D'autres livres qui pourraient vous intéresser

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  Taming the Octopus - The Long...

  Kyle Edward Williams

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  The untold story of how efforts to hold big business accountable changed American capitalism. 
   
   
   
  In this vivid and surprising history, we meet twentieth-century activists, investors, executives, and workers who fought over a simple question: Is the role of the corporation to deliver profits to shareholders, or something more? On one side were "business statesmen" who believed corporate largess could solve social problems. On the other were libertarian intellectuals such as Milton Friedman and his oft-forgotten contemporary, Henry Manne, whose theories justified the ruthless tactics of a growing class of corporate raiders. But Kyle Edward Williams reveals that before the "activist investor" emerged as a capitalist archetype, Civil Rights groups used a similar playbook for different ends, buying shares to change a company from within. 
   
   
   
  As a rising tide of activists pushed corporations to account for societal harms from napalm to environmental pollution to inequitable hiring, a new idea emerged: that managers could maximize value for society while still turning a maximal profit. This elusive ideal, "stakeholder capitalism," still dominates our headlines today. Williams's necessary history equips us to reconsider democracy's tangled relationship with capitalism.

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  Genius - How to Thrive at the...

  Bruce Whitfield

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  'South Africa and its fraught political economy provide a fascinating case study into how it takes a particular brand of genius to thrive in a difficult domestic environment and to take the ideas and the businesses that deliver them from local to global. Genius tells the stories of some of the extraordinary individuals, companies and industries whose ideas, products and raw materials solve problems and add value across the globe.Greatness comes from acting on purpose, and there is a generation of South Africans solving problems for the future. Learn how Pratley beat Armstrong to the moon, how a former Eskom quantity surveyor capitalised on Britain’s obsession with meerkats to create the UK’s most visible price comparison website, how to take a Mediterranean-style food concept to the Mediterranean, and how a device designed to beat diamond smuggling made it from the set of a popular US hospital drama into emergency rooms and pathology labs across the US.

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  Prompt Engineering That Works -...

  Tom Anderson

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  This audiobook is narrated by an AI Voice.   
  Are you tired of getting generic, unreliable results from ChatGPT and Claude? 
  You're not alone. Most business owners are "playing" with AI while a few are quietly rebuilding their operations around it—and pulling ahead fast. 
  The difference isn't the technology. It's prompt engineering mastery. 
  "Prompt Engineering That Works" is the definitive business guide for founders, managers, and operators who want measurable ROI from AI—not just clever demos. Written by Tom Anderson, a former Director of Engineering who walked away from corporate burnout to help entrepreneurs build sustainable, AI-powered businesses. 
  This isn't another ChatGPT tutorial. It's a field manual for business transformation. 
  Master the Frameworks That Actually Work: • Zero-shot and few-shot prompting that delivers consistent, professional results every time 
  • Chain-of-Thought reasoning that makes AI show its work and eliminates hallucinations 
  • Context engineering secrets that turn vague outputs into exactly what you need 
  • Structured outputs (JSON, tables, reports) that integrate directly with your systems 
  • Prompt chaining workflows for complex multi-step business processes 
  • ReAct patterns that connect AI to real-world data and tools 
  Real Applications Across Every Department: ✓ Customer Service Automation - Handle 70% of inquiries instantly with 92% satisfaction 
  ✓ Content Creation at Scale - Generate blogs, social media, and marketing copy 4x faster 
  ✓ Sales Enablement - Personalize outreach and accelerate pipeline velocity 
  ✓ Data Analysis - Transform raw data into actionable insights in minutes 
  ✓ Operations Efficiency - Automate documentation, reporting, and administrative workflows 
  What Makes This Book Different: Unlike academic AI texts or generic tutorials, every technique includes real-world examples, copy-paste prompt templates, and clear ROI calculations. You'll learn not just how to write prompts, but when each technique provides value and why they work.

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  Great Crash The: Anatomy of a...

  Ibnul Jaif Farabi

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  The roar of the crowd on the trading floor turns to a deafening panic. Fortunes built over a decade evaporate in a single, terrifying week. This is the visceral story of the 1929 Wall Street crash, a seismic event that didn't just break the market—it broke the nation's spirit and ushered in an era of profound despair. Through meticulous research and newly synthesized archival insights, Ibnul Jaif Farabi reconstructs the feverish boom and devastating bust with cinematic detail.
   
  
   
  This audiobook delves beyond the ticker tape to expose the human drama: the visionary speculators blinded by greed, the swindlers exploiting the frenzy, and the political leaders powerless to stop the avalanche. It charts the lethal interplay between unchecked speculation, regulatory failure, and mass psychology, tracing the direct line from the crash to the breadlines of the Great Depression. The narrative spans from the opulent boardrooms of Manhattan to the shuttered factories of the Midwest, capturing a world in freefall.
   
  
   
  Listeners will gain a masterful understanding of the economic mechanisms and social forces that conspired to create history's most infamous financial disaster. Farabi's compelling narration brings to life the era's pivotal characters and forgotten voices, making complex financial concepts accessible and the human cost palpable. You will recognize the timeless patterns of boom, bubble, and bust, and the perennial warning signs that echo in modern markets.
   
  
   
  Prepare to embark on a gripping historical journey that is as educational as it is cautionary, offering crucial lessons on risk, resilience, and the fragile foundations of prosperity.

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  Broken Finance Secrets -...

  Jareth Ashcombe

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  Broken Finance Secrets 
  ⭐⭐ A Simplified Guide with Explanations Included ⭐⭐ 
  Are you eager to advance your career and strengthen your financial acumen by mastering the complexities of finance? 
  Looking for an all-in-one resource that provides everything you need to enhance your financial understanding? 
  Your search is over! 
  This guide is your ultimate ally for deepening your financial knowledge, applying essential skills, and participating in practical exercises—equipping you for success. 
  Now updated to reflect the current structure of financial understanding, this guide offers: 
  - In-depth insights into financial concepts 
  - Comprehensive explanations of key financial principles 
  - Effective strategies for financial empowerment and practical application 
  What sets our guide apart is its thorough approach, ensuring you grasp every critical aspect necessary for your financial triumph. We don’t just touch on concepts—we explore them in detail with clarity. 
  Please note, this guide operates independently and is not connected to any official financial institutions; it’s purely a resource designed to support your journey. 
  Crafted with a logical format and straightforward language, our Financial Understanding Guide guarantees seamless transitions between topics. Bid farewell to complicated terminology and embrace content that is clear, accurate, and accessible. 
  So, why delay? Click the BUY NOW button, grab your guide, and embark on the path to achieving financial empowerment through knowledge! 
  Don’t miss out on transforming your financial knowledge into a powerful asset!

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  Sun Tzu Strategies for Selling -...

  Gerald Michaelson

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  Winning sales tactics from the greatest strategist of all time 
  Through his bestselling books and popular seminars, Gerald Michaelson has established himself as the world's leading interpreter of Sun Tzu's timeless strategies for the modern business audience. In Sun Tzu Strategies for Selling, the author of the bestselling Sun Tzu: The Art of War for Managers interprets the theorist's classic battle strategies specifically to help salespeople win on the increasingly competitive sales battlefield. 
  Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of The Art of War includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy. It also transforms Sun Tzu's wisdom into contemporary sales advice, object lessons, and real-life "how-tos," such as:Get your strategy straightWin without fightingHave a unique selling propositionKnow your competitorAim for big winsLearn from lost sales 
  Please note: This is an historical recording. The audio quality represents the technology of the time when it was produced.

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