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  Foundation of personal power -...

  Jeffrey Nelson Cole

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  Unlock the strength within you with Foundation of Personal Power, the ultimate guide to taking control of your life and achieving lasting success. This book is not just another self-help manual—it’s a blueprint for real transformation. 
  In these pages, you’ll discover four powerful laws that will change the way you approach every aspect of your life:The Law of Responsibility: Take charge of your life by owning your actions and choices. No more excuses—just results.The Law of Motivation: Uncover what truly drives you, and harness that energy to stay focused and unstoppable, no matter the obstacles.The Law of Goal Setting: Learn how to turn your dreams into reality with clear, actionable steps that lead to success.The Law of Applying Effort: Master the relentless pursuit of your goals with discipline and persistence, turning your intentions into tangible achievements. 
  Foundation of Personal Power cuts through the noise and gives you the tools to build a life of purpose, achievement, and fulfilment. Whether you’re looking to kickstart your career, improve your relationships, or simply take control of your destiny, this book offers the straightforward strategies you need to make it happen. 
  Get ready to transform your life. The journey starts here.

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  Struggle - The surprising truth...

  Grace Marshall

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  ***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE******THE PEOPLE' BOOK PRIZE 2022/23 SHORTLISTED TITLE*** 
  Struggling? You’re in the right place. 
  In a world that’s obsessed with fast hacks, quick wins, and Instagram-perfection (cue “Everything is Awesome”) struggle has become a taboo. A sign that something’s gone horribly wrong. But what if we’ve got it all wrong about getting it wrong? 
  What if struggle isn’t a battle to fight, a trap to avoid, or a sign of weakness? What if struggle is precisely where the magic happens - where we do our best, most important work? 
  Whether you’re wading in treacle, waiting for the storm to pass or just damn tired of the hustle, this thought-provoking exploration will shine a surprising new light on the truth, beauty and opportunity hidden in life’s shittier moments. 
  Author of the award-winning ‘How to be Really Productive’, Grace Marshall is known for her “refreshingly human” approach to productivity. Featured in The Guardian, Forbes, Huffpost and BBC Radio, her work as a Productivity Ninja has taken her from Norway to New York, helping thousands of people - from startup founders to corporate managers, artists to engineers, students and CEOs - to replace stress, overwhelm and frustration with success, sanity and satisfaction.

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  The Unstoppable Sales Machine -...

  Shawn Casemore

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  Selling in today's economy has changed. So it's time to rethink how we generate sales to create a sustainable model that produces consistent results. 
   
   
   
  This book addresses the shifts sales professionals and their organizations need to make in introducing modern sales strategies. It provides insights and proven strategies for business owners, sales executives, leaders, and professionals. 
   
   
   
  In a review of the author's work with global companies, Casemore introduces a model for "Unstoppable Selling"—capturing the strategies and tactics of how top-performing companies have continued to sell more each year, all while increasing the predictability of their sales growth. 
   
   
   
  This book contains powerful models, tools, and resources, including the Hybrid Sales Funnel, Rocket Fuel Referral Process, and the Market Maximizer. 
   
   
   
  Introducing your own sales machine will not require you to hire a bunch of experts or more employees. This book accepts you where you are and then walks through the steps to quickly introduce and launch your very own machine. 
   
   
   
  In this book, Casemore shows you how to become an expert at sales while having the freedom and comfort of knowing that your machine will never let you down.

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  Hoodwinked - How Marketers Use...

  PhD Mara Einstein, Douglas Rushkoff

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  From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers. 
   
   
   
  This groundbreaking book uncovers how social media platforms use anxiety-inducing algorithms to keep you trapped in a purchase-panic cycle; the secret playbook marketers use to create "brand religions" around everyday products; why even the most rational consumers fall prey to scarcity marketing and manufactured FOMO; and practical strategies to break free from manipulative digital marketing tactics. 
   
    
   
  With compelling real-world examples and insights from industry insiders, Hoodwinked equips you with the knowledge to recognize and resist these sophisticated manipulation techniques. Dr. Einstein's expertise has been featured in the New York Times, Wall Street Journal, and Harvard Business Review, making her the perfect guide through the maze of modern marketing manipulation.

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  The Red-Hot Truth About...

  Alexandra Amor

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  Forget the rumors and hype. Here’s the truth about self-publishing. 
  Have you thought about self-publishing a book? Are you curious about why writers are self-publishing? Have you wondered if self-publishing is more or less difficult than it looks? Is self-publishing a passing fad or an easy road to riches? 
  Award-winning author Alexandra Amor answers all these questions and more in The Red-Hot Truth About Self-Publishing a Book. An independent author since 2009, Alexandra shares all the lessons she’s learned and the mistakes she’s made along the way. 
  This is a ‘why to’ rather than a ‘how to’ book in order to help you decide whether self-publishing is the right choice for you. 
  In this book you will learn:exactly what self-publishing isthe skills you need (or need to develop) to successfully self-publishthe scams to steer clear ofhow choosing the right genre will support your successthe roadblocks and set-backs you might encounter and how to not let them stop youthe mindset necessary to self-publishand much more. 
  If you’re on the fence about self-publishing, or are feeling overwhelmed and confused by the contradictory information you’ve read, The Red-Hot Truth About Self-Publishing a Book will cut through the hype and give you just the facts you need to make the decision that’s right for you.

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  Scrum: Book summary & analysis

  Briefly Summaries

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  This is a concise summary and analysis of Scrum, by Jeff Sutherland. It is not the original book and is not affiliated with or endorsed by Jeff Sutherland. Ideal for those seeking a quick and insightful overview.
   
  "Scrum: The Art of Doing Twice the Work in Half the Time" offers an insightful look into the Scrum methodology, a revolutionary approach to project management and team collaboration. The author, one of the co-creators of Scrum, presents a system that emphasizes efficiency, adaptability, and continuous improvement. The book illustrates how teams can achieve greater productivity, faster delivery times, and higher-quality outcomes by implementing simple, yet powerful principles. Through real-world examples and practical advice, the author demonstrates how Scrum can transform the way organizations operate, fostering innovation and enhancing performance across various industries.

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