Otros libros que te pueden interesar

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  The Amazon Incubator

  Lesley Hensell

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  The real story about how to be a successful seller on Amazon, from a leading consultant. Amazon is the most powerful business incubator in the history of the world. Unfortunately, where there is great opportunity, get-rich-quick schemes abound. Most available books about selling on Amazon peddle a dream that is unattainable for sellers. They promise riches at the cost of only five hours a week, or a long-term income for an initial investment of just $1,000. The Amazon Incubator is different. This book instead offers realistic, sustainable strategies for building a long-term, profitable business on Amazon. Whether sellers are burgeoning entrepreneurs or own the ecommerce channel at an established brand, they will benefit from the strategic thinking and in-depth Amazon know-how delivered in an easily digestible format. The reader will be guided through exercises to define their goals, determine their product set, and execute like a champ. The Amazon Incubator is written in short, easy-to-digest chapters that include case studies and real-world examples of Amazon seller success and failure. Readers will better identify with and understand the information when case studies are included. In addition, each chapter includes a brief summary at the end, as well as suggested action steps, so it can easily be used as a tool for the reader to share with teammates and business associates.

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  Change Is the Only Constant -...

  Ben Orlin

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  From popular math blogger and author of the underground bestseller Math With Bad Drawings, Change Is The Only Constant is an engaging and eloquent exploration of the intersection between calculus and daily life, complete with Orlin's sly humor and wonderfully bad drawings.   Change is the Only Constant is an engaging and eloquent exploration of the intersection between calculus and daily life, complete with Orlin's sly humor and memorably bad drawings. By spinning 28 engaging mathematical tales, Orlin shows us that calculus is simply another language to express the very things we humans grapple with every day -- love, risk, time, and most importantly, change. Divided into two parts, "Moments" and "Eternities," and drawing on everyone from Sherlock Holmes to Mark Twain to David Foster Wallace, Change is the Only Constant unearths connections between calculus, art, literature, and a beloved dog named Elvis. This is not just math for math's sake; it's math for the sake of becoming a wiser and more thoughtful human.

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  Rumbles - A Curious History of...

  Elsa Richardson

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  The fascinating—and often secret—history of the body's most fascinating system: the gut. 
   
   
   
  The stomach is notoriously outspoken. It growls, gurgles, and grumbles while other organs remain silent, inconspicuous, and content. For centuries humans have puzzled over this rowdy organ, deliberating on the extent of its influence over cognition, mental wellbeing, and emotions, and wondering how the gut became so central to our sense of self. 
   
   
   
  Traveling from ancient Greece to Victorian England, eighteenth-century France to modern America, historian Elsa Richardson leads us on a tour of the gut, exploring all the ways that we have imagined, theorized, and probed the mysteries of the gastroenterological system. We'll meet a diverse cast of characters including Edwardian body builders, hunger-striking suffragettes, demons, medieval alchemists, and one poor teenage girl plagued by a remarkably vocal gut, all united by this singular organ. 
   
   
   
  Engaging, eye-opening, and thought-provoking, Rumbles leaves no stone unturned, scrutinizing religious tracts and etiquette guides, satirical cartoons and political pamphlets, in its quest to answer the millennia-old question: Are we really ruled by our stomachs?

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  Digital Marketing Masterclass -...

  Alex Tusk

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   Digital Marketing Masterclass: Enhance Your Online Visibility, is designed specifically for people like you who are eager to dive deep into the world of digital marketing and harness its full potential. Whether you're a budding entrepreneur, a seasoned marketer looking for fresh insights, or simply someone passionate about learning the ropes of online marketing, this book is your comprehensive guide. Think of this book as your personalized roadmap. Just like planning a road trip where each stop uncovers a new adventure, each chapter here unravels a crucial element of digital marketing. From basics to advanced strategies, every topic is structured to ensure step-by-step learning. We'll explain concepts through relatable examples, analogies, and real-life success stories. Starting with the basics in Chapter 2, "Digital Marketing Masterclass: Grow Your Online Presence", we’ll lay the foundational groundwork. We'll dive into the very essence of digital marketing, its key components, and why an online presence is non-negotiable in today's digital age. You'll learn to understand your audience better — an essential skill much like knowing your readers’ preferences if you were running a book club. Next, as we enter Chapter 3, "SEO Fundamentals", you'll tackle Search Engine Optimization (SEO). Consider SEO as the compass that guides traffic to your website. From keyword research to on-page and off-page optimizations, you'll unlock the secrets to making your site more visible in search engine results. And, just like any good explorer, you'll also learn to use various tools and analytics to keep track of your progress. 
  Email marketing takes center stage in Chapter 6. Think of email marketing as crafting personalized love letters to your audience. From constructing an email list to drafting effective emails and using automation, this chapter ensures that your emails hit the right chords.

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  The Strategy Implementation Gap...

  James Bawtree, Michael Young

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  The Strategy Implementation Gap is a guide for executives on how to have a sustainable approach to the right people doing the right things in the right way to achieve the right results. 
  “James and Michael have captured the essentials for bridging the strategy implementation gap. This book reflects their decades of helping project leaders and teams win. If you read one book on project management this year, this should be it.”  
  Greg Crowther – Founder, Write For Impact

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  Living Medicine - Don Thomas...

  Dr. Fred Appelbaum

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  A sweeping biography of the visionary behind bone marrow transplantation and the story of the diseases cured by Don Thomas's discovery. In the last half of the twentieth century, Thomas himself discovered a cure for every marrow-based disease—like leukemia, lymphoma, and sickle-cell anemia—forever changing treatment for some of the deadliest illnesses. His feats were extraordinary, earning him a Nobel Prize, and the cascade of treatments he inspired have reshaped and will continue to reshape the practice of clinical medicine. Yet no one has ever written Thomas’s courageous story. Dr. Frederick R. Appelbaum, a member of Thomas’s research team, does so for the first time in Living Medicine: Don Thomas, Marrow Transplantation, and the Cell Therapy Revolution. Bone marrow transplantation has now saved over a million lives, but when Thomas first had the idea, he was met with disbelief by the scientific community. Appelbaum, informed by decades in the field and personal connection with Thomas, tells us the secrets to Thomas’s success: his unique characteristics, how he created an effective team of researchers, and how he overcame the technical obstacles of marrow transplantation. Appelbaum tells a bigger story, too, of the scientific and societal implications of this achievement, which are critical for scientific and lay readers alike so that we all might be better informed of how far our medical progress has come and will go.

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