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  Invaluable - The Secret to...

  Dave Crenshaw

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  In his first book, The Myth of Multitasking, Dave Crenshaw  showed readers how to gain more time in their lives, making them  more present in both work and life. Multitasking discussed  the budget of all 168 hours in a week; essentially the total  work-life balance. Invaluable focuses just on the hours  spent working, and how to maximize the value of every hour.       A business fable, Invaluable expands upon a back story of  The Myth of Multitasking (those who have read both will find  familiar characters). Invaluable focuses on the experiences  of Jason, a former intern recently hired at GreenGarb. Like  many young twenty-something employees, Jason is frustrated with his  job. As a college graduate, he feels he should be making more  money, his skills and knowledge are being underutilized, and that  he is underappreciated by his boss, Tracy, and his company.  Jasons journey toward becoming Invaluable begins when  he expresses his frustration during a visit to his octogenarian  great-grandfather, Charlie. Charlie shares a story of his  experience, at Jasons age, working in a textile factory  during and after World War II. He shares how he started to build  his career by being the guy who looked for  opportunities to serve instead of complaining about small  annoyances. Charlie plants the seed of a new perspective in Jason  mind: before he can get a raise, he must prove he deserves the  raise. He must show his boss that he is invaluable, rather than  expecting to be paid what he thinks he is worth.      Jason skeptically brings this concept up to his boss the next  day. This begins a journey of discovery for both Jason and Tracy.  They start as skeptics and debate their way to a starting premise.  Then contact with Helen (the CEO), Phil (the business coach). Jason  and Tracy begin to build a framework of working together in a way  that will help them both improve job security and get a  raise. Gradually, the way they view their jobs and their company  changes. Jason and Tracy realize that their wage is determined by  their personal productivity, not their CEO. They also learn that in  order to advance their own position and become truly invaluable,  they must help each other.   The book will include an appendix of worksheets and examples,  giving the reader concrete tools to apply immediately.

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  Wait I'm Working With Who?!? -...

  Peter Economy

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  This is the go-to guide on working with anyone in your office—from the difficult or negative to the toxic and destructive—whether they are your manager, a team member, or someone who’s just waiting out the clock. Chock-full of useful advice that will make your workday happier and more productive. Who hasn’t had to deal with a jerk at work? Whether it’s a toxic team member who loves nothing more than to suck the life and excitement out of her colleagues, the difficult coworker who isn’t happy unless the office is filled with mayhem and drama, or a bad boss who causes his employees to constantly dream of telling him to “Take this job and shove it!”, we’ve all had to deal with people on the job we would rather not.Wait, I’m Working with Who?!? is the essential guide to identifying and dealing with jerks at work, including bad bosses, troublemaking coworkers, lazy and time-sucking team members, and toxic people of all sorts. This book covers the negative impact that problematic coworkers have on the workplace—lost productivity, high turnover, a company culture of ambivalence or defeat—and catalogs 16 specific species. It then goes on to share detailed steps for dealing with these characters—whether you’re an employee or a manager. The information and strategies in these chapters will be immediately actionable and profoundly helpful.Based on proven approaches and the latest research and advice of workplace experts, Wait, I’m Working with Who?!? provides readers with concrete, unambiguous advice on how to deal with and neutralize the negative people in their work lives.

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  Summary of Seth Godin's This is...

  Falcon Press

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  Summary of Seth Godin's This is Marketing teaches readers how to promote products that are tailored for specific segments of society. Author and entrepreneur Seth Godin explains that businesses and individual marketers often make the mistake of drumming up sales by hyping plentiful but substandard wares...

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  Marketing Mess to Brand Success...

  Scott Jeffrey Miller

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  From the Wall Street Journal–bestselling author, “the perfect roadmap for anyone looking to build their brand” (Marie Forleo, #1 New York Times–bestselling author of Everything Is Figureoutable).  In Scott Miller’s newest Mess to Success guide, the FranklinCovey senior advisor reveals thirty career obstacles that you may encounter in your brand marketing, and how to transform them into company wide gains. In thirty chapters, Marketing Mess to Brand Success shares a career’s worth of valuable lessons learned, such as “A Name is Not a Lead” and “Hire People Smarter Than You.” Fast-track your career and success with the mentality of bruising hard, but healing fast. Whether you’re an entrepreneur starting a new company; a brand manager figuring out the best direct marketing strategy or brand positioning for a niche market; or an aspiring marketing manager, this book is designed to prepare you for many of the inevitable challenges you will encounter. Learn to: · Navigate a nebulous digital marketing environment · Maximize time and investments with sales marketing strategies · Build and model consistent brand standards · Become an expert in brand marketing and take your company to the next level   “Don’t worry about making marketing mistakes―worry about not learning from them, advises Miller, chief marketing officer at the management services company FranklinCovey, in this energetic guide.” —Publishers Weekly   “Scott Miller offers tangible insights and practical steps to make sure your product finds the right customer.” —Donald Miller, author of Building a StoryBrand

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  Summary of Good to Great - Why...

  Readtrepreneur Publishing

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  Good to Great: Why Some Companies Make the Leap... And Others Don't by Jim Collins &dasm; Book Summary — Readtrepreneur(Disclaimer: This is NOT the original book, but an unofficial summary.) 
  What are the variables that distinguish a good company from a great one? Can your company become great? Knowing how to do it is the most important step and Good to Great will be essential on covering that gap. Good to Great does its absolute best on providing the knowledge you need to know to make your company distinguish itself from its competition. There is no need to settle on "good" when it can be great and having the best guide at your disposal is the best way to aim for the top. 
  (Note: This summary is wholly written and published by Readtrepreneur. It is not affiliated with the original author in any way) 
  "Great vision without great people is irrelevant" — James C. Collins 
  Being the #1 bestselling book with more than 2 million copies sold, Good to Great is the best way to learn how the best companies triumph over others and how your company can be the successful one. This book is not meant for settlers, it teaches you how to improve your position even if you are not in a bad one. Do you want to always strive to the highest mountain? Then this book is for you. Jim Collins stresses the importance of knowing that your company doesn't have to be "born with great DNA" to be one of the greats because what's necessary is knowing when to act and when not to. 
  P.S. Good to Great is an extremely useful book that will help your company excel among others. In order to succeed, you need to be competitive, you need to be vicious, and you need to be ambitious. 
  The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Download your Copy Right Away! Why Choose Us, Readtrepreneur? 
  ? Highest Quality Summaries<p.? Delivers Amazing Knowledge 
  ? Awesome Refresher 
  ? Clear And Concise

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  How To Talk To Anyone - Learn...

  Mind Change Academy

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  Do you know How to Talk to Anyone? Do you want to know How to Talk to Anyone? 
  It doesn’t have to be someone important who is speaking to us to make us feel important…or not. Even the person sitting next to us on the bus has the ability to make us feel significant, or, like we don’t matter at all. Regardless of how we may try to wiggle around it, while the ultimate goal of your communication may be to inform or express, you are never going to succeed at doing so if the person you are talking to feels you have no value for him or her. 
  Every (good) speaker knows that the best delivery is one that makes each person in the audience feel every word was just for him or her. 
  In the art of effective conversation as well as public speaking, it is imperative to take an interest in the person or persons you are talking to. 
  Know what they like and what they don’t like. 
  Learn what interests them. 
  When you are uptight about speaking, be it publicly or privately, people sense your fear. While you work on getting over your anxiety of talking through measures taken in this book, you can fake it until you make it. Just pretending that you are not so nervous will help relax the person or persons you are speaking to and it might calm you as well. 
  Are you excited? Look no more! 
  Grab your copy today and know everything about How to Talk to Anyone!

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