Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Outrageous Advertising That's Outrageously Successful - Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get from their Current Advertising - cover

Outrageous Advertising That's Outrageously Successful - Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get from their Current Advertising

Bill Glazer

Publisher: Glazer Kennedy Pub

  • 0
  • 0
  • 0

Summary

The legendary marketing consultant shares the secret to getting the most out of your advertising—by being outrageous—in this classic small business guide. 
 
When a sprinkler malfunctioned at his Baltimore menswear store, Bill Glazer could have done the normal thing and sold the wet merchandise to a Jobber—a business that buys damaged goods in bulk. Instead, he did something OUTRAGEOUS: he created an out-of-the-box ad campaign that resulted in far better returns. And it was easy.  
 
In this classic guide to small business advertising, Bill teaches readers the secrets to advertising that actually works. Rich with examples and stories showing exactly how to implement a successful OUTRAGEOUS program, this book cracks the code on getting noticed in ways that increase your sales!
Available since: 05/01/2009.
Print length: 345 pages.

Other books that might interest you

  • ​Find Your Niche - cover

    ​Find Your Niche

    Jim Stephens

    • 0
    • 0
    • 0
    ​Find Your Niche is one of dozens of Courses Focusing On Hot Internet Marketing & Make Money Topics.
    Show book
  • Rich Dad's Escape the Rat Race - Learn How Money Works and Become a Rich Kid - cover

    Rich Dad's Escape the Rat Race -...

    Robert T. Kiyosaki

    • 0
    • 1
    • 0
    "When I was just nine years old, I began learning how to become rich by playing the game of Monopoly®. If I'd just been lectured to about money management, financial responsibility, and investing, I doubt I would have listened and I doubt I would have achieved financial freedom early in life. Instead, I might be stuck in the Rat Race working hard, deeply in debt, and worried about keeping my job or having enough money for my retirement. But because I enjoyed learning when I was young, I wanted to learn more. I was on the road to financial intelligence." -Robert Kiyosaki, author of Rich Dad Poor Dad 
     
    You're never too young to start! In Escape the Rat Race, you'll find out:• How "working to learn, not to earn" paves the way to money-making opportunities!• The basics of making money by creating assets!• How to make money work hard for you, so that you don't have to work so hard for money! 
     
    From the author of Rich Dad Poor Dad-the #1 New York Times, Wall Street Journal, Business Week, and USA TODAY bestseller
    Show book
  • Mind to Matter - The Ultimate Guide to Success Visualization Learn Astonishing Ways to Train Your Mind and Visualize Your Way to Success - cover

    Mind to Matter - The Ultimate...

    Edward B. Lord

    • 0
    • 0
    • 0
    Mind to Matter: The Ultimate Guide to Success Visualization, Learn Astonishing Ways to Train Your Mind and Visualize Your Way to Success We all have aspirations and dreams. But when we think of a dream or a goal we want to achieve, most of us oftentimes focus on the possible obstacles that will come our way. We focus on the negative instead of visualizing ourselves as successful. This becomes a problem as it inhibits our minds and stops us from moving forward. It stops us from trying our very best and being all out in achieving our dreams. Don't let this be you. Instead of focusing on all the obstacles you might encounter, you should visualize yourself victorious and successful in the end. You might know someone in your personal life who seems to have everything. This person might have the best job or always attracts the best opportunities. Oftentimes, this might be someone that is not usually the most intelligent or hardworking person you've ever known. The secret is that this person has probably mastered the art of manifestation and attraction and has visualized all of the success in his life. Our mind has the power to create and manifest whatever it is we want out of life. It might be material possessions like a dream car or a dream house, or it might be a perfect partner. Our subconscious mind can produce vibrations that are being sent out to the universe that can produce the outcome we desire. In this audiobook, you will learn: - What is Creative Visualization - How to Visualize - Techniques for Clearing Your Energy - Creative Visualization and Meditation - Mastering the Creative Visualization Process Some people might express skepticism in this practice. However, this has been a common practice of athletes, entertainers, and entrepreneurs who have been using visualizations as a way to achieve their goals.
    Show book
  • Adaptive Listening - How to Cultivate Trust and Traction at Work - cover

    Adaptive Listening - How to...

    Nicole Lowenbraun, Maegan...

    • 0
    • 0
    • 0
    There isn't one way to listen. It's time to adapt your listening!#1 New Release in Running Meetings & Presentations and Human Resources & Personnel ManagementNot just another book on communication. Adaptive Listening helps you up-level the under-trained side of communication amidst the realities of a hectic workday. Researched and tested exclusively in the work setting, Adaptive Listening moves you beyond active listening, embracing easy-to-remember techniques that strengthen relationships, and get work done more effectively. Leaders at all levels can improve listening skills. Aspiring, emerging, and established leaders can build more awareness about their own listening style and the impact it has on their workday. Only then can they adapt the way they listen to meet the goals and needs of direct reports, peers, managers, customers, and stakeholders, all while contributing to a positive workplace culture.If you enjoyed You're Not Listening, Just Listen, Listen Like You Mean It, Power Listening, Nonviolent Communication, or Crucial Conversations, you'll love Adaptive Listening.
    Show book
  • Oil and Democracy in Iraq - cover

    Oil and Democracy in Iraq

    Robert Springborg

    • 0
    • 0
    • 0
    This is the first major study of the alternatives confronting Iraq as it seeks to rebuild its vital oil industry while simultaneously constructing a new political system. A key challenge facing the country is to allocate the revenues oil generates in a way that avoids economic and social instability. Reviewing the present status of the industry, the authors - including Clement Henry, Massoud Karshenas, Roger Owen, Mona Said and John Sfakianakis - use comparative analysis to suggest how it might best be rebuilt. Oil and Democracy in Iraq is an important and timely assessment of Iraq's oil industry. 'Springborg's observations help understand the current stalemate in (or failure) to define the legal and administrative setting needed to undertake a real reconstruction of the national oil industry.' -- Maritza Cricorian, Istituto Affari Internazionali 'This book is exemplary, setting forth clear alternatives, as well as cautionary tales from the experiences of other states, and indeed of Iraq itself in an earlier incarnation.' -- Charles Tripp, School of Oriental and African Studies
    Show book
  • You Did What?! - The Biggest Blunders Professionals Make - cover

    You Did What?! - The Biggest...

    Kim Zoller, Kerry Preston

    • 0
    • 0
    • 0
    If your answer to any of the following questions is YES, listen to this book now. Don t walk into another situation without being 100 percent confident. 1. Have you ever been unsure as to who should be introduced first? 2. Have you ever placed your keys, purse, or cell phone on a table at a restaurant? 3. Have you ever worn your name tag on your left lapel? 4. Have you ever buttered your entire dinner roll before taking the first bite? 5. Have you ever sat down to dine and not known which glass was yours? 6. Have you ever been in a small talk situation and not known what to discuss? 7. Have you ever played with change in your pockets while talking with another person? 8. Have you ever been uncomfortable because of the way you were dressed? 9. Have you ever wondered when and what type of gifts to get your business associates? 10. Have you ever wondered about the correct protocol regarding your business card?
    Show book