Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Marketing Mess to Brand Success - 30 Challenges to Transform Your Organization's Brand (and Your Own) - cover

Marketing Mess to Brand Success - 30 Challenges to Transform Your Organization's Brand (and Your Own)

Scott Jeffrey Miller

Publisher: Mango Media

  • 0
  • 0
  • 0

Summary

From the Wall Street Journal bestselling author, “the perfect roadmap for anyone looking to build their brand” (Marie Forleo, #1 New York Times bestselling author of Everything is Figureoutable).  In Scott Miller’s newest Mess to Success guide, the FranklinCovey senior advisor reveals thirty career obstacles that you may encounter in your brand marketing, and how to transform them into company wide gains. In thirty chapters, Marketing Mess to Brand Success shares a career’s worth of valuable lessons learned, such as “A Name is Not a Lead” and “Hire People Smarter Than You.” Fast-track your career and success with the mentality of bruising hard, but healing fast. Whether you’re an entrepreneur starting a new company; a brand manager figuring out the best direct marketing strategy or brand positioning for a niche market; or an aspiring marketing manager, this book is designed to prepare you for many of the inevitable challenges you will encounter. Learn to: · Navigate a nebulous digital marketing environment · Maximize time and investments with sales marketing strategies · Build and model consistent brand standards · Become an expert in brand marketing and take your company to the next level   “Don’t worry about making marketing mistakes―worry about not learning from them, advises Miller, chief marketing officer at the management services company FranklinCovey, in this energetic guide.” —Publishers Weekly   “Scott Miller offers tangible insights and practical steps to make sure your product finds the right customer.” —Donald Miller, author of Building a StoryBrand

Other books that might interest you

  • Succeed Without Selling - The More You Think About Selling the Less You Will Sell - cover

    Succeed Without Selling - The...

    Diane Helbig

    • 1
    • 1
    • 0
    A twenty-first–century sales philosophy that “gets straight to the point about what works, and what doesn’t work in today’s marketplace” (Kevin Kruse, New York Times-bestselling author of 15 SecretsSuccessful People Know About Time Management, Founder and CEO of LeadX). 
     
    Being successful at sales has nothing to do with “selling.” The best salespeople are the ones who are always curious—not always closing. Succeed Without Selling contains everything a small business owner or sales professional needs to know about what it takes to be successful. From prospecting to discovery to referrals and strategic alliances, it’s all covered. There are even chapters for sales managers, direct sellers, and service providers. 
     
    Succeed Without Selling also includes resources like sample scripts and proposal templates. Anyone who wants to grow their business will find actionable, easy-to-follow information to help them embrace the value of being more interested in others than in making the sale. Succeed Without Selling changes the way readers look at the sales process forever—and stops them from engaging in behaviors that just don’t work.
    Show book
  • SEO Mastery - Learn Advanced Search Engine Optimization Marketing Secrets For Optimal Growth! Best Beginners Guide About SEO For Keeping your Business Ahead in The Modern Age! - cover

    SEO Mastery - Learn Advanced...

    Graham Fisher

    • 0
    • 1
    • 0
    Do you want to learn secret strategies and the most up to date SEO strategies for getting your business or website to the top of Google? If so then keep reading…
    
    Do you have problems optimizing your website for higher rankings? Learning up-to-date link building tactics? Not knowing the inner workings of Google’s ever-changing algorithm? Or being unable to use social media or web analytics for multiplying your results? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth of experience.
    
    In SEO Mastery, you will discover:
    
    	A simple trick you can do for getting local businesses ranking higher with SEO!
    	The best way for being able to find “Money” keywords that will send more customers to your site!
    	The one secret white hat link building method for doubling your monthly users to your site!
    	Why using pay-per-click advertising is the most cost-efficient way to get the biggest bang for your buck!
    	Understanding why some people will fail to make SEO work!
    	And much, much more.
    
    
    The proven methods and pieces of knowledge are so easy to follow. Even if you’ve never heard of SEO before, you will still be able to get to a high level of success.
    
    So, if you don’t just want to transform your business's life, then click “Buy Now" in the top right corner NOW!
    Show book
  • High Response Sales Letter - cover

    High Response Sales Letter

    Leonardo Felício

    • 0
    • 1
    • 0
    Let’s face it, if you can’t write a sales letter, you can’t sell your products. It’s a fact.That’s why we’re here to walk you through our proven template piece by piece, step by step so that you can emulate it to your hearts content.Where do you start in a sales letter? How do you create an attractive headline? How do you connect to your viewers in such a way that they can’t take their eyes of your site until they’re purchased your product?We’re about to answer all those questions and more. The great thing about this is you don’t need to go on any extensive copywriting courses, you don’t need to spend years practicing, and there’s absolutely no need for you to be an expert or experienced writer in any way. As long as you can write in English, this template works every time.
    Show book