Driving Loyalty - Turning Every Customer and Employee Into a Raving Fan for Your Brand
Kirk Kazanjian
Narrateur Jonathan Yen
Maison d'édition: Recorded Books
Synopsis
Best-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings -- the parent company of Enterprise, Alamo, and National rental car companies -- to discover how attention to stakeholder relationships can be a key factor in success.
Durée: environ 9 heures (08:43:28) Date de publication: 31/05/2013; Unabridged; Copyright Year: 2013. Copyright Statment: —