Outros livros que poderiam interessá-lo

• 

  The Networked Nonprofit -...

  Randi Zuckerberg, Allison Fine,...

  • 0
  • 0
  • 0

  The array of social media can be very complex looking from the  outside -- a beeping, flashing, chattering din. But upon closer  inspection, social media and social networks respond to the same  needs that drive human beings; the need to connect with one another  in meaningful ways through conversation. Social change happens  through conversations, and the job of nonprofits is to organize  themselves in such ways as to catalyze and manage those  conversations and networks.    Network management includes, but isnt limited to, such  important tenets as providing multiple access points for supporters  to get into and out of organization, participating in conversations  about your cause rather than presenting strategic plans and  organizational charts, sharing rather than grabbing credit, and  leveraging social capital rather than owning and operating all of  the heavy organization machinery yourself. Organizations work from  the inside out; networks work from the outside in.  The Networked Nonprofit makes sense of the  existing mishmash of data, blogs and books about social media  in a connected world and social change and applies this  knowldege specifically to social change organizations. It  offers a set of guiding principles to help leaders navigate the  transition from top-down organizations to a networked approach.  Each chapter provides specific strategies for implementation and  "secrets to success" according to activists who have learned how to  use new social media effectively themselves.

  Ver livro

• 

  Fan Powered Futures - Shaping...

  Nick Holmstén

  • 0
  • 0
  • 0

  In “Fan-Powered Futures: Shaping the Future of Spotify and Times Square through Fan Innovation,” Nick Holmstén embarks on a captivating journey from the heart of Sweden to Spotify’s vaunted playlists and the electrifying Times Square stage. This inspiring journey highlights seismic industry shifts and the potential of superfans to spark further evolution. 
  “Fan-Powered Futures” isn’t just for fans—it's a must-read for anyone looking to establish a brand and cultivate a community of fans for effective marketing today.  
  Whether you're a devoted Swiftie or a passionate member of the BTS Army, you'll uncover how data-driven innovation empowers fans as the ultimate gatekeepers of 	today's hits and tomorrow's hopefuls. This book serves as a roadmap to the future, offering readers a front-row seat to the streaming revolution and the fan-led transformation of pop culture. Experience intimate stories with some of the entertainment industry's biggest names, providing a unique perspective on the power of fan engagement.

  Ver livro

• 

  Ultimate Guide to YouTube for...

  Gary Walls

  • 0
  • 0
  • 0

  Ultimate Guide to YouTube for Business: Learn How to Use YouTube to Build Your Brand and Reach More PeopleWith over two billion monthly active users, YouTube is the second largest search engine in the world, and it's no surprise that businesses are flocking to the platform in order to reach their target audiences. However, with so many content creators and brands on YouTube, it can be tough to stand out and effectively promote your business.In this audiobook, we will cover everything you need to know to get started with YouTube for business, including how to create a channel, optimize your videos for discoverability, and run successful advertising campaigns. You will learn how to discover your target audience and build content tailored to them.This audiobook will cover the following topics:- YouTube for Business- Setting up your YouTube channel- Create a virtual community that uses and loves your products- Create Valuable Content- Building an Online Presence- Cater Your Videos to Your Target Audience- And many more!If you want to learn more, scroll up and click “add to cart” now!

  Ver livro

• 

  The BOLD Business Book - A...

  James Kademan

  • 0
  • 0
  • 0

   What does it take to be BOLD in Business? 
  Suppose you were considering starting or improving your business. Suppose you wanted to make more money AND have the free time to enjoy it. Let's just say that you want to be able to have your business work for you. Maybe you are not there yet but the vision is real. This book is for you.Grab the bookRead the bookTake the actionGet the phenomenal results 
  It starts with step 1. 
  With stories, data and a witty sense of style this is the business book that does not rival a desert in dryness though it does dowse you in useful content. You know how most business books give you a tidbit or two to take with you and are otherwise filled with pure drivel? How many tidbits do you think we packed into The BOLD Business Book? 
  This is the business book you will read and reread and give away to your friends who are on a similar BOLD path. What does The BOLD Business Book include? It includes powerful real world advice for your business about:MarketingEmployeesMaking MoneyGaining FREEDOMTime ManagementMeetingsEmailsCommunicationAdvertisingLeadershipServiceSalesFailure ManagementCash FlowAccountingTaxesWhew! 
  This is The BOLD Business Book. Reading this book is only the start. But you need to start somewhere, don't you? 
  This is one of the best business books because it dares to talk about things that most other business books are afraid to. Things like what to wear in business as well as what to do at a networking event as well as email templates to help gain connections. 
  This business book also includes real world experiences and stories from real people with real businesses. This is the business book you have needed..

  Ver livro

• 

  Talent Intelligence - What You...

  Shlomo Ben-Hur, Nik Kinley

  • 0
  • 0
  • 0

  The latest surveys show that over 90% of all organisations use  talent measurement processes and that the $4 billion global talent  measurement market is growing steadily each year. The records also  show, however, that this investment by organizations is having  remarkably little impact.  And while plenty has  been written about best practice  about  which methods are best to use in which situations--there  is little if anything on why these methods are having so  little real world  impact. This book fills that gap.The  authors are part of a small group of people who combine a deep  technical knowledge of talent measurement with first-hand  experience of developing and implementing talent measurement  strategy at a senior level in big multinational businesses.  Drawing on current research and the authors vast experience  working with such global companies as Sony, Prudential, Novartis,  Nike, among others, the book makes six key points: Talent  management and talent intelligence depend upon talent measurement   Current talent measurement activities are failing to have a  significant real world impact  Talent measurement is tough  to do  To improve the efficacy and impact of talent  measurement, organisations and vendors need to start considering  context more and start thinking in terms of talent matching  Organizations need to be more specific in measuring performance so  that vendors can make better talent measurement tools  Organizations need to start worrying less about which tools to use  and more about how they use them

  Ver livro

• 

  How I Magically Unstuck My Life...

  Sandy Gallagher, Bob Proctor

  • 0
  • 0
  • 0

  Magical and Marvelous!” - L’abri Collective Medallion Winner 
  In his 1974 classic, Zen and the Art of Motorcycle Maintenance, author Persig describes a condition he calls “stuckness,” a place where things break down and we are at our wits’ end to find solu¬tions. Persig encourages us to get unstuck by moving from the familiar to the unfamiliar that leads us to resolve the problems we are facing.Help has arrived. Sandy Gallagher now gives us How I Magi¬cally Unstuck My Life In Thirty Crazy Days to introduce twelve important life lessons to a stuck generation. In her captivating story that expands to a three-book series, Gallagher teaches read¬ers the secrets of getting unstuck and techniques to deliver a life of fulfillment. This classic parable of a young woman looking for help out of her stuckness is more relevant than ever and favorite of readers everywhere.Sandy Gallagher is the cofounder and CEO of the Proctor Gallagher Institute, one of the world’s most prestigious life coaching compa¬nies. For fun, she is an international equestrian champion many times over. She celebrates her unstuckness every glorious day.Books 2 and 3 are now available!

  Ver livro