D'autres livres qui pourraient vous intéresser

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  The Year of Less - How I Stopped...

  Cait Flanders

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  In her late twenties, Cait Flanders found herself stuck in the consumerism cycle that grips so many of us: earn more, buy more, want more, rinse, repeat. Even after she worked her way out of nearly $30,000 of consumer debt, her old habits took hold again. When she realized that nothing she was doing or buying was making her happy—only keeping her from meeting her goals—she decided to set herself a challenge: she would not shop for an entire year. 
  The Year of Less documents Cait's life for twelve months during which she bought only consumables: groceries, toiletries, gas for her car. Along the way, she challenged herself to consume less of many other things besides shopping. She decluttered her apartment and got rid of 70 percent of her belongings; learned how to fix things rather than throw them away; researched the zero waste movement; and completed a television ban. At every stage, she learned that the less she consumed, the more fulfilled she felt. 
  Blending Cait's compelling story with inspiring insight and practical guidance, The Year of Less will leave you questioning what you're holding on to in your own life—and, quite possibly, lead you to find your own path of less.

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  Coxey's Army - Popular Protest...

  Benjamin F. Alexander

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  A colorful study of the nineteenth century march on Washington, the man who led it, and the national sensation that prefigured the New Deal. 
   
  In 1893, America was suffering a serious economic depression. Fed up with government inactivity, Populist agitator Jacob S. Coxey led hundreds of unemployed laborers on a march from Massillon, Ohio, to Washington, D.C. Their intention was to present a “petition in boots” for government-financed jobs building and repairing the nation’s roads.  
   
  On May 1, the Coxeyites descended on the center of government, where a melee ensued between them and the police. Soon, other Coxey-inspired contingents were on their way east from places as far away as San Francisco and Portland. Some even hijacked trains along the way. 
   
  In Coxey’s Army, Benjamin F. Alexander brings Coxey and his fellow leaders to life, along with the reporters and spies who traveled with them and the captivated readers who followed the story in the newspapers. Alexander explains how the Coxeyite demands fit into a larger history of economic theory and the labor movement. Despite running a gauntlet of ridicule, the marchers laid down a rough outline of what emerged decades later as the New Deal.

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  Call Center Success The Sandler Way

  Tom Niesen

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  Even in this age of "do not call" lists and voicemail jail, more and more companies are setting up call centers to drive new business. Why? It could be because people are spending less time "shopping" and more time just buying. Just a few years ago the buying process for most people started when they picked up the phone and started to talk to a salesperson, either in person or on the phone. In today's world, with all the data at our fingertips, a salesperson often isn't contacted until more than fifty percent of the sales process is done!For many purchases, people don't feel the need to spend a whole lot of time in front of a sales person—or even much time on the phone. For many purchases, the conversations and fact finding now occupy a relatively brief span of time. When we target such consumers, though, there are certain basic questions we struggle with: how do we get the people we call to want to stay on the line with us? Or, in an inbound model, how do we connect with them most effectively during those critical opening seconds when they pose their question or issue? Once we do have them on the phone, how do we keep them on the line and turn that call into profit?In this book, author Tom Niesen shows call center managers how to empower their teams to accomplish these critical business goals using the Sandler Selling System.

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  The Manager and the Monk - A...

  Anselm Grn, Jochen Zeitz

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  What could the conversation between an internationally-prominent  CEO and a career Benedictine monk possibly teach us about business?  In The Manager and the Monk, Jochen Zeitz and Anselm  Grün engage in a lively dialogue about leading with  values in the fast-changing 21st-century world, exploring such  questions as: Do core values stand a chance in the world of  business? To what extent does a monk think like a manager? How much  consideration and empathy can a manager afford to show? What do  money and success mean to us?   At first glance, Jochen Zeitz and Anselm Grün seem as  different as two men can be. Zeitz is the CEO of a major  corporation (Puma), a leader at multinational luxury brands holding  company PPR, and was the youngest CEO in history to lead a company  on the German stock exchange. He speaks 6 languages and has lived  in the US, Germany, and Kenya. Anselm Grün, meanwhile, has  lived in a Benedictine monastery since he was 19. He manages the  staff and finances of the monastery's commercial activities, which  include beekeeping, furniture-making, and baking. He is also an  author of dozens of religious and spiritual books. Their  conversation began two years ago at an onstage discussion in front  of an audience in Nuremberg. Aware that the missions and goals of  their organizations and their lifestyles are worlds apart, they  write: "We were initially surprised and intrigued to find that  there is more that unites us than divides us. We both wish to  protect the environment, improve society, and employ sustainable  methods: both within our companies' and beyond their  borders. As managers, we must learn to conduct business without  harming people or the environment.  As spiritual human beings,  we look for ways to find ourselves and create more unity without  losing sight of the need for efficient management."  To inform their dialogue, Zeitz (the Manager) spent some time in  the monastery, where he was able to find peace and see his world  from a different point of view. In return, Grün (the Monk)  expanded his knowledge of virtual' companies such as PUMA  and the fast-paced, electronically networked world of targets and  numbers by visiting the group headquarters and attending  conferences.  Through a series of topical chapters on subjects such as  sustainability, the economy, and prosperity, culture, values,  success and responsibility, The Manager and the Monk engage  in a dialogue that shows how to effectively manage with values in  the 21st century.

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  Sport Business

  IntroBooks Team

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  This e-book is to analyze the sports features such as product and business. The sports assume new positions and face new challenges in the context of the sports entertainment industry. Issues such as the current sports market economy and the values ​​of sports product become a priority in management and sports marketing process. Thus, making it essential to modernization and professionalization of the sport, the point of view of business. 
  Sport at different times has proven to be very distinct from any other entertainment activity and has moved billions of dollars annually worldwide. The steady growth of sports marketing in recent years has grown given the marketing actions for the game coming from the fact that this promote a product and service implicitly to the consumer, making it part of the environment and not stealing the show from the main focus which is the sporting event itself. It is a characteristic of product placement that is only possible because the sport involves a range of procedures that allow the use of different strategies and tactics, which are considered the site of the competition. The uniforms of the athletes, the positioning of the equipment, the location for the public and other supporting characters who participate in that sporting event. For companies, the sport promotes rejuvenation, dynamism, and friendliness, managing to offer a quick and direct communication with your target audience, as it facilitates market segmentation and regionalization of the media.

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  The Inspiring Leader - Unlocking...

  John H. Zenger

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  In their bestselling work The Extraordinary Leader, performance thought leaders John Zenger and Joseph Folkman revealed the 16 key competencies that separate the top 10 percent of leaders from the rest. Since that book’s publication, they and coauthor Scott Edinger discovered, through an extensive study conducted over four years, that leaders who possessed the ability to inspire and motivate outperformed all others.
  
   
  The authors found that the impact of inspiring and motivating others is consistent across different kinds of organizations and within different cultures. The Inspiring Leader reveals the authors’ newest proprietary research on how top leaders inspire teams to greatness. It discusses the behaviors exhibited by the most successful leaders and includes advice on how to implement them. Drawing from statistically significant data and objective empirical evidence, the book shows how to:
  
   Establish a clear vision and direction
  
  Use the power of emotions
  
  Create stretch goals for your team
  
  Foster innovation and risk taking
  
  Encourage teamwork and collaboration
  
  Champion change, and much more
  
  
  
   
  Zenger, Folkman, and Edinger lay out the strategies and concepts used by the world’s greatest leaders to motivate their teams. With The Inspiring Leader as your guide, you will learn how to put those strategies to work in your own business.

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