Weitere Bücher, die Sie mögen werden

• 

  Digital Marketing for Business 2023

  Thomas Clarke

  • 0
  • 0
  • 0

  The future of business growth is digital. Are you prepared?Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever, digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces.In Digital Marketing for Business 2023, the author distills a decade’s worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.This book equips readers with the skills and strategies they need to reach customers and grow their businesses. Whether you are a freelancer selling your services to businesses, an entrepreneur who needs more customers, a student who needs to get up to speed fast, or an online creator, artist, or influencer you will find value in these pages.It doesn’t matter if you have never run a Facebook Ad before or are a successful entrepreneur who just can’t make your digital marketing efforts click, anyone can become a savvy digital marketer by using the tools and tactics presented in this audiobook!Digital Marketing for Business 2023 Explains:- How to use digital marketing channels to connect with more people and win more customers- How to nail down exactly who your customer is and how to create a marketing strategy that reaches those people where they spend time online- How to boost your search rankings and get your business seen by the millions of people using search engines every day- How to use social media marketing to increase engagement and round out an effective marketing strategy.You Will Learn:- How Timeless Marketing Basics Can Be Repurposed for Digital Spaces- Exactly How Digital Marketing Tools Work and How to Use Them- How to Organize and Implement Campaigns that Reach and Convert at Scale- How to Structure Your Digital Marketing Strategy Using Social, Email, Advertising, SEO, and More!

  Zum Buch

• 

  Confronting Climate Gridlock -...

  Daniel S. Cohan

  • 0
  • 0
  • 0

  An atmospheric scientist explains why global climate change mitigation and energy decarbonization demand American diplomacy, technology, and policy 
   
   
    
  Professor of environmental engineering Daniel Cohan argues that escaping the gravest perils of climate change will first require American diplomacy, technological innovation, and policy to catalyze decarbonization globally. Combining his own expertise along with insights from more than a hundred interviews with diplomats, scholars, and clean-technology pioneers, Cohan identifies flaws in previous efforts to combat climate change. He highlights opportunities for more successful strategies, including international "climate clubs" and accelerated development of clean energy technologies. Grounded in history and emerging scholarship, this book offers a forward-looking vision of solutions to confronting climate gridlock and a clear-eyed recognition of the challenges to enacting them.

  Zum Buch

• 

  Running After Paradise - Hope...

  Colleen M. Scanlan Lyons

  • 0
  • 0
  • 0

  Brazil’s Atlantic Forest is a paradise to many. In Southern Bahia, surfers, billionaires, travelers, and hippies mingle with environmentalists, family farmers, quilombolas (descendants of formerly enslaved people), and nativos, or “locals.” Each of these groups has connections to the unique environment, culture, and character of this region as their home, their source of a livelihood, or perhaps their vacation escape. And while these connections sometimes converge, at other times they clash. 
  The pressures on this tropical forest are palpable, and people’s responses to these pressures are also varied. What was once the state’s economic mainstay, cacao production, is only now beginning to make a comeback after a disease decimated the crops of large and small farmers alike. Tourism, another economic hope, is susceptible to economic crises and pandemics. And the threat of a massive state-led infrastructure project involving mining, a railroad, and an international port has loomed over the region for well over a decade. 
  Southern Bahia is at a crossroads: develop a sustainable, forest-based economy or risk losing the identity and soul of this place forevermore. Through the lives of environmentalists, farmers, quilombolas, and nativos—people who are in and of this place—this book brings the people alive who are grappling with this dilemma. 
  Anthropologist Colleen M. Scanlan Lyons brings the eye of a storyteller to present this complex struggle, weaving in her own challenges of balancing family and fieldwork alongside the stories of the people who live in this dynamic region. Intertwined tales, friendships, and hope emerge as people both struggle to sustain their lives in a biodiversity hotspot and strive to create their paradise. 
  For those interested, this book is also available in e-book and physical print formats, which contain the table of contents, maps, acknowledgements, pictures of the people and stories featured, footnotes, references, and an index.

  Zum Buch

• 

  Wild Cities: Discovering New...

  Chris Fitch

  • 0
  • 0
  • 0

  'Mind-shifting, heart-lifting' ISABELLA TREE 
  'Inspiring and essential' ALASTAIR HUMPHREYS 
  'As entertaining as it is enlightening' INDEPENDENT, ★★★★★ 
  Nature isn’t a luxury, it’s a necessity. But today the majority of the world’s population lives in some form of urban environment. And by 2050, two-thirds of humanity will live in towns and cities. 
  Studies have shown that a daily walk in the woods can improve our health and happiness, that those who can observe a natural scene through a hospital window will recover faster. The sound of birds, the smell of tree oils, the presence of free-flowing water – these are all vital to our wellbeing. So as the human footprint of brick, concrete and metal expands, how do we protect our connection to the natural world? 
  In Wild Cities, Chris Fitch leads us around the world in search of answers, visiting pioneering cities and meeting the people working at the forefront of this issue. From the tiny urban forests in Tokyo and the star-rich skies of Flagstaff, to the meandering river of Munich and lions prowling through gardens in Nairobi, this is a globe-spanning look at how to bring nature into the places we live – and how to create the wild cities of the future. 
  In Wild Cities, Chris Fitch takes us on a journey through the latest advancements in architecture and planning, focusing on the integration of natural habitats into our urban landscapes. This non-fiction book is a must-read for those with an interest in ecotourism and community gardening, offering a unique perspective on how we can use land to create ecosystems within our cities. 
  For fans of Travis Elborough (The Writer's Journey), Alastair Bonnett (Off the Map), Edward Brooke-Hitching (The Devil's Atlas), Ian Mortimer (Medieval Horizons), and Merlin Sheldrake (Entangled Life). 
  HarperCollins 2025

  Zum Buch

• 

  A Relational Response to Climate...

  Calum Samuelson

  • 0
  • 0
  • 0

  About Relationships and Climate ChangeThe challenge of climate change is one of the defining issues the world is facing at the start of the 2020s. It has mobilised a whole new generation of social activists, some of whom are going to extreme lengths to confront the public and especially political leaders with the threat that climate change makes to their future and the planet as a whole.Arguments about the causes of climate change are usually underpinned by the assumption that more human beings living on the planet are inevitably bad for the environment and climate. However, a careful biblical reflection on these issues yields a more nuanced and hopeful view, and this report seeks to stimulate fresh conversations about how best to respond to Climate Change now and in the future.

  Zum Buch

• 

  Guarding Against Online Identity...

  Tim Trott

  • 0
  • 0
  • 0

  The internet can be a fearful and frightening place, especially when we hear about things like online identity theft. As scary as they may seem, there are some simple steps that anyone can take to protect ourselves from those dangers. 
  This audiobook will explain what those threats are, and what you can use to guard against being a victim. It’s all broken down in simple terms you can understand. Once you have a basic understanding of how the pieces fit together, you can then protect yourself from danger. 
  We will define the terms, like Phishing and Pharming, explain what identity theft is, and what to do to avoid and defend against it. 

  Zum Buch