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  Florida's Space Coast - The...

  William B. Faherty

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  Florida's Space Coast tells the compelling story of America's half century in space exploration from the successful launch of the first two-stage rocket in 1950 through the space shuttle missions of 2000. Told from the unique viewpoint of the people who built the Spaceport, this book shows how the space program transformed the east central Florida coast from a traditional citrus production and tourist area to one of the most influential high-tech centers in the nation. 
   
   
   
  Cape Canaveral was chosen as a missile launch site because of its many geographical advantages. However, in the early years of the space program, the area was far from an ideal place for NASA employees to raise their families. NASA brought in thousands of space-related workers, who, besides sending machines and people into space, had to meet the challenge of moving their families from urban environs to a rural southern county. This book engagingly recounts the parallel stories of the establishment of America's space program and its impact on the development of Brevard County.

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  Blockchain for Everyone - A...

  Noah Herrmann

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  Delve Into the World of Cryptocurrency and Blockchain With This Comprehensive Guide!Blockchain and cryptocurrency are a part of the global phenomenon that has taken over the world. They are a modern wave of innovation that is already reshaping the industry, social and political relationships, and every other form of exchanging value.Still, they seem so alien, and it seems like nobody knows anything about them. Mainstream media is riddled with mysteries, myths, and partial answers to many questions regarding crypto.. What exactly are cryptocurrencies?. How does blockchain technology works?. How are they related to real-world currencies such as the US dollar or the Euro?. How can they be obtained?. These are just some of the most common questions that people are asking...This book bridges the gap between strictly technical books about the blockchain and the research-based books primarily concerned with practical applications, discussions of its expected economic effect, and future visions. It will be your guide through the unknown and complicated world of cryptocurrency and blockchain technology.Here is what this comprehensive guide to blockchain can offer you:. The outside-in perspective of the history and future of cryptocurrencies. What is blockchain, and how does the cryptocurrency mining works. An in-depth explanation of blockchain's theoretical foundations. Basic knowledge of Bitcoin and Ethereum. How cryptocurrency investing works. And much more!If you are looking for a complete explanation of cryptocurrencies and blockchain technology that you can finally understand with ease, this book will be perfect for you. So what are you waiting for?

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  Hacking Growth

  Cybill Morton

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  Hacking Growth: The Ultimate Guide to Successful  Growth Hacking, Discover How to Build Virality and Guaranteed Growth Into Your Business Any entrepreneur's dream is to grow his business but sometimes, it's hard to come up with marketing ideas to grow the business. Growth hacking is a strategy aimed at acquiring as many customers as possible to ensure the growth of the business. It used to be that internet marketing and programming are two separate entities in marketing. Marketers will promote products and coders are in charge of building codes for platforms. But now, these have merged already to create a single system under growth hacking. This audiobook will teach you all the information on how you can grow our business and build your brand using the power of the internet. You will discover techniques on how to improve and build your portfolio. You will learn how to understand the mindset of customers in order to effectively track growth. You will discover growth hacking techniques that would guarantee gaining visitors for your site.This audiobook will discuss the following topics:Internet Marketing BasicsBuilding Your PortfolioFinding Your NicheMethods of SuccessGrowth Hacker MarketingStep-by-Step Hacking ProcessBuilding a FunnelGaining VisitorsUnderstanding Push TacticsUsing Product TacticsActivation and Closing StatementsMarketing is an essential part of any business but it is best to have a dedicated team of employees who will focus solely on the growth of the company to make sure of its success. If you want to learn more about creative strategies that would help your business acquire and retain more customers, scroll up and click "add to cart" now.

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  Truth is the invention of a liar...

  Heinz von Foerster, Bernhard...

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  "This book is so rich with insights, sparkling dialogue, and wisdom that one would love to distribute it like a leaflet around town."
  
  Südwestrundfunk (German radio station)
  "The intellectual dance that the two dare to dance is intelligent, light, humorous, and enchanting."
  
  Süddeutsche Zeitung (German daily)
  "I recommend this book not only to the cybernetics and systems community, but to anyone."
  
  Ranulph Glanville, Cybernetics and Human Knowing
  "Easy and enjoyable to read, without loss of scientific and philosophical depth and rigor. … The reader will find the book difficult to put down."
  
  Bernd R. Hornung, Journal of Sociocybernetics
  Conversations for skeptics
  
  How real is reality? Are our images of the world mere inventions or do they correspond to an external reality? Is it possible to know the truth?
  
  These are some of the questions that are discussed in this book by physicist and philosopher Heinz von Foerster and media studies scholar Bernhard Poerksen. Together they explore the limits of our cognitive capacities; they debate the apparent objectivity of our sensual perception and the consequences of "truth terrorism"; and they talk about the relationship between knowledge and ethics, sight and insight.
  The authors:
  Heinz von Foerster (1911–2002) completed his studies of physics in Vienna and worked at different research labs before emigrating to the United States in 1949. In 1957, at the University of Illinois, he established the Biological Computer Lab (BCL) – the cradle of the epistemology that would later cause a stir under the label of "constructivism." The focus was on analyzing the logical and methodological problems that in evitably arise when one seeks to know knowledge. He is the author of numerous books, including Understanding Understanding: Essays on Cybernetics and Cognition.
  Bernhard Poerksen is professor of media studies at the University of Tübingen with a particular research interest in the new media age. His books about systemic thinking have been translated into many languages. In 2008 he was voted "Professor of the Year" in honor of his teaching. His most recent book publications in English include From Being to Doing: The Origins of the Biology of Cognition (with Humberto Maturana), The Unleashed Scandal: The End of Control in the Digital Age (with Hanne Detel), and Digital Fever: Taming the Big Business of Disinformation.

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  Androids - The Team that Built...

  Chet Haase

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  The fascinating inside story of how the Android operating system came to be. 
   
   
   
  In 2004, Android was two people who wanted to build camera software but couldn't get investors interested. Today, Android is a large team at Google, delivering an operating system (including camera software) to over 3 billion devices worldwide. This is the inside story, told by the people who made it happen. 
   
   
   
  Androids: The Team that Built the Android Operating System is a first-hand chronological account of how the startup began, how the team came together, and how they all built an operating system from the kernel level to its applications, and everything in between. It describes the tenuous beginnings of this ambitious project as a tiny startup, then as a small acquisition by Google that took on an industry with strong, entrenched competition. Author Chet Haase joined the Android team at Google in May 2010 and later recorded conversations with team members to preserve the early days of Android's history leading to the launch of 1.0. This engaging and accessible book captures the developers' stories in their own voices to answer the question: How did Android succeed?

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  Phishing Dark Waters - The...

  Christopher Hadnagy, Michele...

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  An essential anti-phishing desk reference for anyone with an email address 
   
   
   
  Phishing Dark Waters addresses the growing and continuing scourge of phishing emails, and provides actionable defensive techniques and tools to help you steer clear of malicious emails. Phishing is analyzed from the viewpoint of human decision-making and the impact of deliberate influence and manipulation on the recipient. With expert guidance, this book provides insight into the financial, corporate espionage, nation state, and identity theft goals of the attackers, and teaches you how to spot a spoofed e-mail or cloned website. Included are detailed examples of high profile breaches at Target, RSA, Coca Cola, and the AP, as well as an examination of sample scams including the Nigerian 419, financial themes, and post high-profile event attacks. Learn how to protect yourself and your organization using anti-phishing tools, and how to create your own phish to use as part of a security awareness program. 
   
   
   
  Phishing is a social engineering technique through email that deceives users into taking an action that is not in their best interest, but usually with the goal of disclosing information or installing malware on the victim's computer. Phishing Dark Waters explains the phishing process and techniques, and the defenses available to keep scammers at bay.

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