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  The Squiggly Career by Helen...

  American Classics

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  "The Squiggly Career" by Helen Tupper and Sarah Ellis redefines career progression for the modern workforce. This audiobook summary distills their insights into a practical guide, focusing on adapting to a non-linear career path. It emphasizes leveraging strengths, aligning work with personal values, and the importance of continuous learning​​​​. 
  Key takeaways include building confidence, nurturing networks through mutual support, and exploring diverse career possibilities. The book highlights crucial skills for today's job market: curiosity, feedback, and resilience, encouraging personal reflection to identify enjoyable tasks and career directions​​​​. 
  Designed for anyone seeking to navigate the evolving job landscape, this summary equips listeners with strategies for a fulfilling career. It's a concise tool for job-hoppers, recent graduates, and those pondering their next steps, offering guidance to carve out a unique and rewarding professional journey​​. 
  Listen to master the art of navigating modern career challenges with agility and purpose, preparing for a fulfilling and squiggly career path.

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  Product Management in Practice -...

  Matt LeMay

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  Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.
  
  In this book, author Matt LeMay focuses on the CORE connective skills-- communication, organization, research, execution--that can build a successful product management practice across industries, organizations, teams, and toolsets.
  
  For current and aspiring product managers, this book explores:
  On-the-ground tactics for facilitating collaboration and communication
  How to talk to users and work with executives
  The importance of setting clear and actionable goals
  Using roadmaps to connect and align your team
  A values-first approach to implementing Agile practices
  Common behavioral traps that turn good product managers bad

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  Speaking Up - Surviving...

  Frederick Gilbert

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  If you are in middle management, to get anything done you must present your ideas to decision makers, and those presentations can be brutal. The stakes are high—one presentation can make or break a career—but the rules are utterly unclear. Tactics and techniques that work well with peers, subordinates, and immediate supervisors can actually work against you when presenting up the chain. Speaking Up is an indispensable resource for anyone who needs to know how to present to those at the highest levels. Psychologist and coach Frederick Gilbert offers revelatory insights into the minds of the men and women at the top—information that is crucial to understanding what they're looking for from presenters. Based on ten years of research and hundreds of interviews, Speaking Up features extensive comments from executives explaining exactly what they want and don't want in a presentation and includes nine chapters containing QR codes for free videos on the chapter topics. This is a must-read book for surviving high-stakes meetings.

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  Kick Start Your Success - Four...

  Romanus Wolter

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  Let "The Kick Start Guy", who inspires 2.4 million entrepreneurs monthly, introduce you to a profound four-step process for achieving important goals in your life and work. Gain the discipline, skill, and mastery it takes to pursue your purpose in life. This practical, life-affirming guide gives you the tools and techniques you need to create conversations that inspire others to help you succeed.Master the four steps to success:Gain confidence by defining your goalsObtain focus and convert your goals into wordsFind your voice and start powerful conversations that catapult you forwardTriumph by becoming "inter-ask-ive" and achieve your dreamsPacked with easily accessible wisdom and actionable steps, Kick Start Your Success helps you pinpoint what you want, and then shows you how to go out and get it.A Gildan Audio production.

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  Natural Creativity for...

  Margaret Wheatley, Myron...

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  The usual approach to work life in an organization does not allow much room for play, risk or individuality. But principles in the natural world suggest a more creative, effective approach. "Everywhere you look in life," says Wheatley, "what you see is enormous creativity, diversity and experimentation."

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  Building Better Brands -...

  Elton Mayfield

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  Ever wish you could renovate your marketing strategy? Now you can. 
   
  In the construction industry, reputation is everything. Whether you’re a distributor, manufacturer, builder, or installer, you want the pride of building something that will last and make a difference. While you may be an expert in your craft, marketing your business may feel like trying to drive a nail with a tape measurer—it just doesn’t work. 
   
  In Building Better Brands, Elton Mayfield provides you with the tools and raw materials to plan and build a business marketing plan. Hailing from a construction background and with over twenty years of experience helping businesses build their brands as the President and Co-Founder of ER Marketing, he understands the challenges of marketing within the construction industry. 
   
  With his firsthand experience in B2B marketing, Mayfield confronts the marketing challenges unique to the building and materials industry. In these pages, he lays out a simple framework with can allow any leader to rejuvenate their B2B marketing strategy: 
   
  • Survey: What do people say about you? What do you want them to say about you? 
  • Blueprint: What do you need to have in place to deliver the brand you want? 
  • Build: How do you deliver the brand you promised and keep it up to code? 
   
  With simple, down-to-earth concepts, he cuts through the noise to show how you Survey your business, draft a Blueprint, and then Build your brand through curb appeal and delivering on customer expectations. With topics covering how to handle negative reviews, crafting a strong mission statement, leveraging social media, and optimizing your web presence, this tactical manual for B2B marketing and operations strategy provides you with a foundation of tried-and-true methods. With each of these concepts, he lays out practical examples and action steps so you can build a brand to be proud of.

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