Outros livros que poderiam interessá-lo

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  Business Storytelling - A Guide...

  Erven Darcy

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  Business Storytelling: A Guide on How to Use the Power of Storytelling to Boost Your Business and Enhance Your Business ImpactIn today's fast-paced and highly competitive business world, it's becoming increasingly important for companies to stand out from the crowd. One way to do this is through effective branding, which helps businesses create a unique identity and connect with their target audience. But what makes a brand truly memorable? The answer is simple: storytelling. By using storytelling techniques to craft a compelling brand narrative, companies can build a strong emotional connection with their customers, differentiate themselves from their competitors, and ultimately, drive sales.In this audiobook, we'll explore the art of business storytelling and how it can be used to effectively brand your business. We'll discuss the key components of a great brand story, including the importance of authenticity, character development, and emotional resonance. We'll also provide practical tips and strategies for creating and sharing your own brand narrative across different platforms and formats.This audiobook will cover the following topics:- Understanding the Basics of Branding- Crafting Your Brand Narrative- Identifying Your Target Audience- Finding Your Voice- Creating a Character- Leveraging Emotion- The Power of Visuals- Building a Story Arc- Using Humor and Wit- The Importance of Authenticity- Storytelling Across Platforms- Measuring the Impact of Your Story- And many more!If you want to learn more, scroll up and click “add to cart” now!

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  Winning Quick Guide: Personal...

  Narrato Insights

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  Are you ready to transform your mindset and embrace a year full of optimism? With Winning Quick Guide: Personal Development in 365 Days – Optimism, you’ll embark on a journey to shift your thinking, stay positive, and discover the power of optimism in achieving personal success. Imagine starting each day with a purposeful exercise designed to help you maintain a hopeful mindset, overcome challenges, and find positivity even in difficult times. This guide provides 365 daily practices, encouraging you to grow, reflect, and cultivate a more optimistic approach to life. What if you could stay motivated and focused on the good in every situation? With practical, easy-to-implement exercises, this book helps you reframe negative thoughts, build confidence, and develop a lasting optimistic outlook that supports your goals and well-being. Take control of your personal development journey today! Get your copy of Winning Quick Guide: Personal Development in 365 Days – Optimism, and start each day with a fresh, hopeful mindset. Let’s create a life full of positivity, one day at a time.

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  Bitcoin Volume-Volatility...

  Bryan DeHart

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  This podcast analyzes the relationship between volume and volatility in Bitcoin's futures and spot markets, using high-frequency data. The authors find that unexpected trading volume in the spot markets is the main explanatory factor for systemic volatility, while futures volume on the CME has a limited or even stabilizing impact. Two methodologies are used to estimate volatility: one based on volume-weighted prices and the other on the CME Bitcoin Reference Rate methodology. The study concludes that Bitcoin's volatility is strongly associated with unexpected volumes in the spot markets and not with CME futures volumes. The results are considered robust across different data frequencies.

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  Simple Marketing for Smart...

  Billy Broas, Tiago Forte

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  When it comes to marketing, simple is better. 
  Unfortunately, marketing has become overly complicated. We are bombarded with marketing tools and tactics, gimmicks and fads, and countless social media channels. 
  It’s overwhelming. 
  As a smart person, you don’t want to become a professional marketer. You offer a valuable product or service and want to attract more customers. Marketing isn’t your area of expertise—your subject matter is. 
  Yet, you must do marketing—it’s essential to keep your business going. 
  The solution is a return to simplicity. 
  In Simple Marketing for Smart People, Billy Broas and Tiago Forte share their secret to cutting through the noise. Their approach is based on timeless principles, the human experience, and insights from the great copywriters of the past. 
  In this book, you will learn:A focusing question to guide all your future marketing efforts.Why, at its core, marketing is teaching.How to identify the beliefs your customers need to embrace your products and services. 
  With the strategies provided in this book, you will never have to feel overwhelmed, anxious, or disingenuous because of your sales efforts. Instead, you’ll educate your customers, see your sales grow, and build a business that sustains you and the lifestyle you dream of. 
  Unlock the power of simplicity and embrace the smart person’s approach to marketing.

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  Time Management Essentials - The...

  Anna Dearmon Kornick

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  Good time management skills have always been an important factor in professional success, but between ever-evolving collaboration apps and the more recent pandemic-related workplace shifts, the tools and even the principles behind them have changed. In Time Management Essentials, you'll get the comprehensive, up-to-date information you need to manage your time with a values-based approach. 
   
   
   
  With years of experience in crisis communication and a dedication to helping clients stop feeling overwhelmed so they can spend time on what matters most, time management coach Anna Dearmon Kornick provides a step-by-step roadmap to taking charge of your time. In Part I: The Essentials, she covers everything from task batching and time blocking to avoiding common productivity pitfalls. In Part II: The Essentials Applied, she delivers practical advice on understanding values, creating ideal work weeks, and establishing effective planning sessions. Finally, in Part III: Beyond the Essentials, you'll find practical tips to help you get organized, energized, focused, and recharged. Filled with assessments, tool kits, actionable advice, and more, you'll walk away from Time Management Essentials feeling fully prepared to put your skills into action right away.

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  The Digital Mindset - What It...

  Paul Leonardi, Tsedal Neeley

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  The pressure to "be digital" has never been greater. 
   
   
    
  The digital revolution is here. It's changing how work gets done, how industries are structured, and how people from all walks of life work, behave and relate to each other. To thrive in a world driven by data and powered by algorithms, we must learn to see, think, and act in new ways. We need to develop a digital mindset. 
   
   
   
  But what does that mean? Some fear it means that in the near future we will all need to become technologists who master the intricacies of coding, algorithms, AI, machine learning, robotics, and who knows what's next. 
   
    
   
  This book introduces three approaches—Collaboration, Computation, Change—that you need for a digital mindset, and the perspectives and actions within each approach that will enable you to develop digital skills you need. With the digital mindset, you can ask the right questions, make smart decisions and appreciate new possibilities for a digital future. Leaders who adopt these approaches will be able to develop their organization's talent to prepare their company for successful and continued digital transformation. 
   
   
    
  The surprising and welcome secret is that developing a digital mindset isn't as hard as we think. Most people can become digitally savvy if they follow the "30% rule," or the minimum threshold that gives us just enough digital literacy to understand and take advantage of the digital fabric woven into our world.

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