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  Error Traps - How...

  Elmar Lutter

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  Flying is one of the safest modes of transportation, but should we and can we make it even safer? Elmar Lutter, President & CEO at Lufthansa Technik Philippines, believes unequivocally that we should. But how, in a field mired with technical and design complexities, reliance on human judgement, impossible timing constraints, and how-to-manuals that go on for miles, do we?In Error Traps: How High-Performing Teams Learn to Avoid Mistakes in Aircraft Maintenance, Lutter challenges us to focus on our sphere of influence to avoid mishaps. In doing so, we can practice certain behaviors and attitudes that can:• Intercept chains of events that have the potential to cause damage.• Avoid predictable errors to reduce the exposure to becoming collateral damage in mishaps initiated outside of our sphere of control.Through a journey of compelling aviation experiences, Lutter offers four tools that every individual in aircraft MRO can and should employ to ensure they have done their very best to keep their team on the ground and the pilots and passengers in the air as safe as possible.Using real-world examples to connect the dots between 1. Competence: Master the basics 2. Awareness: Be in the moment, know what is coming 3. Compliance: Respect the defenses: read and follow the guidance, and 4. Teamwork: Look after one another,Lutter shares important insights and life lessons drawn from more than twenty years of collective knowledge and experience in an often unforgiving field.

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  Extreme Weight Loss Hypnosis -...

  Hypnotherapy Academy

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  Learn How to Lose Weight Fast, Without Exercise, Even If You've Failed at Every Other Diet in Your Life 
  Are you struggling with unhealthy cravings that prevent you from losing weight? 
  Are you frustrated because the diets and exercises you tried didn't work? 
  Search no more!!  
  Hypnosis is a practice used to change people's undesired thoughts or behaviors. In this case, it can change your mindset and your habits toward food. 
  By taking you to a deep state of relaxation, hypnosis can trick your brain into adopting healthier eating habits. It will stop you from overeating unhealthful foods. You will improve your physical and mental health with exercises and expert tips from this audiobook. By losing weight and changing bad habits, you will feel more energised and you'll boost your self-esteem. 
  In "Extreme Weight Loss Hypnosis," you'll discover:Introduction to hypnosis: Learn how extreme weight loss hypnosis works and how to hypnotize yourself.Step-by-step guide on using hypnosis: Learn how to lose weight through hypnosis and its benefits on your life.How to motivate yourself: Learn how positive affirmations and binaural beats affect your weight loss.Transform your mindset: Change how you think about overcoming addiction or tackling emotional eating. 
  And much more! 
  "Extreme Weight Loss Hypnosis" is a guide on transforming your life, making it happier, healthier, and more fulfilling with self-hypnosis. No matter your weight or age, you can ditch your harmful desires and start living healthier today. 
  Are you ready to take this transformational journey? 
  Scroll up, Get the Audiobook and Start Losing Weight Easily!

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  Tennis Science - How Player and...

  Bruce Elliott, Machar Reid,...

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  If you have watched a Grand Slam tennis tournament in the past decade, you are probably aware that the game is dominated by just a few international powerhouses. At the conclusion of each tournament, it is likely that you will see Serena Williams atop the women’s podium and a member of the Big Four—Roger Federer, Rafael Nadal, Novak Djokovic, and Andy Murray—hoisting the trophy for the men. And while there is not a lot of variety in the outcome of these matches, the game of tennis itself has changed drastically over the decades, as developments in technology and conditioning regimens, among other factors, have altered the style of play. Underpinning many of these developments is science, and this book explains the scientific wonders that take the ball from racket to racket and back again.             Each chapter explores a different facet of the game—learning, technique, game analysis, the mental edge, physical development, nutrition for performance and recovery, staying healthy, and equipment—and is organized around a series of questions. How do we learn the ins and outs of hitting the ball in and not out? What are the main technological developments and software programs that can be used to assist in performance and notational analysis in tennis? What role does sports psychology play in developing a tennis player? What is the role of fluid replacement for the recreational, junior, and professional player? What rule changes have been made with respect to the racket, ball, and ball-court interaction to maintain the integrity of the game in the face of technological change? Each question is examined with the aid of explanatory diagrams and illustrations, and the book can be used to search for particular topics, or read straight through for a comprehensive overview of how player and equipment work together.           Whether you prefer the grass courts of Wimbledon, the clay courts of the French Open, or the hard courts of the US and Australian Opens, Tennis Science is a must-have for anyone interested in the science behind a winning game.

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  Digital Marketing in an AI World...

  Frederick Vallaeys

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  Artificial intelligence is radically altering the digital marketing landscape. But if you’re a PPC professional, there’s no need to panic; the sky isn’t falling. Former Google AdWords evangelist Frederick Vallaeys understands what’s coming next, and with his expert guidance you’ll not only survive, but you’ll also thrive in tomorrow’s AI world.In this invaluable volume, you’ll learn:· What AI and other digital marketing technology can and cannot do· How agency owners can reposition their business in the current environment· New skillsets to develop or look for in potential new hires· Four essential roles digital marketing professionals will continue to play in the future· And moreData isn’t everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Read Digital Marketing in an Artificial Intelligence World, and in no time at all you’ll be leveraging AI, not competing with it.

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  How to Save the World For Free

  Natalie Fee

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  Are you worried about the effects of climate change on our environment? Want to help but don't know where to start? Environmental activist Natalie Fee's new handbook to green living will help you to make small lifestyle changes which will make a big difference to our planet.We know that a better world is possible. One where we all get to breathe clean air, marvel at the abundance of wildlife and enjoy life without worrying if it's about to self–destruct. But how do we get there? And can it really be . . . easy? And fun? And free?How to Save the World for Free will galvanize you to think and live differently, covering all key areas of our lives, from food and travel to politics and sex. You will feel better, live better and ultimately breathe better in the knowledge that every small change contributes towards saving our world.Unlike other guides to green living, How to Save the World For Free also addresses the big barriers to change, including broken political systems, capitalism, and consumerism—and gives us practical and engaging ways to disrupt them.Whether you are already taking actions to lessen your footprint or just getting started, this book has ideas to help everyone further their impact.

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  The Cloud Collector's Handbook

  Gavin Pretor-Pinney

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  Keep your head in the clouds with this whimsical guide to the wonders of the sky from an award-winning science writer. 
   
  In The Cloud Collector’s Handbook, cloud expert Gavin Pretor-Pinney catalogs a variety of clouds and gives readers points for spotting them and recording their finds. This fun and fact-filled book features gorgeous full-color photographs that showcase various types of clouds, from fluffy cumulus to the super rare horseshoe vortex to the wispy noctilucent clouds that hang at the fringes of space. 
   
  Sure to be a hit with both aspiring and seasoned cloud gazers, this clever handbook comes from the bestselling author, BBC presenter, and founder of the Cloud Appreciation Society.

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