D'autres livres qui pourraient vous intéresser

• 

  Wal-Mart's Marketing Strategy

  Trevor Clinger, Shannon Shulters

  • 0
  • 0
  • 0

  Our team of undergraduate students delved deep into the marketing strategies employed by Wal-Mart, uncovering their promotional tactics and supplementary marketing techniques that have propelled them to become one of the world's most profitable businesses. Through meticulous research, we dissected Wal-Mart's marketing mix, focusing on a case study of Great Value Bottled Water, including its flavored varieties and the upcoming exclusive release of a 100-bottle pack. This comprehensive report, crafted as a final assignment for a college-level course, offers not only insightful analyses but also clear definitions of key marketing terms and practical real-life examples. Whether you're a student, a business professional, or simply an enthusiast of marketing, this report will equip you with the knowledge to excel in the field. As the author, I hold a Bachelor's Degree in Business Administration and an Associate's Degree in Management Technology.

  Voir livre

• 

  Why Boldness Changes Everything...

  Victoria David

  • 0
  • 0
  • 0

  Are you ready to break through the limits holding you back? Why Boldness Changes Everything reveals the transformative power of courageous action and fearless thinking. This book shows you how boldness isn’t just a personality trait—it’s a skill that can be mastered. Through actionable strategies, inspiring stories, and practical exercises, you’ll learn to:Stop hesitating and start taking decisive actionTransform fear into fuel for growthBuild confidence that withstands challengesSeize opportunities others overlookAchieve goals once thought impossible 
  Whether you’re striving for career success, personal growth, or life-changing breakthroughs, this book equips you with the mindset and tools to step boldly into your full potential. It’s time to stop playing small, embrace boldness, and achieve the extraordinary.

  Voir livre

• 

  Trading Composure - Mastering...

  Yvan Byeajee

  • 0
  • 0
  • 0

  Unlock consistent trading success with the power of Trading Composure! 
   
   
   
  Embark on a transformative journey with Trading Composure: Mastering Your Mind for Trading Success. Supported by paradigm-shifting exercises, case studies, and personal anecdotes from successful career trader and trading psychology coach Yvan Byeajee, listeners will learn how to befriend uncertainty and build a trading psychology edge amidst the market's dynamic dance. Whether you're a newbie trader or a seasoned one, this insightful guide will reshape your trading perspective and help you deliver tangible results. 
   
   
   
  Highlights of the Book: 
   
   
   
  ● Embracing Uncertainty: Learn what uncertainty is, how and why it manifests, and how to turn it to your advantage. 
   
   
   
  ● The Emotional Edge: Gain a comprehensive understanding of your mental landscape and cultivate a trading psychology that thrives amidst trading's challenges. 
   
   
   
  ● Discover the Winner's Traits: Uncover why some traders strike gold while others falter, and position yourself in the winning camp. 
   
   
   
  ● Experiential Learning: Engage with paradigm-shifting exercises, candid anecdotes, and real-life case studies that illuminate the path to trading consistency.

  Voir livre

• 

  Like I See It - Obstacles and...

  Dale Pollak

  • 0
  • 0
  • 0

  Simply Selling More Cars Won’t Be Enough: Revolutionizing the Retail Automotive Industry ​Dale Pollak believes that the car business—and the dealers who make their living in it—are in more trouble than anyone cares to admit. After four decades and three best-selling books, Pollak has witnessed the trials and triumphs of the retail automotive industry from a vantage point that few get. While car dealers are making good money, he warns that the industry is at a critical turning point, with too few paying attention to how inefficiency and lack of transparency are sapping the industry’s true potential. Amid the ever-faster confluence of technology, the Internet, and changing consumer preferences, the future prosperity of the industry is far from secure. Like I See It offers practical solutions, such as making the sales process more customer-focused and digitally driven to encourage sales, managing new and used inventory to mitigate margin compression, and ending factory bonus checks. It spurs much-needed conversations and sets guideposts that help dealers, OEMs, and solution providers improve how they do business. It also shows dealers how to stay relevant, evolve to keep up with the changing times, and deal with issues like high personnel turnover and the coming disruption of ride-sharing, self-driving cars, and Millennials who don’t want (or can’t afford) to own a car. Pollak believes that success will come to dealers who recognize that each customer engagement is a chance to make a positive impact and create a bond. He offers a collectively minded approach that will help build a better, more profitable, and prosperous retail automotive industry for tomorrow.

  Voir livre

• 

  The Art of the Deal Using...

  J Maz

  • 0
  • 0
  • 0

  The Art of the Deal: Using Psychology to Master the Science of Negotiation is your ultimate guide to becoming a master negotiator. This audiobook takes you on a transformative journey through the strategic art and psychological intricacies of negotiation, empowering you to close deals, resolve conflicts, and achieve your goals with confidence. 
  Inside, you’ll discover how understanding human behavior and leveraging proven psychological principles can give you an edge in any negotiation. Whether you're navigating a business contract, buying a car, or mediating disputes, this audiobook equips you with tools to read people, build trust, and communicate persuasively. Learn the secrets of identifying hidden motivations, overcoming objections, and finding creative solutions that leave both parties satisfied. 
  With practical tips and real-world examples, The Art of the Deal explores essential topics such as body language, emotional intelligence, and the role of timing and preparation. You’ll gain insights into mastering high-pressure situations and avoiding common mistakes that can derail even the best-laid plans. 
  Written by negotiation expert J. Maz, this audiobook is designed for professionals, entrepreneurs, and anyone seeking to elevate their negotiation skills. Unlock the art and science of deal-making and take control of your success. Your next big win starts here!

  Voir livre

• 

  The Business of Race - How to...

  Gina Greenlee, Margaret H....

  • 0
  • 0
  • 0

  In the business world, incident-driven, company position statements on Black Lives Matter or Stop Asian Hate are not proxies for the heavy lifting that will penetrate and sustain a shift in the status quo. Advancing racial equity to disrupt institutional racism requires more than a company-wide memo or a tab on a corporate website. Businesses often water down, negate or skirt this reality by touting successes from its cousin—diversity. However, you cannot advance a strategy you do not name. It's impossible to create an antiracist workplace when we avoid speaking the words "race" and "racism." 
   
     
    
  Coauthored by two business women, one Black and one White, The Business of Race can help us all prepare for this transformative work. The authors outline both the inner work (raising our own individual awareness and creating new ways of thinking and being), and the outer work organizations must undertake. 
   
   
    
  Woven throughout The Business of Race are interviews with dozens of business professionals across myriad industries, fields, and organizational levels. Their stories bring voice to the challenges and opportunities businesses face every day, and provide listeners with the courage and tools to openly, honestly, and effectively address the deeply complex, emotional, and intimidating dynamic of race and racism in the workplace.

  Voir livre