Weitere Bücher, die Sie mögen werden

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  Madison Avenue Manslaughter 3rd...

  Michael Farmer

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  The advertising industry has reached a critical, even dangerous point in its development – agencies destroy themselves by doing increased work for declining fees – so what are the logical consequences of the failure to act? Growing workloads and declining fees have created a ‘recipe for disaster’. For the first time, Michael Farmer offers a solution to avoid this seemingly inevitable disaster. This book offers the world’s first effective definition of “the real agency problem”. Once the problem is understood, then the author offers corrective solutions. This book is a call to action for the 21st century breed of ‘mad men’, to outline the industry problems and encourages agencies and their clients to take management actions to keep this disaster at bay. These actions form the basis of a strategic response by agency CEOs as well as corporate chief marketing officers.

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  30-Day Stay - A Real Estate...

  Sarah Weaver, Zeona McIntyre

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  Learn the medium-term rental strategy—all the benefits of investing in Airbnbs without the hassle of turnover or the risk of changing city regulations! 
  30-Day Stay is a thorough guide to finding and operating a medium-term rental (MTR). The concept is simple and profitable: Instead of fighting short-term rental regulations or sacrificing cash flow to long-term rentals, the host requires a month-long minimum stay in a furnished property and reaps massive profits. 
  With nearly thirty properties and decades of real estate investing experience between them, authors Zeona McIntyre and Sarah Weaver introduce a powerful yet flexible real estate asset class with entertaining case studies woven in to keep you engaged the whole way through. Discover exactly why this strategy trumps short-term and long-term rentals and learn how to find the right properties in the right markets, supply the right furniture, and source the right tenants. 
  With the medium-term rental strategy, you will:Stop worrying about short-term rental regulationsHandle less communication and coordination with rentersReduce expenses on supplies, cleaning fees, and moreSimplify your bookkeeping and say goodbye to lodging taxGain the ability to set your rates due to less competitionDeal with less vacancy than long-term rentals and source higher profits with the right guestsUse the property yourself or as a guest apartment when neededFind popularity in unusual locations (near a port, warehouse, etc.), allowing for cheaper property purchasesSelf-manage your properties from anywhere in the world with less hassle than short-term rentals

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  Startup Marketing -...

  Ryan E Murray

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  Startup Marketing is a fundamental guide for any entrepreneur looking to launch and market their startup small business. Unlike other texts that focus on specific marketing techniques, Startup Marketing teaches how to create a success formula for your startup small business regardless of the specific techniques you chose to use. Full of real world examples, taken from experience of working with hundreds of startup small businesses, this book is a must read for any entrepreneur looking to save thousands of dollars in wasted marketing efforts. “Packed with engaging real-life stories from startup entrepreneurs, this book is a must-read for anyone in the early phase of a business. Ryan Murray has seen it all when it comes to business plans and marketing efforts - and brings you an easy-to-execute roadmap that will work.”Joe Abraham - founder of BOSI Global and author of Entrepreneurial DNA"As a person who spent 20 years in the franchising world, supporting new franchisees as they opened and grew their new small businesses, I wish this book would have been published so I could have recommended it to many of them."Maggie Cooper – former franchise executive“There are a few simple truths that are the basis for all discovery or knowledge. The cell phone, electricity, atomic energy all come from people organizing these simple truths. Ryan Murray has done this for marketing. His simple yet profound organization of marketing truths, give the reader a step ahead of the normal marketing training, opening the door for the successful launch or their product or service.”Wendy J English – business coach and creator of The Power Personality

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  Global Capitalism - How the...

  Arlo Holders

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  Global capitalism refers to the interconnected economic system that spans across national borders, where capital, goods, services, and labor move freely to create a global market. The emergence of global capitalism is deeply intertwined with historical shifts in political, technological, and economic structures, particularly the acceleration of trade and investment in the late 20th and early 21st centuries. At its core, global capitalism is driven by the logic of profit maximization, competition, and the pursuit of economic efficiency on a global scale. 
  The roots of global capitalism can be traced to the rise of industrial capitalism in the 18th and 19th centuries, which laid the foundation for an interconnected global economy. With the expansion of imperialism, the development of transportation technologies like steamships and railways, and the establishment of international financial institutions, economic activity increasingly transcended national boundaries. The post-World War II period saw an unprecedented acceleration of this trend, with institutions like the International Monetary Fund (IMF) and the World Bank being established to facilitate international economic cooperation and development. The creation of the World Trade Organization (WTO) in 1995 further integrated global markets by promoting free trade and reducing trade barriers.

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  CHOOSE TO BE RICH - 3 STEP GUIDE...

  Robert T. Kiyosaki

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  Robert T. Kiyosaki 
  Robert Kiyosaki, author of Rich Dad Poor Dad - the international runaway bestseller that has held a top spot on the New York Times bestsellers list for over six years - is an investor, entrepreneur and educator whose perspectives on money and investing fly in the face of conventional wisdom. He has, virtually single-handedly, challenged and changed the way tens of millions, around the world, think about money.In communicating his point of view on why 'old' advice - get a good job, save money, get out of debt, invest for the long term, and diversify - is 'bad' (both obsolete and flawed) advice, Robert has earned a reputation for straight talk, irreverence and courage.Rich Dad Poor Dad ranks as the longest-running bestseller on all four of the lists that report to Publisher's Weekly - The New York Times, Business Week, The Wall Street Journal and USA Today - and was named "USA Today's #1 Money Book" two years in a row. It is the third longest-running 'how-to' best seller of all time.Translated into 51 languages and available in 109 countries, the Rich Dad series has sold over 27 million copies worldwide and has dominated best sellers lists across Asia, Australia, South America, Mexico and Europe. In 2005, Robert was inducted into Amazon.com Hall of Fame as one of that bookseller's Top 25 Authors. There are currently 26 books in the Rich Dad series.In 2006 Robert teamed up with Donald Trump to co-author Why We Want You To Be Rich - Two Men - One Message. It debuted at #1 on The New York Times bestsellers list.Robert writes a bi-weekly column - 'Why the Rich Are Getting Richer' - for Yahoo! Finance and a monthly column titled 'Rich Returns' for Entrepreneur magazine.Prior to writing Rich Dad Poor Dad, Robert created the educational board game CASHFLOW 101 to teach individuals the financial and investment strategies that his rich dad spent years teaching him. It was those same strategies that allowed Robert to retire at age 47.

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  Social Media Marketing Tips

  Marvin Rufus

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  Social Media Marketing Tips: Get All the Proven Social Media Marketing Strategies that are Guaranteed to Turn Traffic into Hard Cash in Your Bank Account!A lot of marketers have all sorts of wrong ideas about social media marketing. Some think that you only need to post "viral content" to get tons of traffic overnight. There is an assumption that social traffic, regardless of which platform it comes from and regardless of how you qualify that traffic, converts to sales readily. Sadly, none of these assumptions are true. In fact, all of them are tragically mistaken.In this audiobook, you will learn the social media marketing strategies that truly work and will actually get money to your bank account. You will learn what actually works and those that don’t so you don’t waste time, money and resources.This audiobook will cover the following topics:- Social Media Marketing- Reasons Why Social Media Marketing is Essential- Manage Social Media Marketing Campaign Depending on Your Online Business- Classic Way to do Social Media Marketing and Why it’s a Waste of Your Time- Steps to Quicker and Easier Modern Social Media Marketing- Niche Research and Targeting it the Right Way- Content Curation- And many more!There is no shortcut to effective social media marketing; you have to do what’s right to guarantee a profit. If you want to learn more, scroll up and click “add to cart” now!

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