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  Music Business

  Introbooks Team

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  The music business is part of the entertainment industry, a segment Billion dollars worldwide, surpassing the automotive sector in sales, behind only the defense industry. Artists and small producers do not have specific knowledge and skills to undertake their own business or to manage their career. This study sought to address the main issues in the areas of the music industry, entrepreneurship, finance, and marketingWe seek to present the issues through a simple language, using concrete examples and making critical remarks. The production chain of music is based primarily on two products: the disc and the show. The decline in record sales has turned the show on the main source of income for artists today. Entrepreneurship today comes as a response to unemployment, both for a newly formed 22 years of age, as well as a recently fired 40 years. Undertake means doing a project. The first step is to prepare the business plan. You need to control costs, have a competitive profit margin and calculate the taxes involved in each operation to benefit from the business and longevity in the artistic career. No organization survives on the market without a positive final balance. Selling records the shows is a strategy to earn two products recipe with a unique opportunity. The internet is a means to promote and sell music. It is a way to circumvent the commercial radio and put the products available to the world at no cost with stock and commission. All of this is marketing. In the final part of the work, we present a business plan template for a music band. The information entered in the program reflect the reality of the Brazilian market. The business model is prepared by national laws that favor microenterprise and small business.

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  Monument Eternal

  Alice Coltrane, Ashley Kahn

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  The long-awaited reissue of Alice Coltrane’s original spiritual teachings and reflections, which provide powerful insight into her transcendent music, cherished by millions across the globe.  
  ALICE COLTRANE (1937–2007) was a composer, master of various musical instruments, improviser, spiritual leader, and wife of John Coltrane. Throughout her adult life, she worked within and combined a broad range of musical genres, including gospel, R&B, bebop, free jazz, Indian devotional song, and Western art music. She recorded more than twenty full-length albums for Impulse and Warner Bros. Her music speaks to her experiences as a child playing for church congregations in Detroit; the transcendent and mind-bending avant-garde improvisations she performed with her husband John Coltrane; and her religious pilgrimages to India.  
  When Monument Eternal was originally published in 1977, Alice Coltrane was living in Southern California and had recently become a swami, building and nurturing an alternative spiritual community. In these pages, she says that the book is “based upon the soul’s realizations in Absolute Consciousness and its spiritual relationships with the Supreme One.” Monument Eternal offers deep insight into Coltrane’s tremendous musical output and shines a light on her transformation from Alice McLeod, Detroit church organist and bebopper, to sage thought leader Swami Turiyasangitananda. It also reflects the extraordinary fluidity of American religious customs in the mid- and late-twentieth century.  
  Akashic’s long-awaited reissue of Monument Eternal includes a new foreword by Ashley Kahn.

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  Led Zeppelin's Led Zeppelin IV

  Erik Davies

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  In this wickedly entertaining and thoroughly informed homage to one of rock music's towering pinnacles, Erik Davis investigates the magic—black or otherwise—that surrounds this album. Carefully peeling the layers from each song, Davis reveals their dark and often mystical roots—and leaves the reader to decide whether [FOUR SYMBOLS] is some form of occult induction or just an inspired, brilliantly played rock album.Excerpt:Stripping Led Zeppelin's famous name off the fourth record was an almost petulant attempt to let their Great Work symbolically stand on its own two feet. But the wordless jacket also lent the album charisma. Fans hunted for hidden meanings, or, in failing to find them, sensed a strange reflection of their own mute refusal to communicate with the outside world. This helped to create one of the supreme paradoxes of rock history: an esoteric megahit, a blockbuster arcanum. Stripped of words and numbers, the album no longer referred to anything but itself: a concrete talisman that drew you into its world, into the frame. All the stopgap titles we throw at the thing are lame: Led Zeppelin IV, [Untitled], Runes, Zoso, Four Symbols.  In an almost Lovecraftian sense, the album was nameless, a thing from beyond, charged with manna. And yet this uncanny fetish was about as easy to buy as a jockstrap.

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  The Pirates' Piper

  Roland Bryce

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  When young Tom Piper uncovers a mysterious two-sided treasure map hidden inside his grandfather’s seaside cottage, his ordinary world is turned upside down. The map is no ordinary chart — woven into its markings are musical clues that reveal hidden paths, secret dangers, and the location of a legendary lost treasure. 
  As ruthless pursuers close in, Tom is forced into a perilous journey across storm-lashed coasts and palm-fringed islands, guided by courage, quick thinking, and the haunting melodies passed down through his family. Each step brings him closer to the truth behind his grandfather’s past — and the powerful legacy of the Piper name. 
  Pirates’ Piper is a thrilling coming-of-age adventure filled with mystery, daring escapes, and classic pirate intrigue, brought vividly to life through original music and folk-inspired songs woven throughout the narration. The musical score enhances the drama, deepens emotion, and transforms the story into a rich cinematic listening experience. 
  Perfect for young listeners and families who love treasure hunts, sea adventures, and immersive storytelling, this audiobook blends timeless adventure with a fresh musical twist — where every clue has a melody, and every journey sings.

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  UPROAR! - Satire Scandal and...

  Alice Loxton

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  **A brilliant new history of Georgian Britain through the eyes of the artists who immortalised it, by one of the UK's most exciting young historians**
  
  'Alice Loxton is the star of her generation ... the next big thing in history' Dan Snow
  
  London, 1772: a young artist called Thomas Rowlandson is making his way through the grimy backstreets of the capital, on his way to begin his studies at the Royal Academy Schools. Within a few years, James Gillray and Isaac Cruikshank would join him in Piccadilly, turning satire into an artform, taking on the British establishment, and forever changing the way we view power.
  
  Set against a backdrop of royal madness, political intrigue, the birth of modern celebrity, French revolution, American independence and the Napoleonic Wars, UPROAR! follows the satirists as they lampoon those in power, from the Prince Regent to Georgiana, Duchess of Devonshire. Their prints and illustrations deconstruct the political and social landscape with surreal and razor-sharp wit, as the three men vie with each other to create the most iconic images of the day.
  UPROAR! fizzes with energy on every page. Alice Loxton writes with verve and energy, never failing to convince in her thesis that Gillray and his gang profoundly altered British humour, setting the stage for everything from Gilbert and Sullivan to Private Eye and Spitting Image today. This is a book that will cause readers to reappraise everything they think they know about genteel Georgian London, and see it for what it was - a time of UPROAR!

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  Meeting of Minds - Volume II

  Steve Allen

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  By " assembling" some of the most fascinating figures in world history, Meeting of Minds provided a groundbreaking opportunity for audiences to be exposed to ideas by way of a medium not normally known for its intellectual vigor. Portrayed by actors, panelists engage in stimulating round-table discussions that were conducted like any other talk show but featured prominent influencers from bygone generations— not just philosophers and politicians, but poets, playwrights, and presidents. From activists and artists to international leaders— both famous and infamous— these conversations are unfailingly witty, thought-provoking, and genuinely entertaining.
  An innovative series, Meeting of Minds remains one of the most delightful ways of gaining historical perspective ever devised, and these original soundtrack recordings capture the intellectual and spirited debates of the episodes hosted by Steve Allen. The panelists featured in this volume are President Ulysses S. Grant, Queen Marie Antoinette, Sir Thomas More, and Karl Marx, author of The Communist Manifesto.

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