Weitere Bücher, die Sie mögen werden

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  Copywriting - How to Write...

  Armani Murphy

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  Have you ever dreamed of making money online as a copywriter? Do you want to set your own hours and work according to your own schedule? Do you have a knack for words and enjoy putting sentences together? If you answered yes to any of these questions, then this book is for you!A lot of books on the subject of copywriting will try to guide you through the process of getting work and settling down with one or more clients. But they don’t go the distance and guide you through the process of creating excellent copy. That is what this book aims to do!In this book, you will be able to:?	Explain what copywriting is and verbalize how to gain contracts?	Know the difference between boring and exciting copy?	Make your copy fit with the client’s overall brand and marketing strategy?	Make your copy stand out from the bunch?	And of course, most importantly, learn how to have fun while writing copy!Copywriting and the art of persuasion are not dissimilar. If you’ve ever wanted a quick and easy guide that explains the difference between boring and enticing writing, then look no further. With this guide, you will be able to write the kinds of articles and copy that attract readers and get your client coming back to you for more and more business. Your success as a copywriter is just one short book away. After reading this book, you will be writing the kind of copy that professionals envy. And you will have fun while doing it!From branding, to persuasion, to marketing, to proof-reading and editing, this book covers the essentials you will need to start your own copywriting business online. Successful copywriting is the essential takeaway that you won’t want to miss! Many professionals dive right in but with this book, you will be prepared for the journey!

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  Product Owner Training - Agile...

  Jimmy Mathew

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  Detailed training for Product Owner Role in Agile software development with Scrum. This book discusses different responsibilities and activities performed by product Owners, a quick discussion on Product Owner skills and a detailed discussion on different techniques used by Product Owners in managing requirements during Agile software development using Scrum. 
  This covers all major aspects of managing requirements in agile software development using Scrum framework. Learn how to create and maintain user stories, user story mapping, breaking, ordering etc. How Prescribed events and activities in scrum processes these requirements. 
  This is for anyone who wish to learn about “Product Ownership” in Agile software development. This course is helpful for anyone who is playing the role of product owner in agile software development or anyone who wish to become a product owner in agile software development using Scrum framework. 
  The course starts with topics on Agile software development and Scrum framework. Then it discusses the Product Owner role, activities and skills. 
  Then there is a detailed discussion on managing requirements, which is one of the main responsibilities of a Product Owner. This includes topics like, writing User Stories, User Story Mapping, Methods for splitting and ordering User Stories, Release planning, etc. 
  In the last module there is a discussion on Product Owner role during prescribed events in Scrum. 
  Updated as per the latest Scrum Guide. We have updated the course content as per the changes made in the latest version of the scrum Guide(TM)

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  Securing the Digital Frontier:...

  Emily Harding

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  "Securing the Digital Frontier: Protecting Data in Cyberspace: Building Strong Defenses Against Digital Intrusions," the general guidebook, is for anyone interested in understanding the changing landscape of threats in today's digital world and, where possible, neutralizing them.  
  This is more critical because strong cybersecurity has never been needed with the continuous growth of sophistication in cyberattacks. This book talks about basic concepts concerning cybersecurity and equips readers at the same time with some handy recommendations on how to strengthen their barriers against all sorts of online attacks. 
  The book will provide a comprehensive and detailed view of the methodologies and technologies that are required for sensitive information to be protected in network security, data encryption, application security, incident response, risk management, awareness training, and organizational security culture.  
  Readers will further gain insight into how to manage today's complex cybersecurity landscape through professional-level analyses combined with real-world case studies. 
  "Securing the Digital Frontier" discusses with the IT expert, the corporate executive, and the layperson information that shall help in the detection of potential threats while proposing ways and means to circumvent these threats.  
  The book shall arm readers with a myriad of ways to take charge of digital security by fusing technical advice with useful tips while crafting cohesive defenses against a swell of cyberattacks.

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  Don Rodriguez: Chronicles of...

  Lord Dunsany

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  A coming of age story blended with a swashbuckling road trip through an mythical "golden age" of Spain. The titular character is excluded from the inheritance of the family castle on the grounds that given his expertise with sword and mandolin he should be able to win his own estate and bride. Setting out to achieve his place in the world, Rodriguez quickly acquires a Sancho Panza-like servant, Morano, and goes on to experience a series of adventures, often humorous, en route to his goal. Lord Dunsany, well known as an influence on J.R.R. Tolkein, H.P. Lovecraft, Ursula Le Guin, Neil Gaiman, and others, creates a world in which anything is possible, and all outcomes serve poetry and wonder first. (Wikipedia and Ed Humpal)

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  Facebook Advertising 2020 - How...

  Armani Murphy

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  Have you ever wanted to grow your business using Facebook ads? Struggling with understanding Facebook’s ad platform and even where to start? Are you ready to discover what it takes to get noticed on Facebook and turn likes into customer sales? 
  We all know how big social media has become when it comes to marketing. Products make it or break it on Facebook whether people love it or hate it. And the only real way to show off your products is to have a huge following on your business page that your fans visit every day. Just starting out, that can be a difficult thing to do. That’s why understanding Facebook ads is so important, and surprisingly, easy to do. 
  The way to the top is to study this ultimate guide to help you create the type of ads that Facebook users will engage in. Video ads are the future of Facebook marketing. This is the type of advertising that gets people to stop scrolling through their feed and really focus on your business. There are already so many tools on Facebook for advertisers that it’s easy to start using them today to create video ads. And that's what you'll learn in Facebook Advertising 2020: How to Dominate Your Industry With Facebook Ads. 
  DOWNLOAD: Facebook Advertising 2020: How to Dominate Your Industry With Facebook Ads 
  The point of this book is straightforward: We will teach you the fundamentals of taking a photo or video and turning it into an ad on Facebook that thousands of people will see during its running time.

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  Vaccines: Are They Worth a Shot?

  Andrea Grignolio

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  The dangerous decline in vaccinations in many developed countries is at the heart of a lively debate that confirms how important the subject is today. Vaccinations are among mankind’s most important scientific discoveries, yet they continue to be viewed with suspicion by part of the public—the victims of disinformation campaigns, instrumentalization, and unfounded fears. There is, however, also an evolutionary explanation for these irrational beliefs, and countering the growing social opposition will be extremely difficult without grasping it. 
  This audiobook, which sheds new light on the safety and importance of vaccinations, is intended both for parents and those listeners who want to understand the role of vaccinations in contemporary society, where the ease of access to knowledge is both a great opportunity and a great responsibility. The chapters follow a historical progression and conclude with a discussion of the most recent cognitive theories on how to overcome this opposition to vaccinations.

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