Other books that might interest you

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  Getting to Neutral - How to...

  Trevor Moawad, Andy Staples

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  Read by Seattle Seahawk’s quarterback Russell Wilson, Trevor Moawad’s long-time friend and business partner, with a foreword written and read by Ciara. 
  In this breakthrough book, the author of Wall Street Journal bestseller It Takes What It Takes provides life-changing, step-by-step guidance on how to successfully navigate adversity and defeat negativity by downshifting to neutral thinking.  
  It’s easy to be positive when everything is coming up roses. But what happens when life goes sideways? Many of us lapse into a self-defeating negative spiral that makes it hard to accomplish anything. Getting to Neutral is a step-by-step guide that shows readers how to use mental conditioning coach Trevor Moawad’s innovative motivational system to defeat negativity and thrive. 
  Neutral thinking is a judgment-free, process-oriented approach that helps us coolly assess situations in high-pressure moments. Moawad walks readers through how to downshift to neutral no matter how dire the situation. He shows us how to behave our way to success, how to determine and practice our values in a neutral framework, and how to surround ourselves with a team that helps us to stay neutral.  
  Filled with raw, inspiring stories of how Trevor navigated health challenges with neutral thinking as well as insights drawn from some of the world’s best athletes, coaches, and leaders, Getting to Neutral will help readers learn to handle even the most complex and turbulent situations with calm, clarity, and resolve.

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  The Hot Sauce Principle - How to...

  Brandon M. Smith

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  We are in the middle of an urgency epidemic. People find themselves overwhelmed and at a loss as to how to proceed in an environment that cuts them no slack, provides no respite, and is ever pushing them on. The sensation is akin to the one where it feels like hot sauce is on everything. 
  The purpose of this book is to guide you through the urgency epidemic and put you back in charge. Like a great chef, you’ll learn the nuances of adding just the right amount of sauce to bring out the deep flavor and potential of yourself, your team, and your family, creating a menu of balance and perfect spice so that you are in charge of urgency and it no longer consumes your world.

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  Value Economics

  Sam LaCrosse

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  The self-help industry is a fraud. You are not exceptional. You can’t have it all. The money won’t follow just because you do what you love. Anyone who tells you something different is lying.Too many people are helpless today because they don’t know why they need help. They flock to self-help gurus because they don’t know any better. Sam LaCrosse’s approach to living a rich and fulfilling life does not involve cookie-cutter slogans or self-esteem dogma. The path to a good life lies in discovering and honoring your own core values.In Value Economics: The Study of Identity, Sam cuts through all the BS and shows you the way forward with kick-ass lessons from personal anecdotes, popular culture, history, current events, and sound economic theory. Forget self-help. Ignore the feel-good experts. This book will lead you to true self-discovery.

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  Stop Ask Explore - Learn to...

  Joan P. Ball

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  Master 'what now?' moments and use life's inevitable interruptions and disruptions as an opportunity to reflect, reorient and grow in your professional life and beyond.  
  Interruptions and disruptions are a threshold to uncharted territory. You can learn to navigate uncertain transitions - and to flourish in times of unrelenting change.  
   
  This book offers readers a practical framework for navigating life's inevitable turning points, thresholds and transitions - at work, at home and in between. Drawing upon more than a decade of research and work with established and emerging leaders across the globe, leadership consultant, Joan P. Ball invites you to reimagine your relationship with uncertainty and recognize the creative potential that exists in the messy middle between life's inevitable What Now? Moments and what comes next.  
   
  Stop, Ask, Explore is a lively and eye-opening book that will allow you to more effectively engage interruptions and disruptions and develop the experimental mindset needed to flourish in an era of unrelenting and exponential change. Discover the power of curiosity, wayfinding, and discernment to make sense of uncharted territory and learn to thrive in times of uncertainty.

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  Opportunity Leadership - Stop...

  Roger Parrott

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  Don't create change. Capture it.Get ready to forget everything you know about "working your plan." In this counterintuitive book, innovative university president Roger Parrott turns leadership on its head and shows you how unexpected opportunities--the ones you may be missing--are the key to your success.With an Opportunity Leadership mindset, you'll see God-directed results like never before. In plain language, Dr. Parrott guides you in developing six traits to focus your leadership outlook on untapped opportunities. Not only that, he provides a step-by-step plan for you to create six organization-wide tendencies that enable your team to respond to opportunities with expediency, adeptness, and energy.

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  Outmarket the Competition -...

  Nick Doyle

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  The ultimate marketing strategy to help SMB companies break sales plateaus and beat the competition.
  
  Sooner or later, every SMB (small and medium-sized business) hits a sales plateau or runs into significant competition. Even after tapping into all the mainstream channels and executing the best practices, these SMBs can’t increase sales—their channels and budgets are maxed out. To meet today’s challenges, SMB chief executives and senior marketers need to recalculate their budgets, rethink their strategies, and revolutionize their internal systems. 
       In his book, marketing expert Nick Doyle offers what he calls the "Five-Tactic Marketing Framework,” which unifies brand marketing, performance marketing, integrated campaigns, AI technologies, and lifetime value analytics. Doyle demonstrates that these tools are effective when deployed in isolation but really excel when deployed simultaneously. 
       You will learn to
  • recalculate marketing budgets to reflect the realities of customer lifetime value;
  • select channels and maximize efficiencies for integrated performance marketing campaigns;
  • deploy AI and machine learning tools to enhance efficiency, performance, and insights;
  • beat the competition and grow market share! 
       If deployed well, with the right strategy, these tactics can mark a watershed moment in the growth of an SMB company—one of expanded reach, optimized spending, and maximized profits.

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