D'autres livres qui pourraient vous intéresser

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  HBR's 10 Must Reads 2026 - The...

  Harvard Business Review

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  The definitive leadership and management ideas of the year from Harvard Business Review. 
   
  We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. Featuring examples from leaders such as Jensen Huang and Jane Fraser, and companies from Hermès to OpenAI, this volume brings a year's worth of management wisdom right to your fingertips. 
   
  This book will inspire you to eliminate dysfunction in your leadership team; apply the right kinds of questions to strategic decisions; bring everyone on board with your AI efforts; design innovative products that grow with your customers; better assess what macroeconomic risk means for your business; and build a corporate culture that truly aligns with your values. 
   
  HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others.

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  Open Innovation Results - Going...

  Henry Chesbrough

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  We live in an age of exponential technology, but this is not so new. Indeed, technological innovation has been promoted so assiduously for so long that there is now a discernible pattern to its emergence known as the Gartner Hype Cycle. Open innovation is no exception. In this book Henry Chesbrough, the originator of open innovation, examines the hype behind its practice, shows where real results are taking place, and explains how companies can move beyond the hype to achieve real business results. 
   
   
   
  To get valuable results from innovation, businesses must open up their innovation processes and finish more of what they start. They need to open their knowledge flows to generate new growth, and unused internal knowledge must flow openly to others to generate new revenue and future business opportunities. Many of the best known aspects of open innovation, such as crowdsourcing or open source software,  are often not well connected to the rest of the organization. Using numerous real-world examples of these methods in practice, Chesbrough illustrates how they can, and must, be used in connection to the organization as a whole in order to have real long-term value. 
   
   
   
  Open Innovation Results offers a clear-eyed view of the challenges and realities that limit the ability of organizations to create and profit from innovation.

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  The Growth Dilemma - Managing...

  Anne Wilson, Ryan Hamilton

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  You always want to grow your brand, but there's a dilemma: The more customer segments you target and serve, the harder it becomes to manage their diverse preferences and behaviors. Sometimes, you do such a good job building a loyal customer base that attempts to attract other customers feels like a betrayal to your core audience. Other times, a new segment adopts your products without your courting, and it creates tension with existing customers. 
   
   
   
  Welcome to "the conflict zone," where brands must navigate incompatibilities between customer segments to achieve growth, or risk losing more customers than they gain. How did Supreme's attempts to crossover into fashion cost the brand its coveted reputation among skateboarders? How did Apple lose one of its most devoted customer bases when it updated a piece of software? What did Tiffany do when its silver jewelry became too popular with teenagers? 
   
   
   
  Marketing experts and professors Annie Wilson and Ryan Hamilton answer these questions, and through dozens more cases provide insight into how brands can drive growth by attracting new segments without alienating or losing their current customers. They also explore how brands can more strategically select and manage customer segments to drive high velocity growth and symbiotic segment relationships.

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  AI Passive Income Mastery -...

  Peter Drake

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  Unlock ChatGPT, Build Side Hustles & Automate Success for Big Earnings! 
  Welcome to the future of effortless income. Whether you're a solopreneur, freelancer, or total beginner, this book is your ultimate guide to building scalable, automated side hustles using the power of AI — especially ChatGPT. 
  🚀 Inside This Game-Changing Blueprint:Unlock ChatGPT for Profit: Discover how to use AI to write, sell, market, and support your business — with minimal effort.Build Passive Income Streams: Learn proven strategies to earn money while you sleep.Launch a 10-Minute Business: Set up simple systems that run with just minutes of daily input.Automate Success: Use plug-and-play tools to streamline tasks, boost productivity, and scale fast.Real Case Studies & Templates: Get inspired by real-world examples and use ready-made frameworks to start immediately. 
  🧠 Why This Book Works:No fluff. Just actionable steps.Designed for low-effort, high-reward execution.Perfect for beginners and tech-curious entrepreneurs.Future-proof your income with AI-powered systems. 
  Whether you want to escape the 9-to-5, build a side hustle that scales, or simply earn more with less stress — this book shows you how to do it smarter, faster, and with the help of cutting-edge AI.

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  The Future You - Break Through...

  Brian David Johnson

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  In the first book of its kind, an acclaimed futurist gives readers the tools they need to envision and create the future they want. 
   
  If you’re like most people, thinking about tomorrow makes you anxious. You may have dreams of what you want to do or where you want to be in the next few months, years, or decade, but you’re fearful because you don’t know what may await. Unfortunately, this apprehension affects how you make decisions today—the kind of decisions that will impact your life tomorrow.  
  Acclaimed futurist Brian David Johnson has spent a quarter century helping governments, Fortune 500 corporations, and other organizations chart successful paths forward by showing them what the world will soon look like. Now, he uses his prognosticator’s skill to help you be your best self—to help you see the future, and your place in it, in a new light. 
  Johnson’s method isn’t magic and doesn’t rely on a crystal ball. It’s grounded in science and highly practical. In Future You, he lays out a series of pragmatic steps to help you better understand the present and to actually envision your tomorrow. In this groundbreaking, eye-opening guide, he makes clear that you’re responsible for creating the future you want—and you have the power to do it. 
  The Future You encourages you to dream about your tomorrow—and gives you the tools to make it real. 
  Supplemental enhancement PDF accompanies the audiobook.

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  The Decision Intelligence...

  L. Y. Pratt, N.E. Malcolm

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  Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies. 
   
   
   
  But until now, there has been little practical guidance for organizations to formalize decision making and integrate their decisions with data. 
   
   
   
  With this book, authors L. Y. Pratt and N. E. Malcolm fill this gap. They present a step-by-step method for integrating technology into decisions that bridge from actions to desired outcomes, with a focus on systems that act in an advisory, human-in-the-loop capacity to decision makers. 
   
   
   
  This handbook addresses three widespread data-driven decision-making problems: 
   
   
   
  ● How can decision makers use data and technology to ensure desired outcomes? 
   
   
   
  ● How can technology teams communicate effectively with decision makers to maximize the return on their data and technology investments? 
   
   
   
  ● How can organizational decision makers assess and improve their decisions over time?

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