Weitere Bücher, die Sie mögen werden

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  The Secret of Culture Change -...

  Jay B. Barney

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  Find out how bold actions by visionary leaders can inspire powerful stories that drive culture change. 
   
  Data indicates that most strategic efforts to change a company's culture fail. So how do companies succeed in this endeavor? 
   
  A top strategy professor and two highly successful CEOs found that, in companies that had successfully changed their culture, leaders had taken dramatic actions that embodied the new cultural values. These actions inspired stories that became company legends, repeated in every department and handed on to new employees. 
   
  Through compiling and analyzing 150 stories from business leaders who have achieved change, they identified 6 attributes that every successful culture change story has in common: 
   
  1.	The actions are authentic 
  2.	They revolve around the CEO 
  3.	They signal a clean break with the past, and a clear path to the future 
  4.	They appeal to employee heads and hearts 
  5.	They're often theatrical or dramatic 
  6.	They're told, and re-told, throughout the organization 
   
  With extensive and inspiring examples of stories containing these attributes, the authors illustrate how readers can harness the power of stories within their company in order to change or create a winning culture to align with any strategy.

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  The Viking Code - The Art and...

  Anders Indset

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  Harness the power of Norwegian cultural wisdom to improve your life and change the world 
   
   
   
  In The Viking Code: The Art and Science of Norwegian Success, economic philosopher, entrepreneur, investor, and former competitive athlete Anders Indset reveals how Norwegian performance athletes and other successful figures use ingrained cultural values to achieve outsized influence on the world stage, as well as how we all can learn from and apply this cultural wisdom to create a better world in the future. Moving far past stories of barbaric conquests and historical comparisons, this book explores concepts like Hvis du tror du er ferdig utlært, er du ikke utlært, men ferdig—a common trap where you assume you've learned everything there is to know and therefore make failure a near certainty. 
   
   
   
  The author builds on classic sustainability concepts to explore the intersection of progress and capitalism, redefining growth to realize a future worth living. You'll learn to make conscious decisions to achieve the kind of realistic future you want to live in and experience a level of personal progress that is the essence of true success. Finally, you'll discover why and how the Viking Code teaches us all valuable lessons about business, politics, and education, and sheds light on why performance is both important and enjoyable.

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  A Tale of Two Realtors - How to...

  Charles O' Rourke

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  Did you know that most real estate agents fail within their first year, and even more drop out after five years? So, why do they fail, and how can you succeed? 
  "A Tale of Two Realtors" is my story of 23 years in the real estate game, designed to help you avoid the pitfalls and find genuine success. 
  In this series, I compare my two different journeys as a realtor: the traditional "Charley O" and the innovative "MR. MIDDLETOWN." Through my experiences, you'll learn about the ups and downs of real estate and what it really takes to make it in this competitive industry. 
  Real estate success isn't just about selling a lot. It's about bouncing back from failures, being flexible, and daring to try new things. I want to show you that you don't need to be a 'guru' to make a significant impact in the real estate industry. By sharing the lessons I've learned and the strategies I've developed, I'll give you a blueprint to "reverse engineer your real estate career." My approach aims to address the six human needs within this demanding profession, setting you up for not just survival but remarkable success. 
  You'll also discover the unique branding system I created called Mr. Zip Code. This system helps you stand out in a crowded market and build a business that can grow and eventually be sold. It's a game-changer for any realtor looking to create a lasting legacy. 
  Are you ready to be a part of the 3% who not only survive but thrive and leave a lasting mark in the real estate world? Join me on this journey as I share my insights and experiences to help you achieve your goals and build a successful real estate career.

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  The HR Renaissance -...

  Jathan Janove

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  Transform HR to create a people-first culture of trust, growth, and successIn today’s rapidly changing workplace, HR must evolve beyond its traditional (and outdated) compliance-driven role into a dynamic force for building thriving, human-centered cultures. If you’re an HR professional or organizational leader interested in revolutionary change, The HR Renaissance is your essential road map to get there. Jathan Janove, a former State Bar Employment Lawyer of the Year and now an organization development consultant and executive coach, brings his wealth of knowledge and practical insight to help HR leaders shift from risk avoidance to human-centered coaching, inspiring transformation at every level. Through practical tools, strategies, and advice, you’ll learn how to • design a workplace where trust, respect, and appreciation flourish;• unlock employee potential through innovative, people-centered strategies;• improve hiring and promotion practices;• minimize harassment by focusing on civility versus the law; and• become a catalyst for constructive, organizational change.Whether you’re looking to improve employee engagement or align your people strategy with organizational success,The HR Renaissance is your indispensable playbook for groundbreaking, yet necessary, change in the modern business world.

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  Passive Prospecting

  Levi Lascsak, Travis Plumb

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  One million dollars and $6,250 per video. This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per video. Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real estate, they saw that outdated tactics such as cold calling and paid advertising were ineffective and time consuming. YouTube gave them everything they needed: exposure, opportunity, and clients who would benefit most from their services. In Passive Prospecting, Levi and Travis lay out the principles of implementing a successful marketing strategy built around YouTube. You’ll learn the difference between interruption- and intention-based marketing, how to keep your content evergreen, and why utilizing YouTube is a service-based tactic your customers will value. For both the novice and experienced rep, Passive Prospecting is the sales blueprint that will help you stop chasing leads and instead bring the business to you.

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  Mobilize - How to Reboot the...

  Shyam Sankar, Madeline Hart

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  From the CTO of Palantir comes a bold call to arms for resurrecting America’s industrial base, and winning the defense technology race that will define the twenty-first century. 
    
  America is in an undeclared state of emergency. Not since the Cold War has the US faced such powerful enemies—and our military isn’t ready. Shyam Sankar, Chief Technology Officer of Palantir, issues an urgent call to action: Mobilize. 
    
  The American industrial base once underwrote American victory. Builders and workers rallied to win World War II. For most of the twentieth century, great American companies from General Mills to Chrysler had defense businesses that sent mankind into space and won the Cold War. But the forges fell silent and the furnaces went dark. America’s innovators and warfighters were ripped apart. Now China, not America, leads the world in manufacturing. America is the underdog. The good news is, we’ve been here before. 
    
  Mobilize tells the remarkable true stories of the Americans who moved heaven and earth to produce for our troops and help our country win the twentieth century. And it exposes the shocking blunders that broke the Pentagon and weakened our military. 
    
  There’s a war for America’s future, stymied between the forces of complacency and change. If we empower exceptional individuals and harness the power of capitalism and competition, America can unleash the brains and brawn we need to resurrect our industrial base, stop World War III, and help our country build—and win.

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