Weitere Bücher, die Sie mögen werden

• 

  Just Price in the Markets - A...

  Charles R. Geisst

  • 0
  • 0
  • 0

  The question of what constitutes a fair price has been at the center of market interactions since the time of Aristotle. Should a seller sell to the highest bidder, or is there some other standard, such as a morally defined price, to be applied? Charles R. Geisst traces the ways that philosophers, religious leaders, and economists have sought to answer that question, from antiquity through the modern era. 
   
   
    
  Aristotle's thinking on usury influenced the idea of pricing well into the Renaissance. In his view, money was barren and should not be used to beget more money. As trade became more extensive, the strictures placed on pricing by Aristotelian thinking began to fall away, replaced by Roman and common-law conceptions of value and interest. Geisst's book follows the evolution of that thought—influenced along the way by figures such as Copernicus, Fibonacci, Adam Smith, Marx, Cassel, and Keynes—and charts parallel developments in European and Islamic notions of fair pricing. 
   
   
    
  Today, pricing is seen as an economic inevitability, dictated by the laws of supply and demand. But this has not always been the case. As Geisst argues, the idea of a just price was once a moral concept, long before it was an economic one.

  Zum Buch

• 

  The Founder's Mentality - How to...

  Chris Zook, James Allen

  • 0
  • 0
  • 0

  Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment: find an attractive market, formulate the right strategy, win new customers. 
   
   
   
  But when Bain & Company's Chris Zook and James Allen researched this question, they found that when companies fail to achieve their growth targets, 90 percent of the time the root causes are internal, not external—increasing distance from the front lines, loss of accountability, proliferating processes and bureaucracy, to name only a few. What's more, companies experience a set of predictable internal crises, at predictable stages, as they grow. 
   
   
   
  The key insight from Zook and Allen's research is that managing these choke points requires a "founder's mentality"—behaviors typically embodied by a bold, ambitious founder: 
   
   
   
  ● An insurgent's clear mission and purpose 
   
   
   
  ● An unambiguous owner mindset 
   
   
   
  ● A relentless obsession with the front line 
   
   
   
  Through rich analysis and inspiring examples, this book shows how any leader can instill and leverage a founder's mentality throughout their organization and find lasting, profitable growth.

  Zum Buch

• 

  The Art of Good Deeds

  Dwayne Ashley

  • 0
  • 0
  • 0

  In The Art of Good Deeds, leaders in the world of philanthropy share personal stories and real-life experiences of the impact of good deeds—not large donations to charity or grand gestures, but simple and practical acts of kindness.  
   
  This insightful collection of narratives encourages deeper understanding of both financial and social giving through real-life people making philanthropy and good deeds part of their everyday life. A welcome donor-recognition gift for not-for-profits, crowdfunding campaigns,  
  and others you want to either inspire or thank—or both! 
   
  Here you will meet models of giving whose actions you or your organization can follow to make a real difference. Philanthropic insiders reveal how small but powerful acts of kindness change the world for the better. 
   
  “Doing good doesn’t have to be something big. Helping little old ladies like myself or just giving a smile to someone are good deeds we all can do.”—Opal Lee, retired teacher, counselor, activist known as the “grandmother of Juneteenth,” and Nobel Peace Prize nominee

  Zum Buch

• 

  Getting Ahead - Personal...

  Dr. David K. Ewen

  • 0
  • 0
  • 0

  Get ready to transform your marketing approach and take your business to new heights with the power of personal branding and influencer marketing! In this captivating book, you'll discover the true essence of personal branding and why it's crucial to create a unique and memorable identity that sets you apart from the competition. With the right personal branding strategy, you'll attract new customers, establish valuable partnerships, and unlock doors to exciting job opportunities.But that's just the beginning. You'll also delve into the world of influencer marketing and learn how partnering with social media stars can skyrocket your brand's visibility and influence. From understanding the persuasive power that influencers hold over their followers to leveraging their reach to promote your products or services, you'll gain a deep understanding of how to tap into this game-changing marketing tool.And as if that weren't enough, you'll also explore the symbiotic relationship between personal branding and influencer marketing. By combining these powerful strategies, you'll supercharge your brand's growth, foster trust among your target audience, and ultimately drive sales like never before. Are you ready to take your marketing game to the next level? Let's get started!

  Zum Buch

• 

  The Human Side of Sales

  Jessica Frank

  • 0
  • 0
  • 0

  Behind every deal, target, and transaction is a person. In The Human Side of Sales, Jessica Frank reminds us that selling isn’t about numbers—it’s about people, relationships, and trust. 
  This book offers a refreshing perspective on sales that balances strategy with empathy, blending proven techniques with a human-first approach. You’ll learn how to: 
  Build genuine connections that outlast a single transaction. 
  Listen deeply to understand what customers really need. 
  Lead conversations with authenticity instead of scripts. 
  Handle rejection with resilience and grace. 
  Create long-term partnerships that fuel sustainable growth. 
  Whether you’re new to sales or a seasoned professional, this book shows you how to succeed without losing sight of the values that matter most. 
  Because the best sales are built not on pressure, but on people.

  Zum Buch

• 

  Diversity is Not Enough - A...

  Keith R. Wyche

  • 0
  • 0
  • 0

  Are you a CEO wanting a greater ROI on your investment in Diversity, Equity and Inclusion (DEI)? Are you a People Leader concerned about the lack of retention and engagement of your Black associates? Are you a Chief Diversity Officer feeling the pressure of delivering results without the adequate resources, support and influence required? Then this book is for you! 
   Diversity Is Not Enough: A Roadmap to Recruit, Develop and Promote Black Leaders in America provides real, actionable steps for those who are "serious" about DEI, and looking for solutions to improve the experience of their Black employees, colleagues and leaders within the organization. By sharing a collection of best practices, vetted by over 40 years of working as corporate board member, senior executive and DEI consultant, Keith Wyche imparts knowledge, research and strategies to organizations committed to doing better. 
   In this book you'll discover: 
  - The real reasons your DEI efforts are delivering the desired results. 
  - The importance of having a Systems Change approach to DEI. 
  - The disconnects between you and your Black associates that cause distrust and leads to poor engagement and retention. 
  - Best Practices you can implement NOW to provide a level playing field.

  Zum Buch