Weitere Bücher, die Sie mögen werden

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  Virology - Exploring Microbes...

  Kevin Thorley

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  Virology is the scientific study of viruses, their structure, function, and impact on living organisms. Viruses are unique entities, existing at the boundary between life and non-life, requiring host cells to reproduce. This field covers the classification of viruses, their methods of replication, and the various ways they interact with hosts, often causing diseases. Understanding virology is crucial for studying infectious diseases like influenza, HIV, and COVID-19, as well as for developing antiviral therapies and vaccines. This chapter sets the foundation for exploring how viruses shape both health and the environment. 
    
  Definition and Scope of Virology 
  Virology is the branch of science that deals with the study of viruses and virus-like agents, including their structure, classification, genetics, and interaction with host organisms. As microscopic entities that straddle the line between living and non-living, viruses are unique. They are unable to carry out metabolic processes on their own, and must infect a host cell to replicate. This dependence on living organisms is what makes them distinct from other pathogens, such as bacteria and fungi. Despite their simple structure—typically comprising genetic material (DNA or RNA) encased in a protein coat—viruses have a profound impact on all forms of life, from humans to plants and animals.

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  The Giant's Ladder - The Science...

  Elizabeth Chabe

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  As a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves?The Giant's Ladder, by Elizabeth Chabe, offers a pathway to do just that. This guide is specifically crafted for scientists stepping into leadership roles, marketing professionals within scientific organizations, and communication experts in research institutions. It provides a clear, insightful approach to sharing and promoting scientific innovations, products, and services.What's Inside? This book offers a structured approach to marketing, specifically tailored for science professionals. It starts with understanding your audience and extends to advanced concepts like product positioning, narrative development, and campaign planning. The content is rooted in real-world examples, providing actionable strategies that can be directly applied in professional settings.Key Features:Audience Insight: Learn how to accurately identify and understand your target market.Strategic Positioning: Uncover methods for competitive analysis and effective product positioning in science and technology sectors.Brand Storytelling: Explore methods to craft compelling brand narratives that connect with your audience.Campaign Development: Acquire insights on integrating creativity with analytical thinking in developing marketing campaigns.Channel Selection: Receive guidance on choosing the most effective channels for communication, including digital and traditional media.Event Strategy: Discover practical advice for making a strong impression—and maximizing limited budgets—at trade shows and conferences.Data Utilization: Understand how to leverage data and analytics to refine your marketing approaches and measure success effectivelyAuthored by Elizabeth Chabe, acclaimed strategic marketing expert and CEO of the award-winning science marketing agency High Touch Group, The Giant’s Ladder is an indispensable resource for scientists and engineers looking to effectively market their innovations.

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  Ideas & Opinions

  Albert Einstein

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  Unravel the enigmatic depths of Albert Einstein's mind in "Ideas and Opinions." This captivating collection, compiled by the master himself, unveils his diverse perspectives on science, philosophy, social issues, and even religion. Delve into the workings of relativity, ponder his nuanced views on faith, and journey with him as he advocates for peace, justice, and societal transformation. Each essay, speech, and letter resonates with the clarity and depth of a true genius, offering timeless insights that transcend his scientific legacy. This isn't just a book, it's a direct conversation with history's most brilliant mind, challenging and inspiring readers across generations.

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  The Life Cycle - 8000 Miles in...

  Kate Rawles

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  One woman's journey through South America - and the devastating story of our planet's disappearing biodiversity 
   
  Pedalling hard for thirteen months, eco adventurer Kate Rawles cycled the length of the Andes on an eccentric bicycle she built herself. The Life Cycle charts her mission to find out why biodiversity is so important, what's happening to it, and what can be done to protect it. 
   
  From the Pacific Ocean to rainforests and salt flats, Kate learns that armadillos can cross rivers by holding their breath, that Colombia has more species of birds than North America and Europe combined, and that in threatening species and ecosystems, we're tearing down our own life support system. En route, she witnesses the devastation of goldmining and oil drilling but finds hope in the incredible people working to regenerate habitats and communities. As she reaches the 'end of the world', she realises that to tackle biodiversity loss we all have a role to play. 
  'A gripping read for anyone who cares about what we're doing to the planet and how we can change it' DAVID SHUKMAN, FORMER BBC NEWS SCIENCE EDITOR 
   
  'Searing observations focused on our need to protect biodiversity - A tour de force' SIR TIM SMIT OBE, CO-FOUNDER OF THE EDEN PROJECT 
   
  'An informative, uplifting and truly important book' JONATHON PORRITT, AUTHOR AND CAMPAIGNER

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  PHP - PHP Security and Session...

  Andy Vickler

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  Discover how you can secure your website and applications now. Understand how security and sessions get managed. 
  Do you want to know how your website can be secured? Are you getting attacks on your websites? Are you getting tired of applying tricks they show in YouTube but it’s still not working? 
  If so, the simple solution is right below: PHP Security and Session Management will answer all your queries and help you understand the core issues and how you can solve them. It will educate your about the threats your site can face once it’s live. This book will address the issues and the solutions as well. 
  Imagine not worrying about getting your site hijacked, having abundant knowledge about the threat you’ve just faced. Imagine being able to help a fellow or junior programmer. Imagine your site fully secure and not having to worry about getting robbed while you sleep. With this book, you can gain vital information on these issues and get their solutions as well. 
  You’ll receive the basic yet critical information regarding PHP security, from threats to attacks. After listening to this book you’ll understand the core steps you need to take in order to prevent these attacks. 
  Along with these amazing discoveries, you’ll be able to secure your PHP website. By the end of this book, if you keep it in practice along with listening to it, you’ll end up being a master of security and session management. 
  It is for anyone who’s looking to secure their website or wants to understand the sessions in depth. Whether you are a hustler, an intermediate coder, or an advanced one, the teachings you’ll discover in this book will help you with the security and sessions of your website/applications. 
  Grab your copy today to finally take over those filthy attacks which may be one of the reasons of your sleepless nights.

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  AIOps - Automating IT Operations...

  Sam Miley

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  In an era where IT environments are growing more complex and dynamic, traditional monitoring and management approaches can no longer keep up. AIOps: Automating IT Operations with Artificial Intelligence explores how artificial intelligence and machine learning are revolutionizing the way organizations manage, optimize, and future-proof their IT operations. 
  This book offers a practical and strategic introduction to AIOps (Artificial Intelligence for IT Operations), providing readers with a deep understanding of how AI-driven tools can detect anomalies, predict outages, automate root cause analysis, and deliver real-time insights across hybrid infrastructures. From reducing noise in alert systems to enabling proactive incident resolution, AIOps empowers IT teams to shift from reactive firefighting to intelligent, automated operations. 
  This guide helps you harness the full potential of AIOps to improve system reliability, accelerate response times, and enhance business agility. 
   

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