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  The History Trees

  Colin Salter

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  The ultimate photographic collection of the most historic trees on the planet. 
  Uncover remarkable trees from around the world, many of which have borne witness to key moments in history or reached a scale and age that have allowed them to become a part of history themselves. 
  “[A] rich history … it contains some of the most extraordinary tales of trees through time” — The Sunday Post 
  First meet 'Methuselah’, a bristlecone pine in the White Mountains of New Hampshire, believed to be 4,900 years old. Learn about trees which have inspired great events, such as the Isaac Newton apple tree in Lincolnshire, where the famous scientist observed an apple falling from a tree (which still stands in the family garden). Other flora has withstood historic events such as in Japan, where the Hibaku jumoku still grows as a survivor tree from the Hiroshima bombing and the 9/11 Survivor Tree in New York City. 
  Many trees continue to inspire our world today including the long avenue of beech trees in Northern Ireland known as the Dark Hedges which Game of Thrones fans will instantly recognise as the road to Kings Landing, the Robin Hood’s oak in the Sherwood Forest or the J. R. R. Tolkien trees in Avebury, which inspired the Ents in The Lord of the Rings. 
  Rest a while beside the oldest trunks and witness the enthralling stories nestled within the branches of these gentle giants. 
  For fans of Monica Gagliano (Memory and Learning in Plants), Gene Stone (Animalkind), Scott Christianson (Fatal Airs), Valentina D'Efilippo (The Brain), and Simon Sebag Montefiore (Stalin).

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  Digital Marketing for Business 2023

  Thomas Clarke

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  The future of business growth is digital. Are you prepared?Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever, digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces.In Digital Marketing for Business 2023, the author distills a decade’s worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.This book equips readers with the skills and strategies they need to reach customers and grow their businesses. Whether you are a freelancer selling your services to businesses, an entrepreneur who needs more customers, a student who needs to get up to speed fast, or an online creator, artist, or influencer you will find value in these pages.It doesn’t matter if you have never run a Facebook Ad before or are a successful entrepreneur who just can’t make your digital marketing efforts click, anyone can become a savvy digital marketer by using the tools and tactics presented in this audiobook!Digital Marketing for Business 2023 Explains:- How to use digital marketing channels to connect with more people and win more customers- How to nail down exactly who your customer is and how to create a marketing strategy that reaches those people where they spend time online- How to boost your search rankings and get your business seen by the millions of people using search engines every day- How to use social media marketing to increase engagement and round out an effective marketing strategy.You Will Learn:- How Timeless Marketing Basics Can Be Repurposed for Digital Spaces- Exactly How Digital Marketing Tools Work and How to Use Them- How to Organize and Implement Campaigns that Reach and Convert at Scale- How to Structure Your Digital Marketing Strategy Using Social, Email, Advertising, SEO, and More!

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  Stories That F*cking Matter -...

  Garrett McClure, Steven LeVine

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  A well-crafted story has the power to literally mold reality, win over hearts and change minds! 
  But what makes up a great, expertly constructed story? What’s the difference between a good story and really f*cking great story? 
  In this book, PR and media industry experts Steven Le Vine and Garrett McClure share their secret formula and winning playbooks from over two decades of proven success in earned, owned and paid media. 
  This book reveals proven and effective PR & Media strategies, insider tips and growth hacks to tell a story that f*cking matters in order to cut through the noise of today’s fragmented media landscape and get seen and heard. 
  Get an insider’s behind-the-scenes look into the world of PR, delivering proven methods and strategies along the way for entrepreneurs and experts (such as speakers, authors, coaches, solopreneurs) to take media outreach into their own hands, tell a f'n good story, make headlines, and succeed at growing their brands and businesses. 
  Inside:The 3 pillars of the Stories That F*cking Matter™ model of epic storytellingHow business stars Steve Jobs, Richard Branson, Bruce Springsteen, Sheryl Sandberg and Tony Robbins used the STFM™ modelWhy you should not be afraid to show your vulnerability — find out how to do it the right wayHow to quickly grab your slice of the audience’s attention in today’s ‘attention economy”The insider tip of “Trendjacking” to capitalize on trending topics to increase the media exposureThe step-by-step process to turn reporters, producers and other journalists into your partners to get covered by the media and grow your businessAdvanced storytelling and media growth hacks to quickly earn the exposure, credibility and trust you need and deserve 
  Learn to create a lasting impression through the tried-and-true technique of expert storytelling that gets media attention today.

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  Proof of Stake - The Making of...

  Vitalik Buterin, Nathan Schneider

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  After Ethereum creator Vitalik Buterin dropped out of college and launched Bitcoin Magazine, he wrote the Ethereum white paper, which proposed an open source protocol that would take what Bitcoin did for money and do it for everything else: contracts, social networks, and sharing economies. Now, less than a decade later, his idea is valued at about half a trillion dollars, and it is the foundation for the weird new world of NFT artworks, virtual real estate, and decentralized autonomous organizations. 
   
   
   
  This book is a collection of essays including "On Free Speech," which creates a whole new standard for free speech and how to protect it;  "Prediction Markets: Tales from the Election," in which Buterin bets on the Trump-Biden election before and after it was decided, and how the prediction markets help explain the political situation today where so many believe Trump won; and the last essay in the book, "Crypto Cities," where Buterin observes the beginnings already in motion of a future where cities governed through blockchain better serve the public good than governing political institutions do today. 
   
   
    
  Understanding and engaging with Buterin's ideas will be of growing importance as the consequences of his invention continue to unfold and inspire debate worldwide.

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  Cyber Warfare in 2022+ - Attack...

  Michael A Goedeker MSc.

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  It’s 2022. Do you know if your online information is safe?According to a study by the University of Maryland, hackers attack internet-connected computers every 39 seconds.The same technology that’s made information sharing easier has put our privacy at risk more than ever.But it doesn’t stop there.International warfare is now waged on the digital stage, changing how countries influence global conflicts' outcomes.We live in an era of computers, data, and digital connections.Suppose you’ve ever wanted to learn how internet criminals breakthrough company defenses. In that case, you can find it here how hackers spy on personal computers or cyber espionage agents could influence national voting results.Inside Cyberwarfare in 2022, you’ll learn:    How cyberwarfare impacts you on a national and individual level.    The history and evolution of cybercrime and digital espionage.    Common cybercrime techniques and how they work.    Solutions for protecting your data and personal information.And many other secrets that cybercriminals don’t want you to know!You don’t have to be caught unawares. Whether you are the CEO of a Fortune 500 company or a brand new private cryptocurrency investor, the content in this book will give you a better understanding of the current threats and solutions from the world of cyber warfare.Order this book now to learn about the threats to your data security and what you can do about them.

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  Follow the Flock - How Sheep...

  Sally Coulthard

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  An addictively free-ranging survey of the massive impact that the humble and loveable sheep have had on human history.From the plains of ancient Mesopotamia to the rolling hills of medieval England to the vast sheep farms of modern-day Australia, the domesticated ungulates of the genus Ovis—sheep—have been central to the human story.Starting with our Neolithic ancestors' first forays into sheep-rearing nearly 10,000 years ago, these remarkable animals have fed us, clothed us, changed our diet and languages, helped us to win wars, decorated our homes, and financed the conquest of large swathes of the earth. Enormous fortunes and new, society-changing industries have been made from the fleeces of sheep, and cities shaped by shepherds' markets and meat trading.Sally Coulthard weaves the rich and fascinating story of sheep into a vivid and colorful tapestry, thickly threaded with engaging anecdotes and remarkable ovine facts, whose multiple strands reflect the deep penetration of these woolly animals into every aspect of human society and culture.

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