Otros libros que te pueden interesar

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  Decentralizing Finance - How...

  Kenneth Bok

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  In Decentralizing Finance, blockchain and digital assets expert Kenneth Bok offers an insightful exploration of the current state of decentralized finance (DeFi). As distributed ledger technology (DLT) increasingly optimizes and democratizes financial ecosystems worldwide, this book serves as a guide to the most salient aspects of the ongoing transformation. 
   
   
   
  The text delves into both crypto-native DeFi and DLT applications in regulated financial markets, providing: 
   
   
   
  ● Comprehensive analysis of crypto-native DeFi across key areas such as its competitive landscape, infrastructure, financial instruments, activities, and applications 
   
   
   
  ● Coverage of key risks, mitigation strategies, and regulatory frameworks 
   
   
   
  ● Insight into how DLT is reshaping traditional financial systems through innovations like central bank digital currencies, tokenized assets, tokenized deposits, and institutional-grade DeFi platforms 
   
   
   
  Authored by a former Goldman Sachs trader, past head of growth at Zilliqa, and an early Ethereum investor with extensive experience in both traditional finance and the crypto ecosystem, Decentralizing Finance provides you with an insider's perspective on the revolution that is DeFi.

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  Notorious: Leadership Lessons...

  Steve Williams

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  History's rebels didn't follow the rules. Neither should your leadership strategy.
   
  
   
  What do Al Capone, Genghis Khan, and Blackbeard the pirate have in common with your best boss?
   
  
   
  More than you think. They all have brilliantly effective leadership styles and techniques that lead to real, sometimes world-changing, results.
   
  
   
  Learn from the worst. Lead like the best.
   
  
   
  This book takes history's most celebrated, feared, and misunderstood figures and does something no business school has ever dared - extracts the leadership genius hiding in plain sight.
   
  
   
  Get ready to up your leadership game by tapping into the wisdom of:
   
  
  
  Sun Tzu on talent
  Attila the Hun on decisiveness
  Napoleon on vision
  Catherine the Great on resilience
  Steve Jobs on disruption
  
   
  
   
  These weren't just conquerors and criminals. They were masterful strategists, brand builders, and culture creators - and their playbooks still work.
   
  
   
  Twenty powerful leadership principles. Ten notorious leaders. Zero boring case studies.
   
  
   
  With 45 years of executive leadership experience and 250+ published works, author Steve Williams has written his most provocative, entertaining, and flat-out useful book yet.
   
  
   
  The lessons are all so valuable and entertaining - totally unique. I highly recommend it. - Jack Canfield, Co-Author of the Chicken Soup for the Soul(R) series and The Success Principles(TM)

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  The Seven Tensions of...

  Cash Nickerson

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  If you are a professional, you have had some instruction or training in negotiation skills. What if I were to tell you that the training you received made you a weaker negotiator? 
  Negotiation is a basic human activity that arises out of wants, desires, needs, and disputes. You want something I have. I want to trade for something you have. You believe I wronged you, and you want damages. As organized collections of people, we negotiate terms of exchange. 
  In The Seven Tensions of Negotiation, you’ll discover how to simply say “maybe not” and leverage the seven tensions of negotiation to your advantage. By using this process, you will master the art of negotiation by developing the following essential skills: 
  - Reducing corporate waste from litigation expenses- Preventing costly battles- Learning how to create power from tension 
  The seven tensions will help you master stress to dramatically improve your negotiation outcomes when the stakes are high.

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  The Customer Excellence...

  Wayne Simmons, Tom DeWitt

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  Businesses need to do more than sell to customers—they need to help them live their best lives. This superior experience is what customers expect and deserve from companies, and it's possible to deliver just that with the framework provided in The Customer Excellence Enterprise: A Playbook for Creating Customers for Life. An enlightening and pragmatic guide, The Customer Excellence Enterprise is for everyone who needs to elevate the customer experience to a fundamental revenue accelerator and value driver. 
   
   
   
  Outlining the leadership, organizational, operational, and commercial facets essential for sustained success, The Customer Excellence Enterprise is a comprehensive playbook for any company seeking to differentiate deeply from competitors and win preferred positions in the hearts and minds of today's discerning customers. 
   
   
   
  In this guide, the authors draw on real-world practice and examples from customer experience "outliers"—companies renowned for consistently improving their customers' lives. Listeners will also find practical strategies for building a case for urgency and mobilizing all levels of the enterprise to deliver tangible results; winning methods to build deep emotional connections that lead to lifelong customer relationships; and insights into the habits and ways of working from customer experience industry outliers.

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  E-Marketing Business - The...

  Colin Marks

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  E-Marketing Business: The Expert Guide on How You Can Start Your Own Online Business Even Without Spending a Single Cent! 
  Whether you’re looking to build a full-time career for yourself, looking to make just enough to buy that extra car or take that extravagant vacation, just trying to make ends meet or looking to enjoy the lifestyle of the rich and famous, you will be glad to know that there are people online doing exactly that today just by having their own online business. But because there’s a lot of online businesses these days, your goal is to stand out and get as many people as possible interested in what you have to sell. That’s why you have to research and learn as much as you can before starting your own online business to make sure you stand out from the crowd and earn as much as you can to achieve all your financial dreams. 
  This audiobook will teach you all the steps in order to make sure you will start your own online business in excellent footing and make sure you will achieve success. 
  This audiobook will discuss the following: 
  - The Concept 
  - Choosing Your Niche 
  - Establishing Your Presence Online 
  - Your Affiliate Links 
  - Getting Traffic 
  - Moving Beyond Free 
  - And many more! 
  If you want to learn more, scroll up and click “add to cart” now!

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  No Rivals - The Strategy of...

  Mateo Salvas

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  Most people spend their careers playing the wrong game. They copy what works, compete in crowded markets, and wonder why hard work yields diminishing returns. No Rivals offers a different path — the strategy of those who build what did not exist before.
  Drawing on economics, psychology, history, and behavioral research, Mateo Salvas delivers a rigorous and practical framework for founders, executives, artists, and anyone who wants to create lasting value rather than fight for scraps in a commoditized world. At its core is a single provocative argument: copying is not just uncreative — it is strategically dangerous. Real wealth, real impact, and real advantage come from creation, differentiation, and the courage to act on truths the market has not yet recognized.
  No Rivals walks readers through every dimension of building something genuinely new. It explains why perfect competition destroys profits even for hardworking businesses, and how to escape it by building defensible moats of brand, network effects, proprietary knowledge, and switching costs. It introduces the discipline of contrarian thinking — not reflexive disagreement, but evidence-based insight into what the consensus has missed — and shows how the greatest companies were founded on beliefs that once seemed implausible.
  The book argues for the geometry of focused market entry: dominating a small, dense pond before expanding outward, as Amazon did with books and Facebook did with college campuses. It reveals why distribution is not an afterthought but a core dimension of the product itself, and why technically superior offerings so often lose to those with better reach. It confronts the power law head-on, showing how a tiny number of decisions, relationships, and bets generate an overwhelming share of all outcomes — and why the greatest strategic error is often not choosing wrong, but never choosing decisively at all.
  No Rivals also addresses the hidden architecture of great ventures: the foundational decisions that cannot be rebuilt later, the founding teams held together by shared belief, the human-machine partnerships that create advantages no competitor can easily copy, and the definite optimism that turns vision into a concrete plan rather than a vague hope. Seven essential questions — drawn from the wreckage of the cleantech boom — give builders a framework for honest self-examination before markets deliver their verdict.
  Through case studies ranging from Spanx and Airbnb to Sony, Tesla, PayPal, and the Wright brothers, No Rivals shows how these principles operate in practice — not as motivational legend, but as structural patterns that repeat across industries, eras, and cultures. The final chapter delivers its central challenge: the future belongs to those who build before the world grants permission.
  For anyone who has ever sensed that the rules of the surface game do not explain who actually wins — this is the book that reveals the deeper game.

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