Outros livros que poderiam interessá-lo

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  The Unwritten Laws of Engineering

  W. J. King

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  "The Unwritten Laws of Engineering" by W. J. King is a seminal guide that transcends the boundaries of time with its pertinent advice for engineering professionals. Initially published in 1944, this book serves as an indispensable manual for both novice and experienced engineers, outlining essential principles for professional conduct, interpersonal relations, and career advancement within the technical and engineering spheres. King's work distills complex workplace dynamics and ethical considerations into practical, actionable laws, making it an invaluable resource for understanding and navigating the multifaceted challenges of the engineering profession. Its enduring relevance is a testament to the foundational truths it encapsulates, making it a cornerstone read for those aspiring to excel in the engineering and technology sectors.

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  The Oracle and the Sorcerer’s -...

  Lawrence Uline

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  In a cosmos teetering on the edge of oblivion, Ari, a masterful wielder of Time sorcery, is thrust into a desperate quest to save the very fabric of existence. An evil force, an Entity with a voracious hunger for cosmic convergence, seeks to collapse the universe into a singular point in space and time. To combat this existential threat, Ari must assemble an eclectic team of wizards, each with unique magical gifts. Guided by the enigmatic Oracle, a mechanized Supercomputer believed to be the last relic of an ancient race that may have transcended into a metaphysical realm, the wizards embark on a dangerous journey. The Oracle, possessing unparalleled knowledge, unveils a startling revelation: the salvation of all reality hinges upon the mysterious 26th-century Earth. As the team dashes through the currents of time, they must unravel cryptic clues and overcome formidable challenges to reach the designated temporal nexus. The destiny of the cosmos hangs in the balance as the Entity, a sentient black hole, relentlessly approaches the heart of the galaxy. The wizards' race against time becomes a desperate struggle to thwart the Entity's sinister plan before it merges with the great black hole, triggering a cataclysmic implosion that threatens to erase all existence. Ari and her band of sorcerers must navigate the intricate web of time, facing daunting adversaries and unlocking ancient secrets. Will they unravel the cosmic enigma in time to thwart the Entity's apocalyptic design, or will the universe succumb to the inexorable pull of the looming singularity?

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  How to Heal Trauma Using...

  Emily Stone

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  If your body still lives in the past even though your mind knows you're safe, then keep reading...
   
  
   
  You've tried talking about it. You've tried thinking your way through it. But trauma doesn't live in your thoughts—it lives in your nervous system.
   
  Your body is still keeping score, even when you're trying to move on.
   
  Traditional therapy asks you to understand your trauma. Polyvagal Theory teaches you to release it. Not through more talking, but through understanding the language your nervous system has been screaming in all along.
   
  This isn't about reliving your past. It's about rewiring your present.
   
  
   
  You'll discover:
  
  Why your body reacts before your mind can catch up
  How your vagus nerve controls your sense of safety
  The science behind why you freeze, flee, or fight
  How to shift from survival mode to thriving mode
  Why "just calm down" has never worked for you
  The missing piece in traditional trauma therapy
  
   
  Healing trauma isn't about being strong enough to push through it.
   
  It's about being wise enough to work with your body's natural systems. Your nervous system isn't broken—it's been protecting you. Now it's time to teach it that the danger has passed.
   
  
   
  Grab your copy and start speaking your body's language today!

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  Unplagued

  Santiago Machain

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  Unplagued explores the profound transformation of human civilization in an era largely free from the devastating plagues that once shaped history. This comprehensive volume examines how science, technology, medicine, politics, economics, society, culture, and the environment have evolved in the absence of widespread infectious disease. Through a global lens, the book delves into the triumphs and tensions of the modern world, highlighting both the opportunities and the new challenges that have emerged. It offers a nuanced portrait of a world where humanity’s ingenuity has conquered old threats, only to face new complexities—climate change, inequality, conflict, and the quest for meaning and connection. Drawing on lessons from the past and present, the book invites readers to reflect on the future and the responsibilities that come with progress.

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  Profit over Privacy - How...

  Matthew Crain

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  In Profit over Privacy, Matthew Crain gives internet surveillance a much-needed origin story by chronicling the development of its most important historical catalyst: web advertising. 
   
   
   
  Profit over Privacy uses the 1990s as its backdrop to show how the massive data-collection infrastructure that undergirds the internet today is the result of twenty-five years of technical and political economic engineering. Crain considers the social causes and consequences of the internet's rapid embrace of consumer monitoring, detailing how advertisers and marketers adapted to the existential threat of the internet and marshaled venture capital to develop the now-ubiquitous business model called "surveillance advertising." He draws on a range of primary resources from government, industry, and the press and highlights the political roots of internet advertising to underscore the necessity of political solutions to reign in unaccountable commercial surveillance. 
   
   
   
  Surveillance advertising is the result of political choices—not the inevitable march of technology. Unlike many other countries, the United States has no internet privacy law. A fascinating prehistory of internet advertising giants like Google and Facebook, Profit over Privacy argues that the internet did not have to turn out this way and that it can be remade into something better.

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  Beyond the Jumbotron - Creating...

  James Giglio

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  Beyond the Jumbotron: Using Immersive Technology to Transform the Fan Experience A simple guidebook for navigating the new world of sports marketing and brand managementThe modern consumer, today’s fan, is no longer passive. Over three quarters of millennials say they prefer experiences over traditional advertising. Old approaches won’t work. Yard barkers handing out free towels. A stadium plastered with billboards. Maybe a new Jumbotron. Today’s fan is looking for something more engaging, more interactive, and more immersive.Industry pioneer, James Giglio, the founder of MVP Interactive, takes us through his fascinating decade-long journey, starting out with a vision for immersive experiences, well before anyone had ever heard of virtual reality. Over that time, he has had the opportunity to work with many leading sports teams, professional leagues, advertising agencies, and consumer brands, to completely redefine the fan experience and now he shares those lessons with us.James also takes us through his own personal story of building a startup, from growing up as a daydreaming kid in Ocean County, New Jersey, to working with an advertising agency in New York and recognizing that three themes were emerging: the iPhone app explosion, the increased use of digital signage or so-called “street furniture,” and the emergence of “pop up events” by leading brands. He began to wonder how these three trends could be brought together. What if the immersive technology on our iPhone could be brought to the streetscape? What if those digital displays could become interactive? And what if brands could attract consumers to them rather them just hawking them promotions and free stuff? The result was MVP Interactive. But like any startup, there were bumps along the way and James’ story is a heartfelt, honest tale of making many... let’s just say, learning a lot of lessons along the way.The timing could not be better. Post Covid, events are back and back big. During the pandemic, we all went fully remote and realized it was just way too much screentime. But we are also not going back to the way it was. Beyond the Jumbotron lies a new, hybrid world where human interaction and technology combine. James takes us through not only the why — the dramatic changes in consumer attitudes and behavior that are driving the adoption of immersive technology, but more importantly the how — how to bring these projects to life and lead to real, measurable result after case study and shows the possibilities of new technology are not only endless, but also just the beginning. lts for sports properties and brands. James and his team at MVP Interactive have completed over 200 immersive technology projects and the book is filled with case study after case study and shows the possibilities of new technology are not only endless, but also just the beginning.

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