; • embrace a financial future filled with endless possibilities; • strongly affirm, “Yes, I can.”      Women everywhere must find the courage, strength, and inspiration to move forward by understanding the past. Cindy’s message is a hopeful one, filled with intuitive truths about a brighter tomorrow for women and their financial power and freedom.Cindy Couyoumjian is a Registered Representative offering securities and advisory services through Independent Financial Group LLC (IFG), a Registered Investment Adviser. Member FINRA/SIPC. Cinergy Financial Greenleaf Book Group Press, R. F. Georgy, and IFG are unaffiliated.

  Show book

• 

  The Sprint - A day-to-day feel...

  Julian Cambridge

  • 0
  • 0
  • 0

  The Sprint reflects an experience from life on a scrum team. Walking through the mandatory and optional scrum ceremonies as documented in The Scrum Guide. Experiences of scrum team life will differ across the world, but for people who have never been on a scrum team; you will get a clear insight of a singular experience to the everyday running’s. And for those scrum team regulars, you will relate to and perhaps chuckle at what you are about to read.

  Show book