Other books that might interest you

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  Car Guys vs Bean Counters - The...

  Bob Lutz

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  In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy.When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow. The car guys held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet.But then GM's leadership began to put their faith in analysis, determined to eliminate the "waste" and "personality worship" of the bygone creative leaders. Management got too smart for its own good. With the bean counters firmly in charge, carmakers (and much of American industry) lost their single-minded focus on product excellence. Decline followed.Lutz's commonsense lessons (with a generous helping of fascinating anecdotes) will inspire readers at any company facing the bean counter analysis-paralysis menace.

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  The Plugged-In Manager - Get in...

  Terri L Griffith

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  Too often discussions of management practice focus exclusively on  managing people and organizational issues. Rarely, however, do they  incorporate a discussion about technology or address all three  dimensions in a balanced way. When they do, the result is game  changing. In our hypercompetitive environment, those managers who  are outstanding at being plugged into their people, technology, and  organizational processes simultaneously excel at coming up  with effective business solutions.   The Plugged-In Manager makes the case that being  plugged-inthe ability to see choices across each of an  organizations dimensions of people, technology, and  organizational processes and then to mix them together into new and  powerful organizational strategies, structures, and  practicesmay be the most important capability a manager can  develop to succeed in the 21st century. Step by step  Griffith shows you how to acquire this ability.    Shows what it takes for business managers to succeed as  technology and organizations become more and more complex  Profiles exceptional leaders and organizations who are  plugged-in, such as Tony Hsieh, CEO of Zappos.com  Offers a fresh look at management issues    Filled with compelling case studies and drawing on first-hand  interviews, The Plugged-In Manager highlights this  often neglected managerial capability and the costs of only  focusing on one dimension rather than all three.

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  Your Work from Home Life -...

  M.J. Fievre, Becca Anderson

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  Whatever your remote work circumstance, learn how to be productive at home with nuggets of hard-earned wisdom. From choosing the best colors for workspace productivity to starting a business, these remote work gurus offer everything needed for a smooth work-to-home transition.

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  Agile Product Management:...

  Paul VII

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  Product Owner - Your Job Just Got Easier  
   
  In this audiobook you will be given a multitude of proven tips to effectively create a product and work with scrum teams.  
   
  I am confident that this audiobook will enable you to learn a multitude of skills, since it starts by giving you a full introduction to the concept of scrum and agile product development, scrum and agile principles, and a host of other valuable information that will give you a full understanding of the topic. I then walk you through the process of understanding your role as a product owner, how your role differs from that of a traditional product manager, how to create products, and a lot more. Once you've learned all that, I will then give you valuable tips for effectively creating a product and working with teams. As you go through the class, you will come across a wide range of practical examples that you can use to understand the scrum framework a lot better. This audiobook is broken up into easy-to-digest parts. In it you will learn:  
   
   
   
   A brief recap of agile and scrum, its principles, and other concepts involved in scrum  
   What your job as a product owner entails and how your work differs from that of a typical product manager  
   How to create a product using the scrum framework  
   How product creation in scrum differs from other agile frameworks, like the waterfall method  
   How to create a product road map  
   Tips that you can follow to create your product and to manage your scrum team  
   
   
   
   
  So let's get started, and let me teach you how to improve product backlog management.  
   
  Table of contents:  
   
   
   
   Agile Product Management  
   Product Owner  
   Tips to Manage Your Product and Work with Scrum Teams  
   Introduction  
   Scrum Methodology: The Basics  
   What Is Agile?  
   What Is Scrum?  
   Sprints  
   Scrum Team (Also Referred to as the 3 Roles in Scrum)  
   Scrum Ceremonies

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  Locavesting - The Revolution in...

  Amy Cortese

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  We buy local and eat local. So why is it so hard to invest  local? The truth is, our financial markets have evolved to serve  big business, a fact only underscored by the recent financial  crisis and bailout. Wall Street has come roaring back, but Main  Street is fighting for its life. In catering to those companies  deemed too big too fail, weve created a new  group that could be labeled too small too succeed.   Author Amy Cortese believes that by investing locally, in the  companies that create jobs and healthy communities, we can begin to  rebuild the economy and repair our tattered financial  system Locavesting is a how- to guide for investing  locally and explores the emerging phenomenon of  locavesting through narrative accounts of people like  Dante Hess, Chris Lindstrom and Woody Tasch, who are the pioneers  of this movement -- the Muhammad Yunuss of the capital  markets. She also illustrates how, in many ways, locavesting is a  return to the very roots of our economic system -- and our  humanity. The book offers a totally fresh perspective on investing  and explores powerful new ideas for making capitalism work again  for the rest of us.

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  Inbound Content - A Step-By-Step...

  Justin Champion

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  Develop and implement an effective content strategy tailored to your business' needs 
   
  Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It's how we engage, how we inform, and how we pass the time; content is everywhere, and if you're not leveraging its power to promote your business, you've already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It's not about blindly expanding reach, it's about reaching out to the right audience. Today's marketplace is no longer about chasing the sale — with the right approach to content, your customers will come to you.  
   
  Your content must be valuable, relevant, and consistent — but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand.

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