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Sticky Viral And Paid - Understanding The Three Engines Of Sustainable Growth - cover

Sticky Viral And Paid - Understanding The Three Engines Of Sustainable Growth

Publishing Oxford Business

Maison d'édition: Oxford Publishing

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Synopsis

STICKY, VIRAL AND PAID
 
 
 
UNDERSTANDING THE THREE ENGINES OF SUSTAINABLE GROWTH
 
 
 
(STARTUP & GROWTH)
 
 
 
WRITTEN BY: OXFORD BUSINESS PUBLISHING
 
 
 
 
 
ABOUT THIS BOOK
 
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
 
 
 
 
 
CONTENT:
 
The Entrepreneur's Challenge: Building A Sustainable Business
 
Validated Learning: The True Measure Of Progress
 
The Build-Measure-Learn Feedback Loop
 
Minimum Viable Product (Mvp): Your First Growth Experiment
 
Innovation Accounting: Metrics For Accountability
 
The Sticky Engine Of Growth: Retention Is King
 
The Viral Engine Of Growth: Spreading Like An Epidemic
 
The Paid Engine Of Growth: Fueling Expansion With Capital
 
Pivot Or Persevere: Deciding The Future Of Your Engine
 
Types Of Pivots: Rerouting Your Growth Path
 
Small Batches And Continuous Deployment: Accelerating The Loop
 
The Adaptive Organization: Building For Continuous Learning
 
Product/Market Fit: When Your Engine Catches Fire
 
Managing A Portfolio Of Innovation: Sustaining Long-Term Growth
 
The Future Of Growth: Waste Not, Innovate Always
Disponible depuis: 27/08/2025.
Longueur d'impression: 44 pages.

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