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  The Achievement Habit - Stop...

  Bernard Roth

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  Cofounder of the Stanford d.school Bernie Roth shows you how the power of design thinking can help you achieve goals you never thought possible. 
  Did you know that achievement can be learned? As Bernie Roth explains, achievement is a muscle. And once you learn how to flex it, you'll be able to meet life's challenges and reach your goals. 
  Based on a legendary course Roth has taught at Stanford University for several decades, The Achievement Habit employs the remarkable insights that stem from design thinking to help us realize the power we all have within to change our lives for the better. By ridding ourselves of issues that stand in the way of reaching our full potential, we gain the confidence finally to do things we've always wanted to do. Combining design thinking, problem-solving, creativity, communication skills, and life adjustments, readers will learn:   Why trying and doing are two different things   Why using reasons (excuses), even legitimate ones, to explain one's behavior is self-defeating   How to change your self-image into one of a doer and achiever   How subtle language changes can resolve existential dilemmas and barriers to action   How to build resiliency by reinforcing what you do rather than what you accomplish   How to be open to learning from your own experience and from those around you 
  Our behavior and relationships can be transformed-if we choose to, we can be mindful and control our intentions to create habits that make our lives better. And with this thoughtful book as your guide, you can.

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  The Puritan Ice Companies - The...

  David Petry

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  The rise and fall of a California business in an era of rapid technological change—includes historic photos. 
   
  The Puritan Ice Companies operated at Santa Barbara, California, from 1922 to 1986, opening the vegetable markets in the Santa Maria and Lompoc Valleys to wide distribution by pioneering the use of refrigerated railcars. Puritan ran the world’s largest poultry plant and, during the World War II homefront era of the 1940s, was pivotal in facilitating Mexican labor in California, expanding vegetable and melon markets at Blythe, and providing ice for General Patton’s Army Desert Training Center near Indio.  
   
  The rise and fall of one company parallels stories of domestic ice usage and the impact of ice on the rail business, which declined with the rise of interstate refrigerated trucking. Join Santa Barbara historian David Petry as he examines the history of one unique Central Coast corporation’s impact on the national scene.

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  Unbias - Addressing Unconscious...

  Stacey A. Gordon

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  Let the CEO of Rework Work help you understand diversity, equity, and inclusion concepts to actively remove bias from the workplaceDismantling unhealthy workplaces involves much more than talking about it, and more than charts, graphs, and statistics?it requires action. Although it's increasingly common for businesses of all shapes and sizes to appreciate the importance of diversity and inclusion in the workplace, many are often unaware of bias in the cultures they've created. Others might know there's a problem, but don't know how to properly address it.UNBIAS: Addressing Unconscious Bias At Work helps you understand concepts of workplace diversity, equity, and inclusion, shows you how to identify bias, and provides you with the tools for actively removing barriers and ensuring equity throughout your organization. Written by Stacey Gordon?CEO of Rework Work, a company on a mission to reduce bias in global talent acquisition and management?this real-world handbook offers step-by-step guidance on creating workplace cultures where employees feel they belong.UNBIAS teaches you to:Identify and address bias in the workplaceUnderstand what you can do to be more inclusiveHandle potentially uncomfortable conversationsDiscuss race in an authentic and meaningful wayUse workplace-proven tools that make concepts of diversity and equity actionableHelp your employee resource groups without giving them extra workPlace accountability on organizational policies that allow biased behaviorUNBIAS is a must-have resource for all employers, managers, and HR professionals seeking to create and sustain healthy, inclusive, and equitable workplace environments.

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  Airbus A380

  Robert Jackson, Glen Ashley

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  On 27 April 2005, an aircraft lifted away from the runway of Toulouse-Blagnac Airport under the power of six massive Rolls-Royce Trent 900 turbofan engines. It carried a six-man crew, it was making its first flight, and it was making history. For this was the Airbus A380, the largest passenger aircraft in the world.  Airbus Industrie was a latecomer to the commercial airliner market, and initially struggled to win orders away from the well-established US giants, Boeing and McDonnell Douglas. Part of Airbus’s strategy for success was to offer customers distinct families of aircraft that could be tailored to meet a wide range of performance and capacity demands. Before 2005, the largest and arguably most important members of this family strategy were the Airbus A330 and 340 high-capacity airliners; then along came the A380.  With air traffic continuing to double every 15 years, the A380 was designed to meet the needs of the passengers and airports, while also delivering the level of efficiency necessary to protect the environment for future generations. The design incorporated two full-length decks with wide-body dimensions, meaning its two passenger levels offered an entire deck’s worth of additional space compared to the next largest twin-engine jetliner. With more seats than any other aircraft, the A380 offered solutions to overcrowding; needing fewer journeys to carry 60 percent more passengers, making it the perfect solution to airport congestion, fleet planning optimization and traffic growth. Typical seating capacity was 525, although the aircraft was certified to carry up to 853 passengers.  By mid-2019, fifteen airlines were operating 238 aircraft throughout the world, the original customer being Singapore Airlines, which launched its first A380 service in October 2007. Production of the A380 peaked at 30 aircraft per year in 2012 and 2014. Then, in February 2019, the biggest customer, Emirates, announced that it was to reduce its latest order by 39 aircraft in favour of two other Airbus Models, the A350 and A330neo, a version using the same engines as the Boeing 787 Dreamliner. For Airbus, it was the last act. The Company announced that production of the A380 would cease by 2021.

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  Trauma to Triumph - A Roadmap...

  Mark Goulston, Diana Hendel

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  When you turn a crisis or even a trauma into a learning moment, it will turn fear into courage and then determination. This leadership roadmap shows you the way to successfully navigating through crisis or trauma and coming out stronger on the other side. 
  Organizational trauma takes many forms. It could be a pandemic that disrupts the way people work. An economic meltdown. An act of violence. A failed merger. A layoff—or continual threats of one. Whatever the scenario, events like these can traumatize leaders and employees, sending everyone into survival mode. 
  Here’s the good news: when leaders navigate a traumatic event effectively, the organization doesn’t just survive. 
  In Trauma to Triumph, Mark Goulston, MD, and Diana Hendel present a visionary and tactical roadmap to help leaders create stability amid chaos and uncertainty, move productively through a traumatic event, and flourish in ways previously unimagined. 
  After reading this book, readers will learn:How the survival mechanism manifests in employees and leaders amid traumaThe predictable polarities, dilemmas, tensions and other patterns that emerge in traumatized organizations…and how to break these cyclesWhy lack of clarity in roles and poor communication are dangerous in times of crisis (and how to avoid these common pitfalls)How leaders can shift to a mindset that helps create trust, confidence, safety, respect, and inspiration in employeesBest practices for leading yourself and others through crisis; grieving losses, embracing healthy coping mechanisms, reframing, and moreHow to launch a rapid-response process where you “control the controllables” and create a framework for making better decisions during a crisisHigh-impact tactics to help your organization recover and heal in a way that doesn’t just return to baseline, but transcends it 
  Filled with tools and tactics, Trauma to Triumph is an organization-wide blueprint for navigating a future where we’ll likely experience one trauma or crisis after another. It gives leaders at every level the guidance to create confidence, courage, and enthusiasm in their team.

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  Brave New World Economy - Global...

  Wilhelm Hankel, Robert Isaak

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  The stock market crashes. Oil prices swoon. American unemployment spikes. Large brand name corporations go bankrupt. Global confidence is at an all time low. The Government spends billions on bailouts. And the dollar goes up. The dollar is still the key reserve currency. People all over the world need some value to believe in, a commodity that is backed up with some security; a certian store of value. Since the U.S. superpower appears to be too powerful to be replaced in the short term, and has always been good for payments on its debts, most people see the U.S. as the fortress of capatalism in time of crisis. In Brave New World Economy, Wilhelm Hankel and Robert Isaak show how "Obamanomics" can be a main proponent in saving the ecomnomic crisis if handled correctly; using America's consistant pattern in reinventing the wheel, to sell and market the new, to discover future in the present.

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