Otros libros que te pueden interesar

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  Mastering Bed and Breakfast...

  Gerry MacPherson

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  If you are dreaming of opening a bed and breakfast, or already running one and trying to make it work more smoothly, this audiobook is for you. 
  Mastering Bed and Breakfast Management is a practical, encouraging guide for aspiring and current B&B owners who want honest advice, real-world guidance, and a clearer path forward. 
  Running a B&B can be rewarding, but it also comes with constant decisions, daily pressures, financial responsibilities, guest expectations, and plenty of moving parts behind the scenes. This audiobook helps you understand both the dream and the reality, so you can build a business that feels welcoming, well run, and sustainable. 
  Inside, you will learn how to plan and start your B&B with stronger foundations, create a guest experience that leads to better reviews and repeat stays, manage pricing, budgeting, cash flow, and profit more confidently, improve daily operations, and market your property more effectively. 
  Warm, down-to-earth, and easy to follow, this is not a book full of fluff or vague theory. It is a useful guide you can return to whenever you need practical support, fresh clarity, or a little encouragement on the journey. 
  Whether you are just getting started or looking to strengthen an existing property, this audiobook will help you take the next step with more confidence.

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  The Swipe-Right Customer...

  Sanna Eskelinen, Belinda Gerdt

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  The global COVID-19 pandemic forced everybody to rethink how they operate and the role that digital plays in business and in our lives. While digital may have been top of mind for many businesses, the pandemic made it essential, not just to interact and sell products and services, but as a way to meet the critical needs of your business. 
  More than ever, people are looking for experiences, not products. And not just any experiences—but real ones that turn transactions into engagement and materialism into experimentalism. The pandemic has changed our view of the world, shifted us away from consumerism, and made us appreciate the basic human needs of finding balance and focus. In this new era, customer experience is not just a digital experience, but a perfect combination of real life and digital interaction. It could be a meditative museum experience combining art with augmented reality, or an entertaining shopping experience at a mall with omnichannel support in a virtual fitting room. 
  The Swipe-Right Customer Experience shows how the best companies have transformed the customer experience beyond offering a technology add-on and built or rebuilt their infrastructure, processes, talent and culture around the customer experience. You will learn:How the world has changed since the global pandemic, the role of digitization, and why customer experience means everything.The secret to how top-performing companies in five different industries have rebuilt themselves around the experience they offer to customers.The internal components of organizations that must be transformed: culture, skills, processes and workflow, brand, and measuring.The new technology trends that are driving next-level customer experience.

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  Think Big Start Small Move Fast...

  Gianrico Farrugia, Barbara...

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  The Only Innovation Guide You Will Ever Need--from the Award-Winning Minds at Mayo Clinic 
   
   
  A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly--or as famously--as the legendary Mayo Clinic. 
   
   
  Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that’s made Mayo Clinic one of the most respected and successful organizations in the world. This essential must-have guide shows you how to: 
   
   Inspire and ignite trailblazing innovation in your workplace 
   
  Design a new business model that’s creative, collaborative, and sustainable 
   
  Apply the traditional scientific method to the latest innovations in "design thinking" 
   
  Build a customized toolkit of the best practices, project portfolios, and strategies 
   
  Increase your innovation capacity--and watch how quickly you succeed 
   
   
   
   
   
   
   
  These field-tested techniques grew out of the health care industry but are designed to work with any complex organization. Written by three Mayo Clinic Center for Innovation insiders--Dr. Nicholas LaRusso, Barbara Spurrier, and Dr. Gianrico Farrugia--the book offers a wealth of transformative ideas and strategies. 
   
   
  The concise, easy-to-implement methods can help jump-start your employees' creative potential, involve them in the collaborative process, and pave the way to the future of sustainable innovation. You get step-by-step advice on building leadership teams, accelerator platforms for speeding up results, and fascinating case studies of innovation in action from the files of the Mayo Clinic Center for Innovation. 
   
   
  In today's fast-moving world, it's innovation that drives success. This book gives you the keys. 
   
   
  ADVANCE PRAISE FOR THINK BIG, START SMALL, MOVE FAST: 
   
   
   "Truly great organizations do not just achieve great results; they are also relentless in the pursuit of continual improvement. This book offers both methods and motivation to leaders in any industry who understand that the pursuit of excellence is never-ending." -- Donald Berwick, M.D., MPP, President Emeritus and Senior Fellow, Institute for Healthcare Improvement 
   
   
  "Do you want your organization to deliver a shockingly better customer experience? Here is Mayo's method that transformed the patient experience by making innovation systemic, the human side of innovation." -- Scott Cook, Cofounder and Chairman of the Executive Committee, Intuit 
   
   
  "A powerful set of actionable, yet importantly nonprescriptive, principles for transformative change that will inspire and challenge all of us to reenvision a system that delivers health, not just care, for all our patients." -- Rebecca Onie, Cofounder and CEO, Health Leads 
   
   
  "This book should serve both as a how-to guide for medical professionals and an inspiration for other innovators all over the country." -- T. R. Reid, reporter and author of The Healing of America 
   
   
  "Powerful insight on how to deliver meaningful innovations time and again." -- Frans van Houten, CEO, Royal Philips 
   
   
  "Leaders who seek to accelerate new innovation competencies can benefit from this hands-on guide." -- Sarah Miller Caldicott, great grandniece of Thomas Edison, and CEO, Power Patterns of Innovation 
   
   
  "Read this book. . . . Copy its practices. It will save you years of misery and missteps as you build your own innovation revolution." -- Larry Keeley, Cofounder, Doblin Inc., and Director, Deloitte Consulting LLP

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  Return to Growth - How to Fix...

  Jon Moynihan

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  The acclaimed Return to Growth Volume One by Jon Moynihan – one of our finest economic thinkers – addressed the mystery of why growth has deserted western democracies like the UK and wrote a tough prescription to cure our economic ills.
  Continuing his vital examination in Volume Two, Moynihan looks at the causes of our stagnation, reminding readers of the three 'devils' that affect our ability to achieve growth – high government spending, excessive tax and regulation and too much bureaucratic interference and waste – and finding that the new UK government shows no sign of addressing them. He then isolates and delves into the three crucial 'angels' that support growth in the economy and that we urgently need to embrace – free markets, free trade and sound money. He concludes with a set of practical steps on how we can restructure our government and economy, so as to return it to the growth the UK has been so desperately lacking for the past several decades.
  In this powerful manifesto for economic change, Moynihan combines his extraordinary business acuity with a profound political overview, making an authoritative moral case for action, outlining the steps we can take both to reverse our decline and to avert impending economic disaster.

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  HOLD - The Suffering Economy of...

  Amas Tenumah

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  "LET ME TALK TO A HUMAN!" We’ve all shouted it. Whispered it. Thought it while rage-pressing zero. In HOLD: THE SUFFERING ECONOMY OF CUSTOMER SERVICE, Amas Tenumah delivers a searing indictment of how modern service was designed—not to help you, but to wear you down. This isn't a how-to. It's a how-dare-you.Tenumah draws from years inside the belly of the corporate beast, where service is measured in KPIs, customers are problems to be deflected, and automation is the holy grail—so long as it keeps complaints quiet and costs lower. He connects the dots between corporate incentives, AI illusions, and the slow erosion of human connection. You’ll learn: Why wait times are a feature, not a flawHow cost-cutting masquerades as “innovation”What companies really mean by “world-class service” And why the future of service depends on a revolt—led by us Blending real stories, biting wit, and an operator’s insider knowledge, HOLD is a rallying cry for anyone who’s tired of being treated like an afterthought—and ready to demand something better. Modern service is working. Just not for you.

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  The Fearless Advisor's Playbook...

  Matthew Feehan, Mark Holton

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  What if the future of your accounting firm has nothing to do with compliance? 
   
  In a world where automation, AI, and price pressure are rapidly commoditising traditional accounting services, the firms that thrive will be those that step forward-not those that stay comfortable. The Fearless Advisor's Playbook is your practical guide to making that leap. 
   
  Drawing on more than four decades of experience and real-world success, Mark Holton and Matt Feehan reveal a proven, step-by-step framework to transform your firm from a compliance-driven practice into a high-value advisory business. Through their Enabler™ seven-step process, they show you how to unlock deeper client relationships, generate new revenue streams, and position yourself as a true trusted advisor. 
   
  This hands-on roadmap has been built from thousands of client conversations, real case studies, and measurable results-including firms generating significant new income within their first year of advisory implementation. You'll discover how to: 
   
  Shift from reporting the past to shaping your clients' futures 
  Build a scalable, profitable advisory model 
  Ask better questions and uncover real client needs 
  Deliver insights that drive growth, value, and long-term loyalty 
  Overcome the fear, resistance, and inertia that hold most firms back 
  Becoming an advisor isn't just a strategic move-it's a mindset shift. It requires courage, commitment, and a willingness to step outside your comfort zone. But for those who dare, the rewards are transformative: more meaningful work, stronger client relationships, and a business that grows in both profit and purpose. 
   
  The question is no longer if the profession will change. It's whether you'll be ready when it does. Be fearless! Start building the firm of the future today. 
   
  www.m2academy.com.au

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