The content strategy playbook
Asger Svendsen
Narrator Derek Odio
Publisher: Asger Svendsen
Summary
Welcome to The Content Strategy Playbook — your guide to creating, executing, and refining a content strategy that not only captures attention but drives real results. In today’s world, content isn’t just king — it’s the heartbeat of every business, every brand, and every message that matters. But let’s face it: crafting content that truly works, that resonates, that converts — it’s no easy feat. It’s not just about throwing something out there and hoping it sticks. A well-thought-out strategy is key. That’s exactly what this audiobook is here to help you with. Whether you’re an entrepreneur, a marketer, a small business owner, or someone simply looking to sharpen their content skills, this book is designed to take you through the essential steps of building a content strategy from scratch — or refining the one you already have. We’ll dive into every part of the process: from understanding why you’re creating content in the first place to pinpointing exactly who your audience is, how to build a content plan that serves your goals, how to streamline your content creation process, and — most importantly — how to measure success and continuously improve.
Duration: 22 minutes (00:21:44) Publishing date: 2025-04-09; Unabridged; Copyright Year: — Copyright Statment: —

