D'autres livres qui pourraient vous intéresser

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  Digital Marketing and The Power...

  Ryan Bracha

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  Digital Marketing and The Power of The Brand is a crucial and informative guide to the essentials of creating and marketing a new brand online, for business start-ups and existing business re-branding projects alike. 
  The first half of the audio book discusses marketing theory and the customer journey, before introducing the listener to the many forms of digital marketing that are available in the information age. Discover the best suited social media platforms for different types of customer, the best time of day to send different email messages, what you need to do to rank highly on search engines, and much more. 
  The second half of the content then delves into the process of building a new brand. From the psychology of colours to the importance of a compelling brand story, writer Ryan Bracha will talk you through the whole process of bringing your brand to life. There are examples and exercises to participate in along the way, so that you have a complete brand idea to take away and work with. 
  This audio book by Ryan Bracha, Managing Director of Yorkshire's Gala Education & Marketing agency, is designed to strip back the jargon and business-speak to clearly and easily provide the tools needed to give your brand the best possible chance of success online in the early stages.

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  The Mastery Formula - Unlock the...

  Caleb David

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  "Embark on a journey to mastery with 'The Mastery Formula,' a comprehensive guide to unlocking the secrets of excellence. This book delves into the principles and practices that lead to exceptional performance, revealing how to cultivate the mindset, skills, and habits necessary for achieving mastery in any field. Through insightful reflections, practical exercises, and inspiring stories, you'll learn to identify your passions, develop a growth mindset, and create a roadmap to excellence. Discover how to embrace deliberate practice, overcome obstacles, and cultivate a lifelong commitment to learning and growth. 'The Mastery Formula' isn't just about achieving expertise; it's about transforming your approach to learning and unlocking your full potential. Whether you're seeking to excel in your career, your hobbies, or your personal life, this book will empower you to unlock the secrets of excellence and achieve mastery. Embrace the formula and master your craft."

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  Plating Up Profits - Miami's...

  Bill Hansen, Sara Perez Webber

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  Bill Hansen is considered one of the top caterers in the United States, having served U.S. presidents, celebrities, Pope John Paul II, and scores of Fortune 500 corporations in a career that’s spanned over five decades. He’s catered more than 10,000 weddings across South Florida—and has the bridezilla and success stories to prove it. In this book, Bill shares anecdotes from throughout his career—and real-life lessons from other top caterers—that illustrate how entrepreneurs in any type of business can achieve success.

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  The Beat Goes On - A Music...

  Steve Riggs

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  Let's not beat around the bush, Covid made a total mess for musicians, producers, bands, DJs, road crew, venue owners, lighting engineers, and anyone else involved in the industry. 
  The main lesson that I learnt from it all… Don’t put all your eggs in one basket. 
  Now, during the aftermath of it all, we see the cost-of-living crisis, and now a recession… so, we need to find new ways to protect ourselves from anything that could endanger our livelihoods again in the future. 
  I know the struggle and have sacrificed a lot over the last 3 years, working tirelessly to find ways to build myself back up to continue to thrive in this madness that we call a post-covid world. 
  So, I wrote a book about it, giving you all the strategies and tools to help you easily build multiple streams of income from the skills that you already have as a producer/musician. 
  Use my knowledge and experience to skip the struggle, evolve, and move up in the game... all while looking after your wellbeing and personal life at the same time. 
  There are two types of people in this world: Those who go after what they want, and everybody else. 
  Which one are you?

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  The AI Agent Revolution - Beyond...

  Lionel Sim

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  A practical guide to building and deploying AI agents. You learn agent patterns, workflows, safety, and business use cases across sales, marketing, and operations. The book shows how to move from scripts to systems that deliver outcomes.

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  This is Beyond Budgeting - A...

  Bjarte Bogsnes

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  The pressure on executive teams is immense. They keep being challenged by stakeholders about the need for change and radical transformation, and not just on becoming greener and more sustainable. The pressure is also about becoming more dynamic and adaptive and less bureaucratic. There is a jungle of models and thousands of books claiming to have the answer. No wonder many feel overwhelmed and confused.In This is Beyond Budgeting: A Guide to More Adaptive and Human Organizations, award-winning author Bjarte Bogsnes describes a tested and proven way of making organizations more adaptive and human. This involves radically changing traditional management, including the budgeting process, the central nervous system of rigid and bureaucratic organizations. In this book, you’ll learn to establish a highly decentralized and dynamic management model with more adaptive and self-regulating processes, designed in line with and not against human nature.The author explains what the Beyond Budgeting model entails and illustrates its use with real-world case studies of companies that have implemented it to great effect. He discusses the most common challenges encountered during the implementation of Beyond Budgeting, including the challenge of changing not just what we do, but also how we think. This includes discarding the two main assumptions behind traditional management; that the future is predictable and plannable, and that people can’t be trusted.This is Beyond Budgeting demonstrates how to take the principles of agile and scale them up to enterprise level, through a comprehensive model that offers a coherent combination of leadership principles and management processes. The book also describes the many benefits that companies can realize by exploring and embracing management innovation as boldly as technology innovation.This audiobook will earn a place in the libraries of managers, executives, board members, and other leaders seeking a better way to lead and manage in new and different realities, with increasing complexity and volatility, and where employees have new and different expectations, way beyond just a paycheck.

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