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  Succeed the Right Way - What...

  Paul Gunn

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  The path to massive, lasting, and peaceful success is not one of domination and defeat; it’s a path walked by a quiet warrior whose weapons are caring and compassion.
   
  Qualities such as empathy, compassion, and kindness have long been seen as weaknesses in business but Succeed the Right Way demonstrates how these qualities can be the most powerful forces in achieving success. Using studies and real-life examples, Gunn takes you through the human experience, focusing on business, and instructs you how to live a successful life based on kindness.
   
  Most of us are good people, and it’s exhausting to live a false life where no compassion or empathy can be expressed. Operating with shields up all the time, because we are terrified of being seen as weak, is not sustainable and is unhealthy. But these grossly misunderstood gentle qualities are actually stronger than thoughtless aggression, and they allow us to live in peace.
   
  The recent global pandemic has changed our world. From the business landscape to views on social responsibility, we are now in a situation where empathy and kindness are more powerful than ever. From management to negotiations, diversity and inclusion, Gunn explores them all.
   
  Succeed the Right Way is a must for people tired of traditional business’s old dog-eat-dog paradigm.

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  Press Play - Why Every Company...

  Bastian Bergmann

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  An eye-opening look at the rapidly rising growth of gaming and the companies—including Peloton, Burberry, the New York Times, BMW, and Chipotle—that are using games to win over customers. 
   
  Today's consumers demand more than products—they crave immersive, personalized experiences. As a result, traditional marketing and engagement strategies have lost their edge. The new frontier? Gaming, where over three billion people worldwide spend their time, attention, and money. 
   
  In Press Play, Bastian Bergmann shows how visionary companies are capitalizing on gaming's unstoppable rise. Drawing on exclusive interviews and access to forward-thinking companies—ranging from Adidas and Puma to NASCAR and Unilever—Bergmann provides an insider's view of gaming's transformative power. He also delivers a practical road map for business leaders, offering strategies that range from low-risk partnerships to ambitious, full-scale gaming ventures. 
   
  Filled with cutting-edge insights and behind-the-scenes stories of iconic organizations and groundbreaking startups, Press Play will help you understand the lucrative world of video games and enable you to offer your customers what they really crave.

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  Psychology of Crypto Markets...

  AHMED MUSA

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  The Psychology of Crypto Markets: Understanding Volatility delves into the complex psychological forces that drive the explosive growth, extreme volatility, and unpredictable behavior of cryptocurrency markets. This book explores how emotions like fear, greed, and speculation shape market dynamics, influencing everything from the rise of Bitcoin to the emergence of decentralized finance (DeFi). It offers an in-depth look at the role of herd behavior, media influence, and social trends in driving market movements, while examining how investors can navigate the psychological landscape to make informed decisions. With insights into the intersection of human behavior and digital assets, this book provides readers with the tools to understand and potentially harness the power of crypto market volatility. Whether you’re a seasoned investor or just starting out, this book equips you with the knowledge to approach the crypto world with a clearer, more strategic mindset.

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  Smart Debt Strategies -...

  Virversity Online Courses

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  Smart Debt Strategies is a comprehensive online course designed to help you master debt management while integrating investment principles for smarter financial decisions. It offers practical tools to understand, control, and optimize debt, enhancing your financial health and enabling long-term success.Learn to manage various types of debt and their effects on personal and corporate finances. Build skills in budgeting, debt repayment, and credit management. Explore investment fundamentals to balance debt and grow your portfolio. Discover advanced techniques like corporate finance applications, debt consolidation, refinancing, and adjusting financial plans. Gain confidence interpreting credit reports, loan agreements, and interest rate mechanics.Starting with foundational finance and investment concepts, you'll learn about debt instruments, interest rates, credit scores, and their roles in borrowing and credit decisions. The course teaches strategies to prioritize and structure debt payments and evaluate options to reduce financial stress. Recognize risks of excessive debt and avoid common pitfalls.Investment lessons cover risk assessment, return analysis, and diversification, helping you evaluate opportunities and integrate debt and investment knowledge to optimize growth while managing liabilities. Advanced topics include corporate bonds, leverage, capital structure, and cash flow analysis, deepening your understanding of business finance and strategic debt use.By course end, you'll be equipped to monitor and adjust financial plans, track progress, and rebalance portfolios to adapt to changes. Smart Debt Strategies empowers you to manage debt wisely, make informed investments, and transform your financial future toward lasting stability and prosperity.

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  Hiring Veterans - How To...

  Matthew J. Louis

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  The definitive guide to hiring and retaining members of the military community by the foremost authority on the transition from military to civilian work life.“Having led the veteran hiring programs at multiple Fortune 100 companies, I can personally attest to the value of the process Matt has laid out in this book. If you or your business leaders seek to leverage the skills and abilities of this nation’s military service members, Hiring Veterans is your guide.” —Sean Passmore, Head of Military Talent Strategic Sourcing and Enterprise Military and Veteran Initiatives, Wells Fargo Bank, N.A.Hiring Veterans makes the clear case for the value of employing members of today’s military community. Veterans represent a real-time talent pool of experienced, trained, and dedicated professionals that, when properly harnessed, comprise an instant means of improving your competitiveness and productivity. Case studies of organizations both large and small clearly demonstrate how leveraging a veteran talent-based strategy is a business imperative resulting in organizational growth.Hiring Veterans covers important topics such as how to successfully:  Organize and staff a veteran support program  Identify and recruit candidates  Onboard, deploy, and retain veteran hires  Capitalize on financial incentives for veteran employment  Apply for military-friendly recognition programs  Comply with regulations impacting veteran employment Hiring Veterans is a practical guide for prospective employers who want to hire veterans. It addresses this primary question: How can employers better prepare for and employ transitioning service members to improve the productivity and competitiveness of their organizations? “This book helps give employers the practical tools they need to hire and retain our well-qualified veterans and fully utilize the skills they acquired while serving in the Armed Forces. From leadership and work ethic to managing diverse teams in high-stress environments, our veterans bring to the workforce capabilities that can ultimately prove invaluable to an organization.”—COL Brad Wenstrup, USAR, Member of Congress

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  Going on Offense - A Leader’s...

  Benham Tabrizi

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  How do the most innovative and agile companies develop a winning mindset that runs throughout the entire organization?  
  Going on Offense is a powerful resource for anyone looking to transform their organization and their people into a perpetual innovator. Based on a comprehensive seven-year study from Stanford University, Going on Offense provides an insider view into the drivers of success and challenges in 26 organizations—including industry giants like Apple, Tesla, Amazon, Microsoft, and Starbucks—along with actionable advice on replicating their winning approaches. In addition, the book highlights the similarities and differences among their five cultures, which, interestingly, mirror the five icons of industry who are leading or led them: Steve Jobs (Apple), Elon Musk (Tesla), Jeff Bezos (Amazon), Satya Nadella (Microsoft), and Howard Schultz (Starbucks). The findings draw on a survey of over six thousand executives, academics, and consumers and interviews with several dozen current and former employees of most of the 26 firms. 
  Explore the challenges of once-innovative tech giants like Facebook and Google and the factors behind their struggles. Delve into the reasons behind an organization's decline through in-depth analysis and real-world examples. Going on Offense analyzes these cases and offers a practical playbook for companies and individuals looking to transform into a winning mindset. 
  Written by world-renowned expert in transformation, bestselling author, and award-winning teacher, scholar, and global advisor, Behnam Tabrizi, Going on Offense is a must-read for any organization looking to stay innovative and competitive in today's rapidly changing market. Armed with this book, a company will be able to go on offense—continually improving its culture, adapting to new environments, and expanding into new territories.

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